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	<title>TechCrunch &#187; 23andMe</title>
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		<title>23andMe Snags GeneticScreening.com For A Mere $2200</title>
		<link>http://techcrunch.com/2011/12/28/23andme-snags-geneticscreening-com-for-a-mere-2200/</link>
		<comments>http://techcrunch.com/2011/12/28/23andme-snags-geneticscreening-com-for-a-mere-2200/#comments</comments>
		<pubDate>Wed, 28 Dec 2011 19:32:35 +0000</pubDate>
		<dc:creator>Jason Kincaid</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://tctechcrunch2011.wordpress.com/?p=474873</guid>
		<description><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/12/gattacashot.png?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="gattacashot" title="gattacashot" style="float: left; margin: 0 10px 7px 0;" />Quick, how many pairs of chromosomes do you have?

If your mind just drew a blank — or an image of Ethan Hawke fiddling around with tweezers in GATTACA — then you probably aren't alone.

The answer, of course, is 23 pairs, for a total of 46 chromosomes. And it's what the name of well-funded genetic testing company <a href="http://www.23andme.com">23andMe</a>, which has raised some <a href="http://www.crunchbase.com/company/23andme">$52.6 million</a> to date, refers to.

Despite the reference (which may not be obvious to most people), that name isn't a bad one, as it makes an intimidating topic sound more friendly and accessible. But now the company has another option at its disposal that's a lot more straightforward (and SEO friendly, no doubt): <a href="http://www.GeneticScreening.com">GeneticScreening.com</a>.

As was first <a href="http://domainshane.com/that-name-geneticscreening-com-that-just-sold-for-2200-at-sedo-sergey-brins-wife-anne-wojcicki-just-bought-it/">reported</a> by DomainShane, 23andMe cofounder Anne Wojcicki bought the domain for a mere $2200 on Sedo in the last two weeks.]]></description>
			<content:encoded><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/12/gattacashot.png?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="gattacashot" title="gattacashot" style="float: left; margin: 0 10px 7px 0;" /><p>Quick, how many pairs of chromosomes do you have?</p>
<p>If your mind just drew a blank — or an image of Ethan Hawke fiddling around with tweezers in GATTACA — then you probably aren&#8217;t alone.</p>
<p>The answer, of course, is 23 pairs, for a total of 46 chromosomes. And it&#8217;s what the name of well-funded genetic testing company <a href="http://www.23andme.com">23andMe</a>, which has raised some <a href="http://www.crunchbase.com/company/23andme">$52.6 million</a> to date, refers to.</p>
<p>Despite the reference (which may not be obvious to most people), that name isn&#8217;t a bad one, as it makes an intimidating topic sound more friendly and accessible. But now the company has another option at its disposal that&#8217;s a lot more straightforward (and SEO friendly, no doubt): <a href="http://www.GeneticScreening.com">GeneticScreening.com</a>.</p>
<p>As was first <a href="http://domainshane.com/that-name-geneticscreening-com-that-just-sold-for-2200-at-sedo-sergey-brins-wife-anne-wojcicki-just-bought-it/">reported</a> by DomainShane, 23andMe cofounder Anne Wojcicki bought the domain for a mere $2200 on Sedo in the last two weeks. The domain now redirects to 23andme.com.</p>
<p>The domain is a big deal for the company. 23andMe is easy enough to remember, but the term &#8216;Genetic Screening&#8217; is a generic term that can encompass countless types of tests, and could eventually become extremely popular in Google searches. DNA testing isn&#8217;t exactly a hot topic for most people just yet, but it will be — in the coming years such testing is likely to explode as researchers uncover which chunks of DNA contribute to which traits and diseases.</p>
<p>Reached for comment, the company confirmed that it has indeed acquired the domain, and that while there are no immediate plans for using it, it &#8220;may be integrated into continuing business development planning.&#8221;</p>
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		<title>Esther Dyson On Health Care: &#8220;Don&#8217;t Fight The System, Erode It&#8221;</title>
		<link>http://techcrunch.com/2011/08/02/esther-dyson-health-care/</link>
		<comments>http://techcrunch.com/2011/08/02/esther-dyson-health-care/#comments</comments>
		<pubDate>Tue, 02 Aug 2011 18:20:26 +0000</pubDate>
		<dc:creator>Erick Schonfeld</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[TCTV]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[23andMe]]></category>
		<category><![CDATA[esther dyson]]></category>
		<category><![CDATA[HealthTech]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=400465</guid>
		<description><![CDATA[Technology polymath <a href="http://www.crunchbase.com/person/esther-dyson">Esther Dyson</a> has always been interested in healthcare and especially how data and personal devices can make us healthier.  She is an active investor in a few healthcare startups and sits on the board of personal genomics company <a href="https://www.23andme.com/">23andMe</a>.  In the video interview above, she explains how startups can help change healthcare for the better: "Don't fight the system, erode it."]]></description>
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<p>Technology polymath <a href="http://www.crunchbase.com/person/esther-dyson">Esther Dyson</a> has always been interested in healthcare and especially how data and personal devices can make us healthier. She is an active investor in a few healthcare startups and sits on the board of personal genomics company <a href="https://www.23andme.com/">23andMe</a>. In the video interview above, she explains how startups can help change healthcare for the better: &#8220;Don&#8217;t fight the system, erode it.&#8221;</p>
<p>Dyson thinks of healthcare in much broader terms than many people do. There is the current healthcare system with hospitals, doctors, and insurance—that is the intractable part that is hard to change. But then there are all sorts of activities around the periphery that are more in our control, what she calls user-generated healthcare.&#8221; Increasingly, technology is making it easier for us to collect personal health and fitness data to help us combat our own vices such as drugs, alcohol, bad food and sitting around. It is user-generated because we create and collect our own health data through personal fitness devices like <a href="http://www.fitbit.com/">Fitbit</a> or aself-measurement services like <a href="http://www.greengoose.com/">GreenGoose</a>, and can view our personal health dashboards online.</p>
<p>What she sees is an opportunity at the nexus of data, health, and motivation. &#8220;Information doesn&#8217;t change people&#8217;s behavior. You need to be able to somehow motivate.&#8221; Sometimes seeing your progress can be a big motivator, but sometimes it takes social pressure.</p>
<p>In the clip below, Dyson gets into the promise of personal genomics. She explains to me how 23andMe works. You can get a snapshot of your personal genomic information now for <a href="http://techcrunch.com/2009/07/08/23andme-launches-99-kit-to-spur-its-research-revolution/">only $99</a>, plus $9 a month. It <a href="http://techcrunch.com/2007/12/06/step-1-i-purchased-a-23andme-dna-test/">cost $1,000</a> just a few years ago.</p>
<p>These clips are part of a longer interview. Be sure to watch Dyson talk about <a href="http://techcrunch.com/2011/07/14/dyson-google-facebook/">Google+</a>, why the new <a href="http://techcrunch.com/2011/07/21/esther-dyson-top-level-domains/">top-level domains</a> are a bad idea, and s<a href="http://techcrunch.com/2011/07/08/esther-dyson-space/">pace entrepreneurship</a>.</p>
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			<media:title type="html">erick</media:title>
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		<title>Personal Genetics Startup 23andMe Raises $9M From Johnson &amp; Johnson, MPM Capital</title>
		<link>http://techcrunch.com/2011/01/07/johnson-johnson-leads-9-million-investment-in-personal-genetics-startup-23andme/</link>
		<comments>http://techcrunch.com/2011/01/07/johnson-johnson-leads-9-million-investment-in-personal-genetics-startup-23andme/#comments</comments>
		<pubDate>Fri, 07 Jan 2011 16:06:24 +0000</pubDate>
		<dc:creator>Leena Rao</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=261420</guid>
		<description><![CDATA[

<a href="http://www.crunchbase.com/company/23andme">23andMe</a>, the <a href="https://www.23andme.com/">personal genetics company</a> co-founded by <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a>, Google co-founder <a href="http://www.crunchbase.com/person/sergey-brin">Sergey Brin</a>'s spouse, has raised <a href="http://www.prnewswire.com/news-releases/23andme-announces-additional-investment-in-series-c-financing-dr-ashley-ledbetter-dombkowski-of-mpm-capital-joins-23andmes-board-of-directors-113074379.html">$9 million more</a> in funding, adding to the company's <a href="http://techcrunch.com/2010/11/09/23andme-funding-2/">$22 million</a> C round announced last November. This round of funding comes from MPM Capital and Johnson &#38; Johnson Development Corp. MPM Capital Managing Director Ashley Ledbetter Dombkowski will be joining 23andMe's Board of Directors. This brings the company's total funding to nearly <a href="http://www.crunchbase.com/company/23andme">$54 million.</a>

