Sarah Perez

Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • Mobile Web Surfers Again Facing Unexpected Redirects To App Store, Native Apps

    Mobile Web Surfers Again Facing Unexpected Redirects To App Store, Native Apps

    Remember the early days of web surfing? You’d be happily browsing through your favorite sites, clicking links – then, boom! – your screen was littered with pop-up advertisements! The problem became so prevalent, people began installing pop-up blocking software on their PCs as a solution to the ongoing annoyance. Today, as users make the transition to mobile, a new irritation… Read More

  • In Emerging Markets, Internet Blamed For Having Negative Impact On Morality

    In Emerging Markets, Internet Blamed For Having Negative Impact On Morality

    A new study out this morning from Pew Research takes a deep dive into the impact that Internet access is having on emerging markets, especially in terms of how it’s shaping public opinion. Today, tech companies like Facebook and Google have made significant investments in bringing Internet access to developing countries, the former with initiatives like Internet.org designed to offer… Read More

  • Amazon Brings One-Hour Delivery To Baltimore And Miami

    Amazon Brings One-Hour Delivery To Baltimore And Miami

    Amazon announced this morning that customers in Miami and Baltimore will now be able to use the company’s one-hour delivery service known as Prime Now, which represents the first expansion for the service that was previously only available in New York. The service, which offers access to tens of thousands of products from Amazon’s website, is offered as a benefit to current… Read More

  • Launcher, The Banned iOS Widget That Let You Launch Other Apps, Is Back

    Launcher, The Banned iOS Widget That Let You Launch Other Apps, Is Back

    With iOS 8, Apple introduced a way for mobile applications to add widgets to its Notification Center that offered snapshots of information, like today’s weather, stock quotes, headlines, and more. But one clever app called Launcher took advantage of the new functionality to turn its widget into a tool that allowed you to tap to launch other apps installed on your phone. Last fall… Read More

  • Fradio’s New App Lets Anyone Be A DJ, Broadcast Live Radio To Friends And Fans

    Fradio’s New App Lets Anyone Be A DJ, Broadcast Live Radio To Friends And Fans

    A new application called Fradio is officially launching today, offering a service that allows anyone to become a DJ, broadcasting their favorite tracks to their friends or fans, and even talking over the tunes with a push of a button in order to engage their audience. The app, which is backed by Australian music service Guvera, is making its debut at the SXSW music festival in Austin where… Read More

  • Health Insurer Premera Blue Breached, 11M Customers’ Information Exposed, Including Medical Records

    Health Insurer Premera Blue Breached, 11M Customers’ Information Exposed, Including Medical Records

    Another U.S. health insurer has experienced a significant data breach. On Tuesday, Premera Blue Cross confirmed that it had been the victim of a cyberattack which may have exposed the private information belonging to its 11 million customers, including their bank account numbers, Social Security numbers, birth dates, emails, addresses, phone numbers, and even their claims and clinical… Read More

  • Dealyze Brings A Starbucks-Like Loyalty Program To Any Business

    Dealyze Brings A Starbucks-Like Loyalty Program To Any Business

    When it comes to encouraging consumer loyalty, Starbucks’ program involving its mobile app and accompanying rewards card set a high bar for the rest of the industry to follow. Today, a new company called Dealyze is launching a service that aims to offer a similar app experience to any business, but at a lower price point than its competitors in the mobile loyalty space. While there… Read More

  • Twitter’s Latest Addition Makes It Easier To Report Threats On Its Service To The Police

    Twitter’s Latest Addition Makes It Easier To Report Threats On Its Service To The Police

    At the end of last year, Twitter began to focus in earnest on upgrading its suite of tools designed to help users dealing with abuse, threats, and other forms of harassment that took place on its service. Today, the company is making yet another change along these same lines – it’s adding a new feature that will make it easier for affected users to report abuse to law… Read More

  • The “Momento Pearl” Smart Jewelry Offers A Digital Upgrade To The Keepsake Locket

    The “Momento Pearl” Smart Jewelry Offers A Digital Upgrade To The Keepsake Locket

    “Smart” jewelry today largely includes functional gadgets designed for health-tracking functions, or those offering some sort of alerting feature, like rings that vibrate when you receive texts or calls. But now, a new piece of smart jewelry called the “Momento Pearl” is combining technology with sentiment and emotion by allowing the jewelry’s giver to record… Read More

  • Haystack’s New App Wants To Be Your Digital Business Card

    Haystack’s New App Wants To Be Your Digital Business Card

    Over the years, a number of startups have attempted to kill the business card, but these antiquated pieces of paper have managed to stick around, despite our move to a digital age. However, that doesn’t mean people will stop trying to end the reign of the business card once and for all. The latest example? A newly launched mobile application called Haystack which allows users to not… Read More

