roku

  • Roku And Innovid Roll Out Interactive Video Ads, Including SMS-Based Reminders To Watch

    Roku And Innovid Roll Out Interactive Video Ads, Including SMS-Based Reminders To Watch

    Roku users will now begin to see more personalized, targeted, and interactive video ads in their Roku apps, thanks to a new partnership between the streaming media device maker and video advertising provider Innovid. Using a Roku remote, users engaging with the new ad format will be able to do things like play games, take quizzes, check out a local retailers’ top products or current… Read More

  • Showtime’s Standalone Streaming Service Coming To Roku, PlayStation Vue

    Showtime’s Standalone Streaming Service Coming To Roku, PlayStation Vue

    When Showtime debuted its standalone streaming service aimed at cord cutters last week, there was some speculation that Apple had scored another exclusive for its platform, similar to its deal with HBO NOW, as Showtime noted it would initially be available on Apple devices, including the iPhone, iPod touch and Apple TV. It appears that Showtime was not locked into an exclusive deal after all… Read More

  • Nielsen Will Begin Measuring Video Ads On Roku

    Nielsen Will Begin Measuring Video Ads On Roku

    In further proof of the rise of streaming video services and the cord-cutting trend in general, TV measurement firm Nielsen today said it would begin to track viewing data and audience demographics across Roku’s 10 million+ devices, including its media players and Roku TVs. The move is being heralded as an industry-first by the two firms, as it will allow advertisers to measure… Read More

  • Hands-On With The New Roku 3

    Today we got our first chance to sit down with the new Roku 3 to put it through its paces. As you can see in the video, the new hardware driving the box has gotten a noticeable bump in performance. It’s a vastly superior experience if you’re moving up from an older Roku or a competitor whose hardware hasn’t gotten an upgrade in a few years (looking at you, Apple TV). Read More

  • Roku’s Boxes Get Better Hardware And New Ways To Find Stuff To Watch

    Roku’s Boxes Get Better Hardware And New Ways To Find Stuff To Watch

    The Roku 2 and Roku 3 streaming boxes are getting refreshed today, with new hardware providing faster movement through the interface as you jump around between channels and apps. Read More

  • Plex Gets A Discovery-Focused Overhaul On Roku Devices

    Plex Gets A Discovery-Focused Overhaul On Roku Devices

    Media management software Plex is making big strides after eking out a niche for itself as an app beloved by a dedicated but specialized audience for years. The app now has presence on two of the three major modern home consoles, and its debut on those platforms included a re-thinking of its approach to content discovery. A new version of the app coming today for Roku continues the work… Read More

  • GoPro Jumps Deeper Into Media Distribution With Dedicated Roku Channel

    GoPro Jumps Deeper Into Media Distribution With Dedicated Roku Channel

    Looking for a place to watch countless POV snowboarding videos? GoPro and Roku have you covered with a new channel coming to the media streaming boxes this spring. GoPro already has a content distribution deal with Xbox, LG and Virgin America, but this one with Roku is the company’s biggest land grab yet. GoPro sells gobs of action cameras and is the dominant player in the growing industry. Read More

  • The Diary Of A Cord Cutter In 2015

    The Diary Of A Cord Cutter In 2015

    I know I’m late to the party by some accounts. Early adopters cut the cord years ago and haven’t looked back. For me, turning off cable TV was an idea I flirted with, yet I just kept renewing my package deal for some reason. But there has been no better time to finally severe ties with big cable, and their pricey television packages that have you paying for hundreds of channels… Read More

  • Roku Tops 10 Million Media Streamers Sold

    Roku Tops 10 Million Media Streamers Sold

    The media streaming world is alive and growing, as streaming set top box maker Roku has just announced that it passed the 10 million unit milestone. According to the press release, Roku has sold (not just shipped) over 10 million media streaming boxes since launching in 2008. As it stands now, the company has a media streaming stick (that starts at just $49 and competes directly with… Read More

  • How Amazon Fire TV Stacks Up To Apple TV, Chromecast And Roku

    How Amazon Fire TV Stacks Up To Apple TV, Chromecast And Roku

    Amazon has just announced its streaming TV media device, the Fire TV, and that means it now faces off against other tech giants and incumbents in yet another category. So how does the Amazon TK compare to the likes of the Apple TV, Google’s Chromecast and Roku’s lineup of streaming set-top boxes and new HDMI stick? Here’s a basic rundown. First-Party Content Amazon has a… Read More