23andMe, which was founded in 2006, aims to help individuals understand <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">their own genetic information</a> through DNA analysis technologies and Web-based interactive tools. DNA analysis helps participants find information about their ancestry and their risks of getting certain diseases (Michael has <a href="http://techcrunch.com/2008/03/02/my-23andme-dna-results/">tried the service</a>).]]></description>
			<content:encoded><![CDATA[<p></p>
<p><a href="http://www.crunchbase.com/company/23andme">23andMe</a>, the <a href="https://www.23andme.com/">personal genetics company</a> co-founded by <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a>, Google co-founder <a href="http://www.crunchbase.com/person/sergey-brin">Sergey Brin</a>&#8216;s spouse, has raised <a href="http://www.prnewswire.com/news-releases/23andme-announces-additional-investment-in-series-c-financing-dr-ashley-ledbetter-dombkowski-of-mpm-capital-joins-23andmes-board-of-directors-113074379.html">$9 million more</a> in funding, adding to the company&#8217;s <a href="http://techcrunch.com/2010/11/09/23andme-funding-2/">$22 million</a> C round announced last November. This round of funding comes from MPM Capital and Johnson &amp; Johnson Development Corp. MPM Capital Managing Director Ashley Ledbetter Dombkowski will be joining 23andMe&#8217;s Board of Directors. This brings the company&#8217;s total funding to nearly <a href="http://www.crunchbase.com/company/23andme">$54 million.</a></p>
<p>23andMe, which was founded in 2006, aims to help individuals understand <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">their own genetic information</a> through DNA analysis technologies and Web-based interactive tools. DNA analysis helps participants find information about their ancestry and their risks of getting certain diseases (Michael has <a href="http://techcrunch.com/2007/12/06/step-1-i-purchased-a-23andme-dna-test/">tried the service</a>).</p>
<p>Wojcicki said in a statement: <em>With MPM Capital joining Johnson &amp; Johnson Development Corporation, Roche Venture Fund, Google Ventures and New Enterprise Associates as investors, 23andMe has aligned a powerful constellation of expertise in strategic healthcare, healthcare venture funding, consumer markets, information technology, and business strategy that will enable us to bring the vision of personalized medicine to consumers faster.</em></p>
<p>The company has had <a href="http://techcrunch.com/2010/06/07/23andme-sends-wrong-dna-test-results-to-96-customers/">its hiccups</a> along the way, but funding from healthcare and pharmaceutical giant Johnson &amp; Johnson is certainly a vote of confidence for the startup.</p>
<p></p>
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			<media:title type="html">leena</media:title>
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		<title>Personal Genetics Startup 23andMe Raises $22 Million More From Google, Others</title>
		<link>http://techcrunch.com/2010/11/09/23andme-funding-2/</link>
		<comments>http://techcrunch.com/2010/11/09/23andme-funding-2/#comments</comments>
		<pubDate>Tue, 09 Nov 2010 14:14:06 +0000</pubDate>
		<dc:creator>Robin Wauters</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[23andMe]]></category>
		<category><![CDATA[google ventures]]></category>
		<category><![CDATA[Johnson & Johnson Development Corporation]]></category>
		<category><![CDATA[new enterprise associates]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=241752</guid>
		<description><![CDATA[

<a href="http://www.crunchbase.com/company/23andme">23andMe</a>, the <a href="https://www.23andme.com/">personal genetics company</a> co-founded by <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a>, Google co-founder <a href="http://www.crunchbase.com/person/sergey-brin">Sergey Brin</a>'s spouse, has raised $22 million+ in its third round of financing. The Series C round was led by <a href="http://www.jjdevcorp.com/">Johnson &#38; Johnson Development Corporation</a>, with current investors participating - including <a href="http://www.crunchbase.com/financial-organization/new-enterprise-associates">New Enterprise Associates</a> and <a href="http://www.crunchbase.com/financial-organization/google-ventures">Google Ventures</a> (ah, family ...).

23andMe, which was founded in 2006, aims to help individuals understand <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">their own genetic information</a> through DNA analysis technologies and Web-based interactive tools.]]></description>
			<content:encoded><![CDATA[<p></p>
<p><a href="http://www.crunchbase.com/company/23andme">23andMe</a>, the <a href="https://www.23andme.com/">personal genetics company</a> co-founded by <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a>, Google co-founder <a href="http://www.crunchbase.com/person/sergey-brin">Sergey Brin</a>&#8216;s spouse, has raised $22 million+ in its third round of financing. The Series C round was led by <a href="http://www.jjdevcorp.com/">Johnson &amp; Johnson Development Corporation</a>, with current investors participating &#8211; including <a href="http://www.crunchbase.com/financial-organization/new-enterprise-associates">New Enterprise Associates</a> and <a href="http://www.crunchbase.com/financial-organization/google-ventures">Google Ventures</a> (ah, family &#8230;).</p>
<p>23andMe, which was founded in 2006, aims to help individuals understand <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">their own genetic information</a> through DNA analysis technologies and Web-based interactive tools.</p>
<p>The company&#8217;s <a href="https://www.23andme.com/howitworks/">Personal Genome Service</a> enables individuals to gain insights into their ancestry and inherited traits, and &#8220;all it takes is a little bit of spit&#8221;.</p>
<p>Wojcicki briefly <a href="http://www.prnewswire.com/news-releases/23andme-raises-more-than-22-million-in-series-c-financing-106954193.html">commented</a> on the funding round thusly:</p>
<blockquote><p>&#8220;We believe this round of financing will help us achieve our goal of dramatically accelerating the pace of research and could ultimately make health care research and health care delivery more efficient.&#8221; </p></blockquote>
<p>That&#8217;s great, as long as the company can remember to send the DNA results <a href="http://techcrunch.com/2010/06/07/23andme-sends-wrong-dna-test-results-to-96-customers/">to the right persons</a>. And stop freaking out our own Michael Arrington with <a href="http://techcrunch.com/2009/07/11/23andme-zeppelin-hanging-out-above-my-house-creeping-me-out/">creepy zeppelins</a>.</p>
<p></p>
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		<title>23andMe Sends Wrong DNA Test Results To 96 Customers</title>
		<link>http://techcrunch.com/2010/06/07/23andme-sends-wrong-dna-test-results-to-96-customers/</link>
		<comments>http://techcrunch.com/2010/06/07/23andme-sends-wrong-dna-test-results-to-96-customers/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 03:24:52 +0000</pubDate>
		<dc:creator>Jason Kincaid</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=187303</guid>
		<description><![CDATA[<a href="http://www.23andme.com"></a>Sending your spit sample to a startup may not seem like such a good idea, after all. On Friday, <a href="http://www.23andme.com">23andMe</a>, the company that allows consumers to get portions of their genome tested for a relatively modest fee, announced that "a number of new 23andMe customer samples were incorrectly processed" by the lab 23andMe contracts" to carry out its tests.  This resulted in "up to 96" customers receiving DNA results that were not their own — a major mistake that led to some very confused customers, and will doubtless help bolster the push to increase regulation for direct-to-consumer genetic testing. 23andMe has notified all affected customers about the issue.


It's hard to overstate how disturbing receiving the wrong DNA results can be. One customer, writing on 23andMe's community forums after receiving the results, recounted her experience in a <a href="https://www.23andme.com/you/community/thread/3589/">post</a> titled "<em>Results in, my son is not my son?</em>".  Here's an excerpt:]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.23andme.com"></a>Sending your spit sample to a startup may not seem like such a good idea, after all. On Friday, <a href="http://www.23andme.com">23andMe</a>, the company that allows consumers to get portions of their genome tested for a relatively modest fee, announced that &#8220;a number of new 23andMe customer samples were incorrectly processed&#8221; by the lab 23andMe contracts&#8221; to carry out its tests.  This resulted in &#8220;up to 96&#8243; customers receiving DNA results that were not their own — a major mistake that led to some very confused customers, and will doubtless help bolster the push to increase regulation for direct-to-consumer genetic testing. 23andMe has notified all affected customers about the issue.</p>
<p>It&#8217;s hard to overstate how disturbing receiving the wrong DNA results can be. One customer, writing on 23andMe&#8217;s community forums after receiving the results, recounted her experience in a <a href="https://www.23andme.com/you/community/thread/3589/">post</a> titled &#8220;<em>Results in, my son is not my son?</em>&#8220;.  Here&#8217;s an excerpt:</p>
<blockquote><p>I checked my son&#8217;s and it stated that he was a carrier for hemochromatosis, I was upset. How could he be a carrier and we weren&#8217;t. Well my husband&#8217;s result&#8217;s weren&#8217;t in yet so I would wait and see. Still upset I checked family inheritance and noticed my daughter shared with me, and then I checked my son&#8217;s. He was not a match for any of us&#8230; A month before my son was born two local hospitals had baby switches. I panicked and I checked over and over&#8230; Later I found my son in my bed asleep and hugging my pillow. He did not go to school today, he said he was sick. I told him it&#8217;s a mistake.</p></blockquote>
<p>According to the blog <a href="http://scienceblogs.com/geneticfuture/2010/06/sample_swaps_at_23andme_a_caut.php">Genetic Future</a>, the problem likely stemmed from a single mishandled 96-well tray of customer DNA samples.  It&#8217;s worth pointing out that the error resulted from a mistake at the contracted lab (in other words, 23andMe didn&#8217;t run the DNA test itself). But 23andMe was still responsible for reporting that data to its customers, and in this case its safeguards clearly failed. 23andMe says it is taking measures to ensure this doesn&#8217;t happen again:</p>
<blockquote><p>We are currently putting additional procedures in place that will add an extra layer of safeguards to help assure that similar incidents do not occur in the future. We are deliberating on a process that would include removing manual steps at the lab, completely automating the sample analyses, and implementing further checks of the data before it gets loaded into customer accounts.</p></blockquote>
<p>Granted, botched lab results are hardly a new phenomenon. But knowing that such problems are surprisingly commonplace is hardly comforting. Your genetic profile is just about the most sensitive data anyone could have on you — it can, or eventually could, be used to analyze your family&#8217;s history, your predisposition to diseases, and even your child&#8217;s genetic risks.</p>
<p>That said, it could have been worse. The Great Beyond, a blog run by the renowned science journal <em>Nature,</em> <a href="http://blogs.nature.com/news/thegreatbeyond/2010/06/consumer_genomics_company_snaf_1.html">consulted</a> with Sharon Terry, CEO of the non-profit Genetic Alliance advocacy group. Terry said  that the damage was &#8220;relatively minor and quickly rectified&#8221;, but went on to say that genetic testing likely needs &#8220;multiple levels of oversight and assurance&#8221;.</p>
<p>I&#8217;ve long had a love/hate relationship with  <a href="http://www.23andme.com">23andMe</a> and companies like it.  On the one hand I think it provides a glimpse into the extraordinary things we&#8217;ll be able to do in the future, once we have a firmer understanding of our genome (and how we can use that information to create better treatments).  And in some cases the information 23andMe provides can be useful even today.  But there&#8217;s also the fact that this is largely uncharted territory. These companies are establishing precedents, and we can&#8217;t afford to have genetic mixups like this one become a fact of life.</p>
<p></p>
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		<title>23AndMe Completes $27.8 Million Series B Round</title>
		<link>http://techcrunch.com/2009/12/23/23andme-funding/</link>
		<comments>http://techcrunch.com/2009/12/23/23andme-funding/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 23:08:44 +0000</pubDate>
		<dc:creator>Jason Kincaid</dc:creator>
				<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=131251</guid>
		<description><![CDATA[Personal genomics startup <a href="http://www.23andme.com">23andMe</a> has recently raised another $14.2 million to close out its $27.8 million Series B round, according to <a href="http://www.sec.gov/Archives/edgar/data/1414053/000141405309000006/xslFormDX01/primary_doc.xml"> regulatory filings</a> with the SEC.  The filing indicates that the new funding is an amendment to the company's previously reported  <a href="http://www.techcrunch.com/2009/05/04/while-23andme-raises-11-million-mohr-davidow-sells-stake-to-invest-in-rival/">raise</a> of $11 million in May, which was followed by an additional <a href="http://www.techcrunch.com/2009/06/18/all-in-the-family-sergey-brin-loans-23andme-10-million-and-google-ponies-up-26-million/">$2.6 million</a> in June.  We've reached out to 23andMe to confirm the funding amount, and to also determine if there are any new investors.

