Contributor Steve Cheney is currently Head of Business Development at GroupMe, and formerly an engineer and programmer with a rich technology background across consumer, mobile, infrastructure and web industries.
A Silicon Valley native, Steve spent the majority of his career at Integrated Device Technology, marketing hardware and software to Apple, Cisco, Intel, Google, Nokia, Foxconn and hundreds of other OEMs/ODMs worldwide.
Steve has also worked as an M&A investment banker at Morgan Stanley and in educational roles both independently and at Kaplan. During college he founded an independent software business which developed custom productivity solutions for construction and law firms, and co-founded a ten-person construction firm which grew to serve thousands of residential clients.
He has a B.S. in Electrical Engineering from the University of California at Santa Barbara and an MBA from Columbia University with an emphasis in finance and strategy.
On Thanksgiving, Pinterest’s co-founder Ben Silbermann sent an email to his entire user base saying thanks. It was fitting, as Pinterest was born two years ago on Thanksgiving day 2009. Ben had been working on a website with a few friends, and his girlfriend came up with the name while they were watching TV. Pinterest officially launched to the world 4 months later.
Some startups go crazy with hype and users right after launch. And some don’t. I don’t know the founders, but I thought I’d take apart Pinterest’s story to discuss growth and virality in consumer web startups. Pinterest was not an overnight success. On the contrary, its growth was surprisingly modest after Turkey Day 2009.
Take a look at Pinterest’s one-year traffic on Compete from Oct 2010 to Oct 2011, which is the picture in this post, and shows Pinterest rising from 40,000 to 3.2 million monthly unique visitors. I took both ends of this chart and estimated monthly compounded growth over Pinterest’s lifetime, then interpolated the curve using constant growth and put the results in this Google Spreadsheet. → Read More