  • The Improbable Rise Of Roku

    The Improbable Rise Of Roku

    In 10 years, when we look back and think about which companies fundamentally changed the way viewers get their TV shows delivered to them, will Roku be a part of the conversation? Based on what the company has done to date, and where it’s going, it seems likely. Read More

  • Roku Introduces A New Entry-Level Streaming Stick For $49, Shipping In April

    Roku Introduces A New Entry-Level Streaming Stick For $49, Shipping In April

    Streaming video company Roku has been building hardware to make dumb TVs smarter, and unlocking a whole lot of over-the-top video content along the way. Today, the company is introducing a new version of its Streaming Stick that will be a lot more affordable at $49, as well as a lot more accessible, by connecting to a TV’s HDMI port. Read More

  • Roku Adds Cable App Showtime Anytime To Its Content Lineup

    Roku today announced another big cable network is making its content available on its streaming video devices. This time, it’s Showtime, which will enable cable viewers to login and catch up on previous episodes of shows like Homeland, Ray Donovan, and Dexter. Showtime Anytime can be downloaded on Roku devices now, with service available to select cable subscribers. Read More

  • Roku Moves Beyond The Box, Partnering With Hisense And TCL To Introduce Roku TVs

    Roku Moves Beyond The Box, Partnering With Hisense And TCL To Introduce Roku TVs

    Who would have thought that streaming set-top box manufacturer Roku would actually introduce a TV before Apple? Well, it looks likely that’s going to happen, thanks to partnerships with Hisense and TCL that will make Roku’s streaming video platform available directly on a new generation of smart TVs launching later this year. Read More

  • Gift Guide: Something For A Twenty-Something

    Gift Guide: Something For A Twenty-Something

    Twenty-somethings are some of the hardest people to shop for. They’re changing so quickly, interests waxing and waning by the day, that it can be pretty difficult to figure out a great gift for the holidays. But have no fear. At least one of these four suggestions should be a good fit for a young professional or college student, whether they’re your family member or friend. Read More

  • YouTube Finally, Finally, Finally Gets A Channel On Roku 3

    Mark this up as one of those things that we’ve been waiting for forever and had to happen at some point: YouTube announced today that it’s launched a channel on Roku streaming devices. Well, one Roku streaming device at least. The new YouTube app is available on Roku 3 devices in the U.S., Canada, U.K., and Republic of Ireland. And it provides fun stuff like HD streaming and… Read More

  • AirCast Mobile Wants To Make Phone-To-TV Video Sharing As Easy As Texting

    AirCast Mobile Wants To Make Phone-To-TV Video Sharing As Easy As Texting

    Chances are you’ve got a screen in your pocket and a screen in your living room, and as time goes on more and more companies are trying to find ways to make the two play nice together. The latest entrant in the field is a Chicago-based startup called AirCast Mobile is taking a stab at bringing the phone-television content gap with an app called AirCast Live that lets users remotely… Read More

  • Sling Media Launches A Roku Channel And A New iPad App, With Windows 8.1 App On Its Way

    Sling Media Launches A Roku Channel And A New iPad App, With Windows 8.1 App On Its Way

    Sling Media is trying to make place-shifted content available in more places and on more devices, now launching a Roku channel that will allow customers to stream live content to another TV and control that experience with their mobile phones. The company is also releasing a new iPad app that will allow them to take TV with them wherever they go. Read More

  • Roku Adds A Whole Bunch Of News-Related Videos, Thanks To AOL On

    Streaming set-top box manufacturer Roku wants to have as much content that appeals to as many people as possible on its devices. Lately, that’s meant adding new content channels from big TV networks like ESPN and Disney. But the box is also getting more streaming content today — specifically news content that’s being distributed through AOL On. The new Roku channel, which… Read More

  • Roku Gets New Live Video Programming With WatchESPN And WATCH Disney Channels

    Roku Gets New Live Video Programming With WatchESPN And WATCH Disney Channels

    Streaming set-top box maker Roku has just lined up some more live programming from a couple of cable networks. Today the company is announcing availability of apps from ESPN and Disney channels on its platform, with content that can be viewed by those who log in with their cable credentials. Read More

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