The last few months have been rocky for the company.  In September, co-founder Linda Avey <a href="http://www.techcrunch.com/2009/09/04/23andme-founder-linda-avey-leaves-to-start-alzheimers-research-foundation/">left</a> 23andMe to start a foundation dedicated to studying Alzheimer’s disease.  In late October, the company <a href="http://www.techcrunch.com/2009/10/29/layoffs-confirmed-at-23andme/">laid off</a> a substantial chunk of its workforce, but declined to comment on how many people were affected.]]></description>
			<content:encoded><![CDATA[<p>Personal genomics startup <a href="http://www.23andme.com">23andMe</a> has recently raised another $14.2 million to close out its $27.8 million Series B round, according to <a href="http://www.sec.gov/Archives/edgar/data/1414053/000141405309000006/xslFormDX01/primary_doc.xml"> regulatory filings</a> with the SEC.  The filing indicates that the new funding is an amendment to the company&#8217;s previously reported  <a href="http://www.techcrunch.com/2009/05/04/while-23andme-raises-11-million-mohr-davidow-sells-stake-to-invest-in-rival/">raise</a> of $11 million in May, which was followed by an additional <a href="http://www.techcrunch.com/2009/06/18/all-in-the-family-sergey-brin-loans-23andme-10-million-and-google-ponies-up-26-million/">$2.6 million</a> in June.  We&#8217;ve reached out to 23andMe to confirm the funding amount, and to also determine if there are any new investors. <b>Update:</b> 23andMe have confirmed that they&#8217;ve raised funding, but have not yet confirmed the amount.</p>
<p>The last few months have been rocky for the company.  In September, co-founder Linda Avey <a href="http://www.techcrunch.com/2009/09/04/23andme-founder-linda-avey-leaves-to-start-alzheimers-research-foundation/">left</a> 23andMe to start a foundation dedicated to studying Alzheimer’s disease.  In late October, the company <a href="http://www.techcrunch.com/2009/10/29/layoffs-confirmed-at-23andme/">laid off</a> a substantial chunk of its workforce, but declined to comment on how many people were affected.</p>
<p>23andMe is one of the first personal genomics companies, allowing customers to have portions of their DNA analyzed for around $400 (there are a few different products available). After completing a test, customers can log into the site to get reports on their genetic makeup, including a listing of some diseases they may be at risk for.</p>
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		<title>Layoffs Confirmed At 23andMe</title>
		<link>http://techcrunch.com/2009/10/29/layoffs-confirmed-at-23andme/</link>
		<comments>http://techcrunch.com/2009/10/29/layoffs-confirmed-at-23andme/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 02:42:47 +0000</pubDate>
		<dc:creator>Jason Kincaid</dc:creator>
				<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=115297</guid>
		<description><![CDATA[<a href="http://www.23andme.com"></a>Personal genomics startup <a href="http://www.23andme.com">23andMe</a> has just gone through a round of layoffs, we've confirmed.  The company declined to comment on how many people were laid off, but offered this statement:


<blockquote>We have reduced our staffing levels in a restructuring of our workforce. This was a very difficult decision, but one that we felt was necessary to achieve 23andMe's long-term business development goals and maintain our strength in the industry.

These cuts, which are a reflection of the current economic environment all companies are facing, will allow us to continue to invest in the growth of our Personal Genome Service and research endeavors.
</blockquote>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.23andme.com"></a>Personal genomics startup <a href="http://www.23andme.com">23andMe</a> has just gone through a round of layoffs, we&#8217;ve confirmed.  The company declined to comment on how many people were laid off, but offered this statement:</p>
<blockquote><p>We have reduced our staffing levels in a restructuring of our workforce. This was a very difficult decision, but one that we felt was necessary to achieve 23andMe&#8217;s long-term business development goals and maintain our strength in the industry.</p>
<p>These cuts, which are a reflection of the current economic environment all companies are facing, will allow us to continue to invest in the growth of our Personal Genome Service and research endeavors.
</p></blockquote>
<p>23andMe was founded by <a href="http://www.crunchbase.com/person/linda-avey">Linda Avey</a> and <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a> back in 2006.  Investors include biotech powerhouse <a href="http://www.crunchbase.com/company/genentech">Genentech</a>, as well as New Enterprise Associates.  The company also has close ties to Google — Sergey Brin (who is Wojciki&#8217;s husband) has <a href="http://www.techcrunch.com/2009/06/18/all-in-the-family-sergey-brin-loans-23andme-10-million-and-google-ponies-up-26-million/">loaned</a> 23andMe $10 million, and Google also has a stake in the company.</p>
<p>Avey <a href="http://www.techcrunch.com/2009/09/04/23andme-founder-linda-avey-leaves-to-start-alzheimers-research-foundation/">left</a> the company in early September to start a new foundation dedicated to Alzheimer’s research.</p>
<p>I&#8217;ve said it before, and I&#8217;ll said it again: there&#8217;s little doubt in my mind that personal genomics will be a booming industry in the relatively near future, though it may be five years or a decade before this testing really catches on.  The concept is still quite foreign to most people, and while there can be some benefits to this kind of testing (such as learning your risk factor for certain diseases), the science is still very much in its infancy.</p>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
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		<title>23andMe Founder Linda Avey Leaves To Start Alzheimer&#039;s Research Foundation</title>
		<link>http://techcrunch.com/2009/09/04/23andme-founder-linda-avey-leaves-to-start-alzheimers-research-foundation/</link>
		<comments>http://techcrunch.com/2009/09/04/23andme-founder-linda-avey-leaves-to-start-alzheimers-research-foundation/#comments</comments>
		<pubDate>Fri, 04 Sep 2009 21:42:52 +0000</pubDate>
		<dc:creator>Jason Kincaid</dc:creator>
				<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=99043</guid>
		<description><![CDATA[<a href="http://www.23andme.com"></a><a href="http://www.crunchbase.com/person/linda-avey">Linda Avey</a>, one of the two founders of personal genomics company <a href="http://www.23andme.com">23andMe</a>, is leaving the startup to start a new foundation dedicated to studying Alzheimer's disease.  Avey, who has been with the company for over three years, writes that the new foundation will make use of 23andMe's research platform to "drive the formation of the world's largest community of individuals with a family history of Alzheimer's, empower them with their genetic information and track their brain health using state-of-the-art tools".


Avey notes that the foundation will be starting with the connection between Alzheimer's and <a href="http://en.wikipedia.org/wiki/ApoE4">ApoE4</a>, which helps in the breakdown of peptide plaques associated with the disease.  The decision seems to be driven in part by personal reasons, as Avey's father-in-law suffered from Alzheimer's.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.23andme.com"></a><a href="http://www.crunchbase.com/person/linda-avey">Linda Avey</a>, one of the two founders of personal genomics company <a href="http://www.23andme.com">23andMe</a>, is leaving the startup to start a new foundation dedicated to studying Alzheimer&#8217;s disease.  Avey, who has been with the company for over three years, writes that the new foundation will make use of 23andMe&#8217;s research platform to &#8220;drive the formation of the world&#8217;s largest community of individuals with a family history of Alzheimer&#8217;s, empower them with their genetic information and track their brain health using state-of-the-art tools&#8221;.</p>
<p>Avey notes that the foundation will be starting with the connection between Alzheimer&#8217;s and <a href="http://en.wikipedia.org/wiki/ApoE4">ApoE4</a>, which helps in the breakdown of peptide plaques associated with the disease.  The decision seems to be driven in part by personal reasons, as Avey&#8217;s father-in-law suffered from Alzheimer&#8217;s.</p>
<p>Avey sent the following Email to the 23andMe team:</p>
<blockquote><p>
Dear all-</p>
<p>As I trust you all know, 23andMe is very special to me.  I also recognize that the company has reached a critical point in its growth where new leadership can take it to the successful heights we all think it can achieve.</p>
<p>I&#8217;ve decided that I&#8217;d like to focus my efforts on an area that is personally significant and will continue to have a huge impact on our healthcare system&#8211;Alzheimer&#8217;s disease.  Effective today, I&#8217;m leaving 23andMe and have begun making plans for the creation of a foundation dedicated to the study of this disorder.  The foundation will leverage the research platform we&#8217;ve built at 23andMe&#8211;the goal is to drive the formation of the world&#8217;s largest community of individuals with a family history of Alzheimer&#8217;s, empower them with their genetic information and track their brain health using state-of-the-art tools.  We&#8217;ve always planned to include Alzheimer&#8217;s in our 23andWe research mission&#8230;I&#8217;m just approaching it from a new angle.</p>
<p>Some of you might be aware that my father-in-law suffered from Alzheimer&#8217;s and passed away last year.  For this reason, Randy and I are motivated to do what we can to improve the understanding of what leads to the debilitating symptoms and what might prevent them from starting in the first place.  The ApoE4 association is barely understood but gives us a great starting point.</p>
<p>I&#8217;ll miss working with you but will be excited to hear about the progress I know you&#8217;ll be making!</p>
<p>All the best,<br />
Linda
</p></blockquote>
<p><a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a>, who founded the company with Avey and is also noted for being Sergey Brin&#8217;s wife, sent out the following letter.</p>
<blockquote><p>Team:</p>
<p>As Linda has told you, she will be leaving 23andMe to focus her energy on transforming Alzheimer&#8217;s research and treatment, leveraging the 23andMe platform.  While I am quite sad to see her leave I am excited and hopeful as she takes on this mission.  As Linda&#8217;s co-founder and partner over the last three years, it has been clear that revolutionizing research has been a primary passion.   Our drive to change health care has always had roots in our personal lives and we have tried to structure 23andMe so that any individual or organization could actively participate in research.  Linda and I have talked about doing research in Alzheimer&#8217;s since the inception of the company and the need for the Alzheimer&#8217;s community to have a strong leader.  With Linda&#8217;s involvement, I believe that the APOE4 community could be the first asymptomatic community to successfully develop preventative treatments.  I hope that going forward we&#8217;ll both be able to shake up and transform the health care space, making health care and treatments better for all.</p>
<p>Linda&#8217;s departure is also a sign of 23andMe&#8217;s maturation.  When we started the company, the personal genetics industry did not exist; now it is a thriving and competitive landscape.  Our company has grown and we continue to be an innovative industry leader.   While our success has been exceptional, it is also clear we have a lot of work ahead.  We have created a significant and empowering tool, but we must find new and better ways to promote the value of knowing your DNA.  In the weeks ahead, we will outline a strategy for the company that we believe will make genetics a routine part of health care and will lead us to making significant research discoveries.</p>
<p>Linda has been instrumental in making 23andMe what it is today and we thank her for her passion and dedication to the company.   We have many exciting opportunities before us, and I look forward to working with all of you to make 23andMe a spectacular success.</p>
<p>Anne
</p></blockquote>
<p>Worth pointing out is Wojcicki&#8217;s statement that 23andMe needs to find &#8220;better ways to promote the value of knowing your DNA&#8221;.  That may be tricky — while there are some traits that are well understood, this is a field that is still in its infancy and the relationships between our genes and most traits are murky.  At some point personal genomics will play a key role in our health care system, but I&#8217;m not sure we&#8217;re there yet.</p>
<div class="cbw snap_nopreview">
<div class="cbw_header">
<div class="cbw_header_text"><a href="http://www.crunchbase.com/" rel="nofollow">CrunchBase Information</a></div>
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<div class="cbw_content">
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
<div class="cbw_subcontent"></div>
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			<media:title type="html">jason</media:title>
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		<title>23andMe Agrees To Pay For Tweets If You #BlameDrewsCancer</title>
		<link>http://techcrunch.com/2009/08/12/23andme-agrees-to-pay-for-tweets-if-you-blamedrewscancer/</link>
		<comments>http://techcrunch.com/2009/08/12/23andme-agrees-to-pay-for-tweets-if-you-blamedrewscancer/#comments</comments>
		<pubDate>Thu, 13 Aug 2009 01:48:00 +0000</pubDate>
		<dc:creator>MG Siegler</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[23andMe]]></category>
		<category><![CDATA[blamedrewscancer]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=91891</guid>
		<description><![CDATA[A couple months ago, <a href="http://www.techcrunch.com/2009/06/04/if-you-hate-posts-about-twitter-blamedrewscancer/">we wrote about</a> the site <a href="http://blamedrewscancer.com/">Blame Drew's Cancer</a>, which was hoping to utilize the Twitter phenomenon, and specifically the hashtagging of tweets, to raise both money and awareness for cancer. It has already garnered the support of Lance Armstrong's <a href="http://www.livestrong.org">LIVESTRONG</a> foundation, and now it has a new big-time player aboard to sponsor some tweets: <a href="https://www.23andme.com/">23andMe</a>.