  • App Submissions On Google Play Now Reviewed By Staff, Will Include Age-Based Ratings

    App Submissions On Google Play Now Reviewed By Staff, Will Include Age-Based Ratings

    Google Play, Google’s marketplace for Android applications which now reaches a billion people in over 190 countries, has historically differentiated itself from rival Apple by allowing developers to immediately publish their mobile applications without a lengthy review process. However, Google has today disclosed that, beginning a couple of months ago, it began having an internal team… Read More

  • Cablevision Becomes First Pay-TV Provider To Offer HBO NOW To Broadband Customers

    Cablevision Becomes First Pay-TV Provider To Offer HBO NOW To Broadband Customers

    Following Apple’s announcement last week that it would be the first device maker to offer HBO’s new standalone streaming service, HBO NOW, to U.S. consumers, HBO today revealed that New York-based Cablevision Systems will become the first pay-TV provider to do the same for its broadband customers. That is, those who subscribe to Cablevision’s Optimum internet service… Read More

  • YouTube Debuts A New Resource Site For Music Artists

    YouTube Debuts A New Resource Site For Music Artists

    Following this morning’s news regarding the launch a “Cards,” a system designed to eventually replace annotations on YouTube, the company also announced the launch of a new site called YouTube for Artists. The website aims to be more of guide to various resources available to music artists promoting their work on YouTube, and includes tips about how to get discovered, how… Read More

  • YouTube To Replace Annotations With Smarter, Mobile-Optimized “Cards”

    YouTube To Replace Annotations With Smarter, Mobile-Optimized “Cards”

    For years, YouTube has offered annotations as a way for video creators to add clickable text overlays to their videos as a way to boost engagement with viewers, provide more information, or help in navigation. But today, YouTube says it’s rolling out a new product called “Cards,” which will eventually replace the annotations product with a new interface that’s designed… Read More

  • Bankjoy Is Building A Modern-Day Mobile Banking App For Use By Credit Unions And Smaller Banks

    Bankjoy Is Building A Modern-Day Mobile Banking App For Use By Credit Unions And Smaller Banks

    Thanks to startups like Simple, which was acquired by financial services organization BBVA last year, banking customers got a look at what a modern-day web and mobile banking experience looks like, with features like goal-setting tools, automated categorization of expenditures, real-time notifications of new charges pushed to your mobile phone, the ability to block a lost or stolen card… Read More

  • Microsoft Rolls Out Previews Of Office 2016 And Skype For Business

    Microsoft Rolls Out Previews Of Office 2016 And Skype For Business

    Microsoft this morning announced a preview of Office 2016 for Windows, in a release aimed at putting the software in front of IT professionals and developers for further testing ahead of a broader roll out. Additionally, the company announced the technical preview of its Skype for Business client, which serves to replace Microsoft Lync in the enterprise with a communications experience that… Read More

  • Pinterest’s Head of Partnerships To Speak At Disrupt NY

    Pinterest’s Head of Partnerships To Speak At Disrupt NY

    Bookmarking site Pinterest has established itself as one of the top social networking sites on the web with some 70 million unique visitors per month, according to comScore. But the company, whose last funding round valued the business at $5 billion, is still in the early days of experimenting with its revenue model, and building out relationships with advertisers and partners. Playing a key… Read More

  • Diary Of A Cord Cutter In 2015 (Part 4: Favorite Apps And Resources)

    Diary Of A Cord Cutter In 2015 (Part 4: Favorite Apps And Resources)

    It’s now been over three months since I’ve adopted the cord-cutting lifestyle, thanks to finally following through on a long overdue New Year’s Resolution. Today, my “TV” diet largely consists of streaming video from the top three services, Netflix, Amazon Prime Instant Video and Hulu Plus. I also find myself watching TV from more devices, including… Read More

  • YC Alum Asseta Raises A Million For Its Marketplace For Spare Parts

    YC Alum Asseta Raises A Million For Its Marketplace For Spare Parts

    Y Combinator alum Asseta, a marketplace for capital equipment and other spare parts, has raised an additional $1 million in seed funding, after shifting its focus away from the sales of used manufacturing equipment last fall, the company says. The new round includes investment from Red Swan Ventures, Zpark Venture, FundersClub, Gil Penchina, Jeff Epstein, Winklevoss Capital, Sandy Kory… Read More

  • TiVo Receives Approval To Acquire Aereo Assets

    TiVo Receives Approval To Acquire Aereo Assets

    DVR maker TiVo announced this morning that its purchase of assets from Aereo – the innovative but ultimately doomed internet TV streaming startup – has been approved by a U.S. Bankruptcy Court. TiVO acquired the assets, including Aereo’s customer lists, names and other trademarks, for $1 million. Meanwhile, patent aggregator RPX Corp bought Aereo’s patent portfolio… Read More

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