The genetic testing startup has agreed to donate $1 for each of the first 500 unique tweets that use the hastags <a href="http://twitter.com/#search?q=%23blamedrewscancer">#blamedrewscancer</a> and <a href="http://twitter.com/?status=I+%23BlameDrewsCancer+for+SOMETHING+%2323andMe" target="_blank">#23andMe</a>. These tweets will start counting after the site reaches its 10,000 person who has tweeted for the cause, which will be sometime tonight. The money will go towards the LIVESTRONG foundation for cancer research.]]></description>
			<content:encoded><![CDATA[<p>A couple months ago, <a href="http://www.techcrunch.com/2009/06/04/if-you-hate-posts-about-twitter-blamedrewscancer/">we wrote about</a> the site <a href="http://blamedrewscancer.com/">Blame Drew&#8217;s Cancer</a>, which was hoping to utilize the Twitter phenomenon, and specifically the hashtagging of tweets, to raise both money and awareness for cancer. It has already garnered the support of Lance Armstrong&#8217;s <a href="http://www.livestrong.org">LIVESTRONG</a> foundation, and now it has a new big-time player aboard to sponsor some tweets: <a href="https://www.23andme.com/">23andMe</a>.</p>
<p>The genetic testing startup has agreed to donate $1 for each of the first 500 unique tweets that use the hastags <a href="http://twitter.com/#search?q=%23blamedrewscancer">#blamedrewscancer</a> and <a href="http://twitter.com/?status=I+%23BlameDrewsCancer+for+SOMETHING+%2323andMe" target="_blank">#23andMe</a>. These tweets will start counting after the site reaches its 10,000 person who has tweeted for the cause, which will be sometime tonight. The money will go towards the LIVESTRONG foundation for cancer research.</p>
<p>23andMe is also donating 5 of its <a href="http://www.techcrunch.com/2009/07/08/23andme-launches-99-kit-to-spur-its-research-revolution/">new $99 research kits</a>, to be raffled away to Blame Drew&#8217;s Cancer followers, also to benefit the LIVESTRONG foundation. Along with that, 23andMe is donating a kit to the namesake of Blame Drew&#8217;s Cancer, <a href="http://www.crunchbase.com/person/drew-olanoff">Drew Olanoff</a>, to add his results to their <a href="https://www.23andme.com/researchrevolution/">Research Revolution project</a>. And soon you&#8217;ll be able to buy the $99 kits through the Blame Drew&#8217;s Cancer site, with $5 of each sale going to LIVESTRONG, Olanoff tells us.</p>
<p>In addition to all of that, 23andMe has agreed to be the main sponsor of Olanoff&#8217;s 24-hour <a href="http://www.blame-a-thon.com/">Blame-a-thon</a> happening on 9-9-09, and being streamed live to the web.</p>
<p>This is another example of Twitter being used for charitable purposes. Last week, <a href="http://www.techcrunch.com/2009/08/06/twitcause-is-yes-a-causes-for-twitter/">we wrote about TwitCause</a>, a service that wants to spread the word about various good causes on Twitter — much like Causes does on Facebook and MySpace. BlameDrewsCancer is taking more of a grassroots approach, but it appears to be working.</p>
<p>Watch Olanoff in the video below.</p>
<span style="text-align:center; display: block;"><a href="http://techcrunch.com/2009/08/12/23andme-agrees-to-pay-for-tweets-if-you-blamedrewscancer/"></a></span>
<div class="cbw snap_nopreview">
<div class="cbw_header">
<div class="cbw_header_text"><a rel="nofollow" href="http://www.crunchbase.com/">CrunchBase Information</a></div>
</div>
<div class="cbw_content">
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/blame-drews-cancer">Blame Drew&#8217;s Cancer</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_subheader"><a href="http://www.crunchbase.com/person/drew-olanoff">Drew Olanoff</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_footer">Information provided by <a rel="nofollow" href="http://www.crunchbase.com/">CrunchBase</a></div>
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			<media:title type="html">MG</media:title>
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		<title>The Creepy 23andMe Zeppelin Is Still Circling My House. Go Away, Zeppelin.</title>
		<link>http://techcrunch.com/2009/07/16/the-creepy-23andme-zeppelin-is-still-circling-my-house-go-away/</link>
		<comments>http://techcrunch.com/2009/07/16/the-creepy-23andme-zeppelin-is-still-circling-my-house-go-away/#comments</comments>
		<pubDate>Fri, 17 Jul 2009 02:34:18 +0000</pubDate>
		<dc:creator>Michael Arrington</dc:creator>
				<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=83930</guid>
		<description><![CDATA[Update to last weekend's breaking news about the creepy <a href="http://www.techcrunch.com/2009/07/11/23andme-zeppelin-hanging-out-above-my-house-creeping-me-out/">23andMe zeppelin that's been floating around my house</a>. It was back again today. For all I know it's been circling my house all week. What do you want, 23andMe zeppelin? I <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">already bought a DNA kit</a>. Go away.

Video is below.]]></description>
			<content:encoded><![CDATA[<span style="text-align:center; display: block;"><a href="http://techcrunch.com/2009/07/16/the-creepy-23andme-zeppelin-is-still-circling-my-house-go-away/"></a></span>
<p>Update to last weekend&#8217;s breaking news about the creepy <a href="http://www.techcrunch.com/2009/07/11/23andme-zeppelin-hanging-out-above-my-house-creeping-me-out/">23andMe zeppelin that&#8217;s been floating around my house</a>. It was back again today. For all I know it&#8217;s been circling my house all week. What do you want, 23andMe zeppelin? I <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">already bought a DNA kit</a>. Go away.</p>
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<div class="cbw_header">
<div class="cbw_header_text"><a href="http://www.crunchbase.com/">CrunchBase Information</a></div>
</div>
<div class="cbw_content">
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_footer">Information provided by <a href="http://www.crunchbase.com/">CrunchBase</a></div>
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			<media:title type="html">michael-arrington</media:title>
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		<title>23andMe Launches $99 Kit To Spur Its &#039;Research Revolution&#039;</title>
		<link>http://techcrunch.com/2009/07/08/23andme-launches-99-kit-to-spur-its-research-revolution/</link>
		<comments>http://techcrunch.com/2009/07/08/23andme-launches-99-kit-to-spur-its-research-revolution/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 20:40:16 +0000</pubDate>
		<dc:creator>Jason Kincaid</dc:creator>
				<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=80409</guid>
		<description><![CDATA[<a href="http://www.23andme.com"></a><a href="http://www.23andme.com">23andMe</a> isn't making too many headlines in tech circles any more, but there's little doubt in my mind that it, or at least companies like it, will become incredibly important over the next decade or so.  Affordable genetic testing will likely revolutionize the way we treat health care, and its effects on society will be profound.  And well known celebrities like Sergey Brin (who happens to be married to 23andMe co-founder Anne Wojcicki), are already beginning to <a href="http://too.blogspot.com/2008/09/lrrk2.html">publicly</a> demonstrate some of the benefits of learning your genetic forecast.

Still, it's hard to really call 23andMe "affordable" for most people at this point.  The price has come down drastically from the $1000 Michael paid when he <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">tried it out</a> in late 2007 (it's now only $399), but that's still pretty steep for testing that most people probably have a hard time wrapping their heads around in the first place.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.23andme.com"></a><a href="http://www.23andme.com">23andMe</a> isn&#8217;t making too many headlines in tech circles any more, but there&#8217;s little doubt in my mind that it, or at least companies like it, will become incredibly important over the next decade or so.  Affordable genetic testing will likely revolutionize the way we treat health care, and its effects on society will be profound.  And well known celebrities like Sergey Brin (who happens to be married to 23andMe co-founder Anne Wojcicki), are already beginning to <a href="http://too.blogspot.com/2008/09/lrrk2.html">publicly</a> demonstrate some of the benefits of learning your genetic forecast.</p>
<p>Still, it&#8217;s hard to really call 23andMe &#8220;affordable&#8221; for most people at this point.  The price has come down drastically from the $1000 Michael paid when he <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">tried it out</a> in late 2007 (it&#8217;s now only $399), but that&#8217;s still pretty steep for testing that most people probably have a hard time wrapping their heads around in the first place.</p>
<p>Today 23andMe has announced that it&#8217;s launching a much cheaper $99 version of its product as part of a new <a href="https://www.23andme.com/researchrevolution/">Research Revolution</a>, which is meant to help 23andMe initiate research studies on genetic diseases that would otherwise require major logistical hurdles and funding.  The effort is part of the company&#8217;s 23andWe research arm, which has the goal of building grassroots studies from communities of members who are afflicted by various genetic diseases.</p>
<p>Here&#8217;s how it works: 23andMe has picked out ten different <a href="https://www.23andme.com/researchrevolution/">diseases</a> that it&#8217;s looking to study first (the company plans to study more down the line — this is just a starter set).  Users visit the site and &#8220;pledge&#8221; to one disease.  The first disease to reach 1000 votes will be the first one studied by 23andMe researchers, though all ten will eventually be studied.  Participants agree to complete a number of surveys, and users who have previously submitted their DNA to the service can opt-in and submit votes as well.  Voting will run through September 2009.</p>
<p></p>
<p>Unfortunately, the cheaper price comes with some downsides: you&#8217;ll miss out on a lot of the analysis that makes 23andMe really cool, like the ability to see your ancestry data, some of the site&#8217;s community features, and the ability to download your raw genetic data (which you could theoretically have analyzed again at some point in the future).  What you&#8217;re left with are the site&#8217;s research reports, a list of risks for 100 diseases, and &#8220;traits&#8221;, along with some basic sharing and community functionality. You can see a full list of differences <a href="https://www.23andme.com/researchrevolution/compare/">here</a>.</p>
<p>Finally, it&#8217;s not clear if this is going to work at all. This is a new approach to genetic research, and some science blogs <a href="http://scienceblogs.com/geneticfuture/2009/07/23andme_launches_new_effort_to.php">believe</a> that a 1,000 person sample size may not be enough to generate adequate data.  Still, provided that 23andMe ensures that all patients are given adequate informed consent and the resulting data is considered valid by the scientific community, this could prove to be an efficient new way to conduct scientific research.</p>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
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			<media:title type="html">jason</media:title>
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		<title>All In the Family: Sergey Brin Loans 23andme $10 Million And Google Ponies Up $2.6 Million</title>
		<link>http://techcrunch.com/2009/06/18/all-in-the-family-sergey-brin-loans-23andme-10-million-and-google-ponies-up-26-million/</link>
		<comments>http://techcrunch.com/2009/06/18/all-in-the-family-sergey-brin-loans-23andme-10-million-and-google-ponies-up-26-million/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 23:04:39 +0000</pubDate>
		<dc:creator>Leena Rao</dc:creator>
				<category><![CDATA[google]]></category>
		<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=74581</guid>
		<description><![CDATA[

Google is still tightly intertwined with <a href="https://www.23andme.com/">23andme,</a> a company that helps consumers understand and decipher their genomes.  23andme has raised another $2.6 million from Google out of a total $24.26 million it is trying to raise in a Series B round of funding, according to <a href="http://www.secinfo.com/d14D5a.s425b.htm">regulatory filings.</a> This brings the total amount raised from this round to $13.6 million, after May's <a href="http://www.techcrunch.com/2009/05/04/while-23andme-raises-11-million-mohr-davidow-sells-stake-to-invest-in-rival/">$11 million funding round.</a>  At the time, Mohr Davidow Ventures divested its stake in 23andme after investing in a direct competitor Navigenics.

The juiciest disclosure in the filing is that Brin loaned the startup an additional $10 million which is being converted into Series B preferred shares. Earlier in 2007, he had loaned the company $2.6 million which was repaid from the proceeds of Google's subsequent <a href="http://www.techcrunch.com/2007/05/22/google-takes-stake-in-sergeys-wifes-company/">$3.9 million stake</a> in 23andMe in May, 2007. The debt was repaid after the Google investment.  It appears that Brin once again had to dig into his own pocket to help keep the company afloat.]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Google is still tightly intertwined with <a href="https://www.23andme.com/">23andme,</a> a company that helps consumers understand and decipher their genomes.  23andme has raised another $2.6 million from Google out of a total $24.26 million it is trying to raise in a Series B round of funding, according to <a href="http://www.secinfo.com/d14D5a.s425b.htm">regulatory filings.</a> This brings the total amount raised from this round to $13.6 million, after May&#8217;s <a href="http://www.techcrunch.com/2009/05/04/while-23andme-raises-11-million-mohr-davidow-sells-stake-to-invest-in-rival/">$11 million funding round.</a>  At the time, Mohr Davidow Ventures divested its stake in 23andme after investing in a direct competitor Navigenics.</p>
<p>The juiciest disclosure in the filing is that Brin loaned the startup an additional $10 million which is being converted into Series B preferred shares. Earlier in 2007, he had loaned the company $2.6 million which was repaid from the proceeds of Google&#8217;s subsequent <a href="http://www.techcrunch.com/2007/05/22/google-takes-stake-in-sergeys-wifes-company/">$3.9 million stake</a> in 23andMe in May, 2007. The debt was repaid after the Google investment.  It appears that Brin once again had to dig into his own pocket to help keep the company afloat.</p>
<p>The filing also says one of the investors in the Series B round in May was New Enterprise Associates, which also invested in 23andme&#8217;s Series A round.  And it mentions that Google has entered into a lease agreement with 23andme, possibly for office space, but it is unclear what exactly is being leased.</p>
<p>23andme, which was co-founded by Sergey Brin’s wife, <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki,</a> raised $9 million in a Series A round of funding from Google, Genentech, New Enterprise Associates, and Mohr Davidow Ventures in 2007.  The company maps consumers’ DNA and helps them find information about their ancestry and their risks of getting certain diseases (Michael <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">tried it</a> last year).</p>
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<div class="cbw_header_text"><a href="http://www.crunchbase.com/" rel="nofollow">CrunchBase Information</a></div>
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<div class="cbw_content">
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/google">Google</a></div>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/person/sergey-brin">Sergey Brin</a></div>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a></div>
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		<title>While 23andMe Raises $11 Million, Mohr Davidow Sells Stake To Invest In Rival</title>
		<link>http://techcrunch.com/2009/05/04/while-23andme-raises-11-million-mohr-davidow-sells-stake-to-invest-in-rival/</link>
		<comments>http://techcrunch.com/2009/05/04/while-23andme-raises-11-million-mohr-davidow-sells-stake-to-invest-in-rival/#comments</comments>
		<pubDate>Mon, 04 May 2009 18:03:18 +0000</pubDate>
		<dc:creator>Leena Rao</dc:creator>
				<category><![CDATA[Mohr Davidow]]></category>
		<category><![CDATA[23andMe]]></category>
		<category><![CDATA[Navigenics]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=61603</guid>
		<description><![CDATA[

<a href="https://www.23andme.com/">23andme,</a> a company that helps consumers understand and decipher their genomes, has raised a partial $11 million out of a $24.26 million B round of funding, according to <a href="http://www.sec.gov/Archives/edgar/data/1414053/000141405309000004/xslFormDX01/primary_doc.xml">regulatory filings.</a> 23andme, which was co-founded by Google co-founder Sergey Brin's wife, <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki,</a> raised $9 million in Series A funding from Google, <a href="http://www.crunchbase.com/company/genentech">Genentech,</a> <a href="http://www.crunchbase.com/financial-organization/new-enterprise-associates">New Enterprise Associates,</a> and <a href="http://www.crunchbase.com/financial-organization/mohr-davidow-ventures">Mohr Davidow Ventures</a> in 2007.

Now PEHub is <a href="http://www.pehub.com/38928/23andme-raises-at-least-11-million/">reporting</a> that Mohr Davidow Ventures divested its stake in 23andme after investing in a direct competitor <a href="http://www.navigenics.com">Navigenics.</a> Losing one of your main investors to a competitor is not a good sign.  23andme maps customers’ DNA and helps them find information about their ancestry and their risks of getting certain diseases (Michael <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">tried it last year</a>). Google ended up taking a <a href="http://www.techcrunch.com/2007/05/22/google-takes-stake-in-sergeys-wifes-company/">$3.9 million stake</a> in 23andMe in May 2007, after Brin had personally loaned the company $2.6 million. The debt was repaid after the Google investment.  We're curious as to how much, if any, of this round's $11 million is Brin's or Google's money.]]></description>
			<content:encoded><![CDATA[<p></p>
<p><a href="https://www.23andme.com/">23andme,</a> a company that helps consumers understand and decipher their genomes, has raised a partial $11 million out of a $24.26 million B round of funding, according to <a href="http://www.sec.gov/Archives/edgar/data/1414053/000141405309000004/xslFormDX01/primary_doc.xml">regulatory filings.</a> 23andme, which was co-founded by Google co-founder Sergey Brin&#8217;s wife, <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki,</a> raised $9 million in Series A funding from Google, <a href="http://www.crunchbase.com/company/genentech">Genentech,</a> <a href="http://www.crunchbase.com/financial-organization/new-enterprise-associates">New Enterprise Associates,</a> and <a href="http://www.crunchbase.com/financial-organization/mohr-davidow-ventures">Mohr Davidow Ventures</a> in 2007.</p>
<p>Now PEHub is <a href="http://www.pehub.com/38928/23andme-raises-at-least-11-million/">reporting</a> that Mohr Davidow Ventures divested its stake in 23andme after investing in a direct competitor <a href="http://www.navigenics.com">Navigenics.</a> Losing one of your main investors to a competitor is not a good sign.  23andme maps customers’ DNA and helps them find information about their ancestry and their risks of getting certain diseases (Michael <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">tried it last year</a>). Google ended up taking a <a href="http://www.techcrunch.com/2007/05/22/google-takes-stake-in-sergeys-wifes-company/">$3.9 million stake</a> in 23andMe in May 2007, after Brin had personally loaned the company $2.6 million. The debt was repaid after the Google investment.  We&#8217;re curious as to how much, if any, of this round&#8217;s $11 million is Brin&#8217;s or Google&#8217;s money.</p>
<p>Also, we&#8217;d like to know why Mohr Davidow shifted its funds to a 23andme&#8217;s rival. Navigenics&#8217; service is similar to 23andme&#8217;s with slight differences. For example, 23andme offers one package, priced at $399, to test your saliva. Navigenics offers two packages of testing priced at at $499 and $2,499, with the higher priced test including genetic counseling and testing for more health conditions. Most recently, California’s Department of Public Health issued <a href="http://www.techcrunch.com/2008/06/17/cease-and-desist-california-tries-to-unravel-23andmes-genetic-testing/">cease and desist</a> letters to 23andMe, Navigenics and 11 other genetic testing startups, mandating that the labs demonstrate that they have been certified by both the state and federal government, and, perhaps more importantly, that all genetic tests were ordered by a patient’s doctor, which is required by state law.</p>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/navigenics">Navigenics</a></div>
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		<title>Why Did Sergey Brin Stop Blogging?</title>
		<link>http://techcrunch.com/2009/04/04/why-did-sergey-brin-stop-blogging/</link>
		<comments>http://techcrunch.com/2009/04/04/why-did-sergey-brin-stop-blogging/#comments</comments>
		<pubDate>Sat, 04 Apr 2009 11:21:51 +0000</pubDate>
		<dc:creator>Robin Wauters</dc:creator>
				<category><![CDATA[google]]></category>
		<category><![CDATA[23andMe]]></category>
		<category><![CDATA[Sergey Brin]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=54023</guid>
		<description><![CDATA[Remember back in September 2008 when Google co-founder <a href="http://www.crunchbase.com/person/sergey-brin">Sergey Brin</a> started a <a href="http://too.blogspot.com/">personal blog</a>? TechCrunch was the first to <a href="http://www.techcrunch.com/2008/09/18/sergey-brin-launches-a-personal-blog-talks-about-his-risk-of-parkinsons/">spot it</a>, and it was interesting enough for the <a href="http://blogs.wsj.com/biztech/2008/09/19/googler-gets-personal/">Wall Street Journal</a> and the <a href="http://www.nytimes.com/2008/09/19/technology/19google.html?_r=1">NY Times</a> to pick up the story.

Of course, it was the actual content of the <a href="http://too.blogspot.com/2008/09/lrrk2.html">second blog post</a> (the one after the <a href="http://too.blogspot.com/2008/09/about-this-blog.html">obligatory introduction one</a>) that was the real story there. After all, an executive of a major, public company sharing his genetic predisposition to Parkinson’s disease is not exactly an everyday thing.

The unusual blog post, evidently hosted on Google's Blogger service, garnered quite some press coverage, and made a lot of people curious about what other insights in Brin's personal life would follow. After all, the first post said the blog would be reflecting the man's 'life outside of work', and it allowed moderated comments (although none were ever approved after all).

But there never came a third post, and the blog quietly slipped out of the attention stream for lack of updates. Today, the blog is still online, but it's as dead silent as it's been for the past 6 months.

So maybe the real question is: why did Sergey Brin <em>start </em> blogging?]]></description>
			<content:encoded><![CDATA[<p>Remember back in September 2008 when Google co-founder <a href="http://www.crunchbase.com/person/sergey-brin">Sergey Brin</a> started a <a href="http://too.blogspot.com/">personal blog</a>? TechCrunch was the first to <a href="http://www.techcrunch.com/2008/09/18/sergey-brin-launches-a-personal-blog-talks-about-his-risk-of-parkinsons/">spot it</a>, and it was interesting enough for the <a href="http://blogs.wsj.com/biztech/2008/09/19/googler-gets-personal/">Wall Street Journal</a> and the <a href="http://www.nytimes.com/2008/09/19/technology/19google.html?_r=1">NY Times</a> to pick up the story.</p>
<p>Of course, it was the actual content of the <a href="http://too.blogspot.com/2008/09/lrrk2.html">second blog post</a> (the one after the <a href="http://too.blogspot.com/2008/09/about-this-blog.html">obligatory introduction one</a>) that was the real story there. After all, an executive of a major, public company sharing his genetic predisposition to Parkinson’s disease is not exactly an everyday thing.</p>
<p>The unusual blog post, evidently hosted on Google&#8217;s Blogger service, garnered quite some press coverage, and made a lot of people curious about what other insights in Brin&#8217;s personal life would follow. After all, the first post said the blog would be reflecting the man&#8217;s &#8216;life outside of work&#8217;, and it allowed moderated comments (although none were ever approved after all).</p>
<p>But there never came a third post, and the blog quietly slipped out of the attention stream for lack of updates. Today, the blog is still online, but it&#8217;s as dead silent as it&#8217;s been for the past 6 months.</p>
<p>So maybe the real question is: why did Sergey Brin <em>start </em> blogging?</p>
<p>I think this excerpt from the blog gives it away:</p>
<blockquote><p>As a customer of 23andMe, I have always been excited about the product. I have found what pieces of DNA I share with various relatives. I checked whether other Brins were related. I explored my various gene journals &#8212; learning, for instance, that I have one copy of the fast twitch muscle fiber. I also looked over the health related entries and found that my genetic risk for most diseases is modestly lower than average but for a few diseases it is modestly higher.</p></blockquote>
<p><a href="http://www.crunchbase.com/company/23andme">23andMe</a> is the biotech startup that was co-founded by Brin&#8217;s wife <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a>. The company can map customers’ DNA and help them find information about their ancestry and their risk of getting certain diseases (<a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">Mike tried it</a>). Google ended up <a href="http://www.techcrunch.com/2007/05/22/google-takes-stake-in-sergeys-wifes-company/">taking a $3.9 million stake</a> in 23andMe in May 2007, after Brin had personally loaned the company $2.6 million. It&#8217;s always been a strange story, and I doubt we&#8217;ve heard the end of it.</p>
<p>So what I&#8217;m wondering: did Sergey Brin actually start the blog with good intentions, hoping he would find the time in his busy life to share tidbits about the personal part of it, or was this just a way for him to draw a lot of attention to his genetic mutation and &#8211; conveniently &#8211; how his wife&#8217;s new startup plays a role in it?</p>
<p>I guess we&#8217;ll never know for sure, unless of course he responds to this on his blog.</p>
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		<title>Sergey Brin Launches A Personal Blog, Talks About His Risk Of Parkinson&#039;s</title>
		<link>http://techcrunch.com/2008/09/18/sergey-brin-launches-a-personal-blog-talks-about-his-risk-of-parkinsons/</link>
		<comments>http://techcrunch.com/2008/09/18/sergey-brin-launches-a-personal-blog-talks-about-his-risk-of-parkinsons/#comments</comments>
		<pubDate>Thu, 18 Sep 2008 21:25:21 +0000</pubDate>
		<dc:creator>Michael Arrington</dc:creator>
				<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=22423</guid>
		<description><![CDATA[Google Cofounder Sergey Brin launched a personal blog today at <a href="http://too.blogspot.com/">too.blogspot.com</a>.

In his <a href="http://too.blogspot.com/2008/09/about-this-blog.html">first</a> blog post, he explains the blog name: <em>"Welcome to my personal blog. While Google is a play on googol, too is a play on the much smaller number - two. It also means "in addition", as this blog reflects my life outside of work."</em>

In the <a href="http://too.blogspot.com/2008/09/lrrk2.html">second</a> blog post, he gets a little more serious. He talks about how DNA startup 23andMe (cofounded by his wife  <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a>) has shown he has certain gene mutation that is tied to Parkinson's Disease - G2019S. While the mutation is rare in people with Parksinson's, in some ethnic groups it accounts for a substantial proportion of familial Parkinson's. In other words, if you have it, there's a good chance you'll get Parkinson's.

He says based on current available data he's 20%-80% likely to get the disease. And he can now do something about it:]]></description>
			<content:encoded><![CDATA[<p>Google Cofounder Sergey Brin launched a personal blog today at <a href="http://too.blogspot.com/">too.blogspot.com</a>.</p>
<p>In his <a href="http://too.blogspot.com/2008/09/about-this-blog.html">first</a> blog post, he explains the blog name: <em>&#8220;Welcome to my personal blog. While Google is a play on googol, too is a play on the much smaller number &#8211; two. It also means &#8220;in addition&#8221;, as this blog reflects my life outside of work.&#8221;</em></p>
<p>In the <a href="http://too.blogspot.com/2008/09/lrrk2.html">second</a> blog post, he gets a little more serious. He talks about how DNA startup 23andMe (cofounded by his wife  <a href="http://www.crunchbase.com/person/anne-wojcicki">Anne Wojcicki</a>) has shown he has certain gene mutation that is tied to Parkinson&#8217;s Disease &#8211; G2019S. While the mutation is rare in people with Parksinson&#8217;s, in some ethnic groups it accounts for a substantial proportion of familial Parkinson&#8217;s. In other words, if you have it, there&#8217;s a good chance you&#8217;ll get Parkinson&#8217;s.</p>
<p>He says based on current available data he&#8217;s 20%-80% likely to get the disease. And he can now do something about it:</p>
<blockquote><p>This leaves me in a rather unique position. I know early in my life something I am substantially predisposed to. I now have the opportunity to adjust my life to reduce those odds (e.g. there is evidence that exercise may be protective against Parkinson&#8217;s). I also have the opportunity to perform and support research into this disease long before it may affect me. And, regardless of my own health it can help my family members as well as others.</p>
<p>I feel fortunate to be in this position. Until the fountain of youth is discovered, all of us will have some conditions in our old age only we don&#8217;t know what they will be. I have a better guess than almost anyone else for what ills may be mine &#8212; and I have decades to prepare for it.</p></blockquote>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/person/sergey-brin">Sergey Brin</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_footer">Information provided by <a href="http://www.crunchbase.com/" rel="nofollow">CrunchBase</a></div>
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		<title>Ok, We Have Our First DNA-Based Dating Service: GenePartner</title>
		<link>http://techcrunch.com/2008/07/22/ok-we-have-our-first-dna-based-dating-site-genepartner/</link>
		<comments>http://techcrunch.com/2008/07/22/ok-we-have-our-first-dna-based-dating-site-genepartner/#comments</comments>
		<pubDate>Tue, 22 Jul 2008 09:48:05 +0000</pubDate>
		<dc:creator>Michael Arrington</dc:creator>
				<category><![CDATA[23andMe]]></category>
		<category><![CDATA[genepartner]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=20309</guid>
		<description><![CDATA[It was only a matter of time before someone launched a dating site that looks for potential matches based on DNA compatibility. That time is apparently today with the launch of GenePartner (ok, it&#8217;s not the first, but it&#8217;s the cheapest). The Switzerland-based company says they can use a $199 DNA test (compare to $1,000 for 23andMe) to help you find your perfect match, statistically speaking. They&#8217;ve analyzed &#8220;hundreds of couples&#8221; and have determined the genetic patterns found in successful relationships. Based on their algorithm and your DNA, they&#8217;ll determine the probability for a satisfying and long-lasting relationship between two people (color me skeptical). What about romance? Chemistry? That certain je ne sais quoi when you meet someone and get a tingling sensation in your stomach? Forget it. The future of dating is DNA tests and buccal swabs, so get used to it: A brush for collecting your DNA sample from your saliva – called a buccal swab kit – will be sent to your address. Following the simple instructions included with the kit you will gently collect the DNA from the inside of your cheek. Use the addressed envelope supplied for returning the brushes. GenePartner is looking to partner with dating sites and have those services encourage users to see if they&#8217;re a DNA match. Will they be able to avoid tough emerging U.S. laws around genetic testing? Well, they&#8217;re in Switzerland. My guess is they&#8217;re not going to be too worried about California and other state laws prohibiting their service. CrunchBase Information GenePartner Information provided by CrunchBase]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.crunchbase.com/company/genepartner"></a>It was only a matter of time before someone launched a dating site that looks for potential matches based on DNA compatibility. That time is apparently today with the launch of <a href="http://www.genepartner.com">GenePartner</a> (ok, it&#8217;s <a href="http://www.scientificmatch.com">not</a> the first, but it&#8217;s the cheapest).</p>
<p>The Switzerland-based company says they can use a $199 DNA test (compare to <a href="http://www.crunchbase.com/company/23andme">$1,000 for 23andMe</a>) to help you find your perfect match, statistically speaking. They&#8217;ve analyzed &#8220;hundreds of couples&#8221; and have determined the genetic patterns found in successful relationships. Based on their algorithm and your DNA, they&#8217;ll determine the probability for a satisfying and long-lasting relationship between two people (color me skeptical).</p>
<p>What about romance? Chemistry? That certain <em>je ne sais quoi</em> when you meet someone and get a tingling sensation in your stomach? Forget it. The future of dating is DNA tests and buccal swabs, so get used to it:</p>
<blockquote><p>A brush for collecting your DNA sample from your saliva – called a buccal swab kit – will be sent to your address. Following the simple instructions included with the kit you will gently collect the DNA from the inside of your cheek. Use the addressed envelope supplied for returning the brushes.</p></blockquote>
<p>GenePartner is looking to partner with dating sites and have those services encourage users to see if they&#8217;re a DNA match.</p>
<p>Will they be able to avoid <a href="http://www.techcrunch.com/2008/06/17/cease-and-desist-california-tries-to-unravel-23andmes-genetic-testing/">tough emerging U.S. laws</a> around genetic testing? Well, they&#8217;re in Switzerland. My guess is they&#8217;re not going to be too worried about California and other state laws prohibiting their service.</p>
<div class="cbw snap_nopreview">
<div class="cbw_header">
<div class="cbw_header_text"><a href="http://www.crunchbase.com/">CrunchBase Information</a></div>
</div>
<div class="cbw_content">
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/genepartner">GenePartner</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_footer">Information provided by <a href="http://www.crunchbase.com/">CrunchBase</a></div>
</div>
</div>
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		<title>Cease And Desist: California Tries to Unravel 23andMe&#039;s Genetic Testing</title>
		<link>http://techcrunch.com/2008/06/17/cease-and-desist-california-tries-to-unravel-23andmes-genetic-testing/</link>
		<comments>http://techcrunch.com/2008/06/17/cease-and-desist-california-tries-to-unravel-23andmes-genetic-testing/#comments</comments>
		<pubDate>Wed, 18 Jun 2008 01:57:46 +0000</pubDate>
		<dc:creator>Jason Kincaid</dc:creator>
				<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=19037</guid>
		<description><![CDATA[California&#8217;s Department of Public Health has issued cease and desist letters to 13 genetic testing startups &#8211; most notably 23andMe, which Michael tried out earlier this year. The C&#38;D&#8217;s are mandating that the labs demonstrate that they have been certified by both the state and federal government, and, perhaps more importantly, that all genetic tests were ordered by a patient&#8217;s doctor, which is required by state law. 23andMe is going to have a little trouble with that one &#8211; Michael was never asked to consult his doctor before ordering his test results. California isn&#8217;t the first state to take the genetics companies to task &#8211; earlier this year New York cracked down on the sites with similar complaints. But what&#8217;s the big deal? Required state and federal certifications seem obvious given the sensitivity and personal nature of the data. But what about the mandated doctor&#8217;s note? It&#8217;s my DNA &#8211; shouldn&#8217;t I be able to read about it whenever I want? Maybe not. The problem with this kind of casual DNA testing is that it almost trivializes the importance of genetic information. 23andMe considers itself as something of a novelty, providing lots of fascinating information that it says isn&#8217;t to be used to diagnose medical conditions. Of course, the site still provides some probabilities of getting certain diseases. And while none of these sites are going to offer any life-shattering information (e.g. &#8220;You will die before you hit 30&#8243;), many health care professionals worry that any amount of genetic information could be misinterpreted. What happens when a patient finds out they have a lower-than-average risk of heart failure that leads them to neglect regular checkups? Then again, it&#8217;s my information &#8211; shouldn&#8217;t I be free to (mis)interpret it as I see fit? The fact of the matter is that genetic testing will be commonplace within the next decade, and the outcome of these cases will be setting important precedents. New York and California may be misguided in their efforts to mandate a doctor&#8217;s approval, but we should remember that these are two unusually progressive states that don&#8217;t seem keen on hampering citizens&#8217; rights. Regardless of the eventual outcome of these cases, there&#8217;s one important message we should take from their hesitation: tread lightly. CrunchBase Information 23andMe Information provided by CrunchBase]]></description>
			<content:encoded><![CDATA[<p></p>
<p>California&#8217;s Department of Public Health has issued cease and desist letters to 13 genetic testing startups &#8211; most notably <a href="http://www.23andme.com">23andMe</a>, which Michael <a href="http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/">tried out</a> earlier this year.  The C&amp;D&#8217;s are mandating that the labs demonstrate that they have been certified by both the state and federal government, and, perhaps more importantly, that all genetic tests were ordered by a patient&#8217;s doctor, which is required by state law.  23andMe is going to have a little trouble with that one &#8211; Michael was never asked to consult his doctor before ordering his test results.</p>
<p>California isn&#8217;t the first state to take the genetics companies to task &#8211; earlier this year New York <a href="http://www.forbes.com/2008/04/17/genes-regulation-testing-biz-cx_mh_bl_0418genes.html">cracked down</a> on the sites with similar complaints.</p>
<p>But what&#8217;s the big deal?  Required state and federal certifications seem obvious given the sensitivity and personal nature of the data.  But what about the mandated doctor&#8217;s note?  It&#8217;s my DNA &#8211; shouldn&#8217;t I be able to read about it whenever I want?</p>
<p>Maybe not.  The problem with this kind of casual DNA testing is that it almost trivializes the importance of genetic information.  23andMe considers itself as something of a novelty, providing lots of fascinating information that it says isn&#8217;t to be used to diagnose medical conditions.</p>
<p>Of course, the site still provides some probabilities of getting certain diseases.  And while none of these sites are going to offer any life-shattering information (e.g. &#8220;You will die before you hit 30&#8243;), many health care professionals worry that <i>any</i> amount of genetic information could be misinterpreted.  What happens when a patient finds out they have a lower-than-average risk of heart failure that leads them to neglect regular checkups?  Then again, it&#8217;s my information &#8211; shouldn&#8217;t I be free to (mis)interpret it as I see fit?</p>
<p>The fact of the matter is that genetic testing will be commonplace within the next decade, and the outcome of these cases will be setting important precedents.  New York and California may be misguided in their efforts to mandate a doctor&#8217;s approval, but we should remember that these are two unusually progressive states that don&#8217;t seem keen on hampering citizens&#8217; rights.  Regardless of the eventual outcome of these cases, there&#8217;s one important message we should take from their hesitation: <i>tread lightly</i>.</p>
<div class="cbw snap_nopreview">
<div class="cbw_header">
<div class="cbw_header_text"><a href="http://www.crunchbase.com/">CrunchBase Information</a></div>
</div>
<div class="cbw_content">
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/23andme">23andMe</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_footer">Information provided by <a href="http://www.crunchbase.com/">CrunchBase</a></div>
</div>
</div>
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		<title>My 23andMe DNA Results</title>
		<link>http://techcrunch.com/2008/03/02/my-23andme-dna-results/</link>
		<comments>http://techcrunch.com/2008/03/02/my-23andme-dna-results/#comments</comments>
		<pubDate>Sun, 02 Mar 2008 20:06:50 +0000</pubDate>
		<dc:creator>Michael Arrington</dc:creator>
				<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/2008/03/02/my-23andme-dna-results/</guid>
		<description><![CDATA[I purchased a $1,000 23andMe DNA test back in December, spit in the tube when the kit arrived and, just a few weeks later got the results back. Yeah, its too bad I didn&#8217;t wait a month when I could have gotten a kit for free, but a lucky reader was able to get one instead. I promised to post the results so people can get an idea of what 23andMe is offering (without paying that fee), and here they are. Also, as of last week 23andMe started allowing users to create free demo accounts. if you create one, add my username, TechCrunch, as a friend and I can share the data with you directly. Results are below: Genetic Traits Once you have your test results in, you can view them in the Gene Journal. 23andMe is adding more information over time about your gene map (they added 30 more traits last week, including paternal ancestry). Here&#8217;s a screenshot: Some of the information is just for fun &#8211; I have &#8220;wet earwax,&#8221; for example, and don&#8217;t have the &#8220;alcohol flush&#8221; gene that turns people&#8217;s faces red when they drink. I don&#8217;t detect odors as well as some people. Less usefully, 23andMe notifies me that I have brown eyes. I have a gene which makes people tall (I&#8217;m 6&#8217;4). I do not have a sweet tooth. Then there is the more serious stuff. It turns out I have a gene that makes me substantially more likely to have lower back pain (something that has plagued my father all his life, but not me so far): I have a higher than normal chance of getting Type 1 diabetes, but a lower than normal of getting Type 2. I have a lower than average chance of getting prostate cancer and Rheumatoid Arthritis. I do not have the genetic material that gives some people resistance to AIDS, although I do have a gene that makes it progress more slowly. I am not genetically resistant to Malaria. I have slightly increased memory performance. Ancestry On my mother&#8217;s side my ancestors come from Europe, Asia and North Africa. On my fathers side is a common European gene found in the Irish, Basques, British, French (I am mostly European and part Native American). I share, apparently, some genetic stuff with John Adams from my fathers side. My mother, by the way, is about as white as they]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.crunchbase.com/company/23andme"></a>I purchased a $1,000 <a href="http://www.23andme.com">23andMe</a> DNA test back in <a href="http://www.techcrunch.com/2007/12/06/step-1-i-purchased-a-23andme-dna-test/">December</a>, spit <a href="http://www.techcrunch.com/2007/12/16/23andme-step-2-spitting-in-a-tube/">in the tube</a> when the kit arrived and, just a few weeks later got the results back. Yeah, its too bad I didn&#8217;t wait a month when I could have gotten a kit <a href="http://www.techcrunch.com/2008/01/22/1000-free-23andme-kits-for-davos-attendees-plus-one-for-techcrunch-readers/">for free</a>, but a lucky reader was able to get one instead.</p>
<p>I promised to post the results so people can get an idea of what 23andMe is offering (without paying that fee), and here they are. Also, as of last week 23andMe started <a href="http://spittoon.23andme.com/2008/02/22/23andmore-paternal-ancestry-free-demo-accounts-and-an-expanded-gene-journal/">allowing</a> users to create free demo accounts. if you create one, add my username, TechCrunch, as a friend and I can share the data with you directly.</p>
<p>Results are below:</p>
<p><span id="more-14607"></span></p>
<p><big><strong>Genetic Traits</strong></big></p>
<p>Once you have your test results in, you can view them in the Gene Journal. 23andMe is adding more information over time about your gene map (they added 30 more traits last week, including paternal ancestry). Here&#8217;s a screenshot:</p>
<p></p>
<p>Some of the information is just for fun &#8211; I have &#8220;wet earwax,&#8221; for example, and don&#8217;t have the &#8220;alcohol flush&#8221; gene that turns people&#8217;s faces red when they drink. I don&#8217;t detect odors as well as some people. Less usefully, 23andMe notifies me that I have brown eyes. I have a gene which makes people tall (I&#8217;m 6&#8217;4). I do not have a sweet tooth.</p>
<p>Then there is the more serious stuff. It turns out I have a gene that makes me substantially more likely to have lower back pain (something that has plagued my father all his life, but not me so far):</p>
<p></p>
<p>I have a higher than normal chance of getting Type 1 diabetes, but a lower than normal of getting Type 2. I have a lower than average chance of getting prostate cancer and Rheumatoid Arthritis. I do not have the genetic material that gives some people resistance to AIDS, although I do have a gene that makes it progress more slowly. I am not genetically resistant to Malaria. I have slightly increased memory performance.</p>
<p><big><strong>Ancestry</strong></big></p>
<p>On my mother&#8217;s side my ancestors come from Europe, Asia and North Africa. On my fathers side is a common European gene found in the Irish, Basques, British, French (I am mostly European and part Native American). I share, apparently, some genetic stuff with John Adams from my fathers side. My mother, by the way, is about as white as they come &#8211; but perhaps that picture is one of her ancestors.</p>
<p><br />
</p>
<p>There is a lot more information included in the results, and I&#8217;m happy to share this with readers. Just create a demo account and add TechCrunch, and I believe you&#8217;ll get access to the data.</p>
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			<media:title type="html">michael-arrington</media:title>
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			<media:title type="html">23andme.jpg</media:title>
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		<title>1,000 Free 23andMe Kits For Davos Attendees (plus one for TechCrunch readers)</title>
		<link>http://techcrunch.com/2008/01/22/1000-free-23andme-kits-for-davos-attendees-plus-one-for-techcrunch-readers/</link>
		<comments>http://techcrunch.com/2008/01/22/1000-free-23andme-kits-for-davos-attendees-plus-one-for-techcrunch-readers/#comments</comments>
		<pubDate>Wed, 23 Jan 2008 06:02:29 +0000</pubDate>
		<dc:creator>Michael Arrington</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[23andMe]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/2008/01/22/1000-free-23andme-kits-for-davos-attendees-plus-one-for-techcrunch-readers/</guid>
		<description><![CDATA[At a dinner last night at the World Economic Forum in Davos, 23andMe founders Linda Avey and Anne Wojcicki announced that they are providing 1,000 free 23andMe personal DNA testing kits to conference attendees. Damn, I thought, I already paid $1,000 (more) for my kit (so much for the benefits of being an early adopter). Rumor is the company is also sending 100 free kits to attendees of the TED conference. Anyway, after long minutes of negotiation regarding a refund since I could now get a kit for free, Linda and Anne agreed to give one more kit out, to give to a lucky TechCrunch reader. Just tell me in the comments why knowing your genetic background is important to you, and we&#8217;ll choose a winner. We&#8217;ll stop comments after 24 hours and choose then. The company won&#8217;t say how many kits have been purchased, other than commenting that sales are &#8220;way above expectations.&#8221; Yesterday the company started selling kits in Europe and Canada. And they just recently launched their corporate blog, fittingly called &#8220;The Spittoon.&#8220; I just recently got my 23andMe test results back. I&#8217;ll be posting highlights next week. CrunchBase Information 23andMe Information provided by CrunchBase]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.crunchbase.com/company/23andme"></a>At a dinner last night at the World Economic Forum in Davos, <a href="http://www.23andme.com">23andMe</a> founders Linda Avey and Anne Wojcicki announced that they are providing 1,000 free 23andMe personal DNA testing kits to conference attendees. <em>Damn,</em> I thought, I already <a href="http://www.techcrunch.com/2007/12/06/step-1-i-purchased-a-23andme-dna-test/">paid $1,000</a> (<a href="http://www.techcrunch.com/2007/12/16/23andme-step-2-spitting-in-a-tube/">more</a>) for my kit (so much for the benefits of being an early adopter). Rumor is the company is also sending 100 free kits to attendees of the TED conference.</p>
<p>Anyway, after long minutes of negotiation regarding a refund since I could now get a kit for free, Linda and Anne agreed to give one more kit out, to give to a lucky TechCrunch reader. Just tell me in the comments why knowing your genetic background is important to you, and we&#8217;ll choose a winner. We&#8217;ll stop comments after 24 hours and choose then.</p>
<p>The company won&#8217;t say how many kits have been purchased, other than commenting that sales are &#8220;way above expectations.&#8221; Yesterday the company started selling kits in <a href="http://www.techcrunch.com/2008/01/22/23andme-now-available-in-europe-canada/">Europe and Canada</a>. And they just recently launched their corporate blog, fittingly called &#8220;<a href="http://spittoon.23andme.com/">The Spittoon.</a>&#8220;</p>
<p>I just recently got my 23andMe test results back. I&#8217;ll be posting highlights next week.</p>
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		<title>23andMe Now Available In Europe, Canada</title>
		<link>http://techcrunch.com/2008/01/22/23andme-now-available-in-europe-canada/</link>
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		<pubDate>Tue, 22 Jan 2008 23:10:47 +0000</pubDate>
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		<description><![CDATA[23andMe, the consumer genetics testing company founded by Sergey Brin’s wife Anne Wojcicki, is now available in Europe and Canada. The service, which launched in November enables customers to search and discover whether their genes make them more predisposed to certain outcomes, such as cancer or other illnesses. Michael signed up for a 23andme kit in December. You can read his experience with the service so far here and here. No word as yet as to when the service will be available outside of Europe and North America. The full list of countries where 23andMe is now available: Albania, Andorra, Armenia, Austria, Azerbaijan, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Canada, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Georgia, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Macedonia, Malta, Moldova, Monaco, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Russia, San Marino, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, Ukraine, the United Kingdom, the United States and Vatican City State. CrunchBase Information 23andMe Information provided by CrunchBase]]></description>
			<content:encoded><![CDATA[<p><a href="http://23andme.com/">23andMe</a>, the consumer genetics testing company founded by Sergey Brin’s wife Anne Wojcicki, is now available in Europe and Canada.</p>
<p>The service, which launched in November enables customers to search and discover whether their genes make them more predisposed to certain outcomes, such as cancer or other illnesses.</p>
<p>Michael signed up for a 23andme kit in December. You can read his experience with the service so far <a href="http://www.techcrunch.com/2007/12/06/step-1-i-purchased-a-23andme-dna-test/">here</a> and <a href="http://www.techcrunch.com/2007/12/16/23andme-step-2-spitting-in-a-tube/">here</a>.</p>
<p>No word as yet as to when the service will be available outside of Europe and North America. The full list of countries where 23andMe is now available: Albania, Andorra, Armenia, Austria, Azerbaijan, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Canada, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Georgia, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Macedonia, Malta, Moldova, Monaco, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Russia, San Marino, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, Ukraine, the United Kingdom, the United States and Vatican City State.</p>
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