Sarah Perez

Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • The Diary Of A Cord Cutter In 2015 (Part 10: The Rise Of Niche Video Streaming Services)

    The Diary Of A Cord Cutter In 2015 (Part 10: The Rise Of Niche Video Streaming Services)

    While today’s cord cutters are replacing their former TV-viewing activities with popular streaming services like Netflix, Amazon and Hulu, the shift away from linear television on to on-demand, online streams has allowed a variety of niche services to pop up, too. Available for a few more dollars per month, viewers now have the option of further customizing their over-the-top video… Read More

  • Vortex Is A Toy Robot That Teaches Kids How To Code

    Vortex Is A Toy Robot That Teaches Kids How To Code

    DFRobot, a company that has been building robots for the education market since 2008, this week introduced its first attempt at making a robot accessible to all children, with the debut of Vortex – an interactive, programmable robot aimed at kids 6 and up. The Vortex robot pairs with iOS and Android smartphones or tablets over Bluetooth, and lets kids control its movement by tapping… Read More

  • Amazon Introduces “Amazon Fling,” A Developer Toolkit For Sending Media From Mobile Apps To Fire TV

    Amazon Introduces “Amazon Fling,” A Developer Toolkit For Sending Media From Mobile Apps To Fire TV

    Amid a slew of developer-focused announcements from Amazon today focused on things like using AWS for app testing, and the arrival of a new API Gateway service, for example, the company also introduced the new “Amazon Fling” service. Available as an SDK for iOS and Android applications, Amazon Fling allows developers to build apps that can send media content to Amazon’s Fire… Read More

  • iOS 9 And OS X El Capitan Are Now Available To All As Public Betas

    iOS 9 And OS X El Capitan Are Now Available To All As Public Betas

    As announced at WWDC last month, Apple is making a beta of its newly updated mobile operating system, iOS 9, available to the general public for testing starting today, alongside the beta version of OS X El Capitan, its updated desktop OS. The iOS 9 beta build will allow early adopters to try out upcoming features, including new apps like News and a refreshed Notes, transit directions in… Read More

  • Microsoft Launches Office 2016 For Mac, Office 365 Subscribers Get It First

    Microsoft Launches Office 2016 For Mac, Office 365 Subscribers Get It First

    Microsoft today released the new version of its productivity suite for Mac users with the debut of Office 2016 for Mac. The updated software is first being made available to Office 365 subscribers, the company says – meaning those who have either an Office 365 Home, Personal, Business, Business Premium, E3 or ProPlus subscription. A standalone version will not become available… Read More

  • Legit Debuts A Social Watchlist App For Finding The Best Movies And Shows On Any Service

    Legit Debuts A Social Watchlist App For Finding The Best Movies And Shows On Any Service

    With the number of cord cutters on the rise, and even pay TV subscribers spending more of their time streaming video from services like Netflix and Amazon, there’s a growing need for tools that make the experience of finding new and quality content to watch better and easier. That’s especially true since there’s no universal “TV guide” that spans across… Read More

  • App Annie Integrates With Google Analytics, Launches Free In-App Analytics For Developers

    App Annie Integrates With Google Analytics, Launches Free In-App Analytics For Developers

    App Annie, whose mobile app intelligence platform is now used by over 700,000 applications and 94 percent of the top 100 publishers, is today expanding its feature set with the debut of in-app analytics. The service, launching now into an open beta, integrates with Google Analytics, allowing app developers a way to view usage metrics across five app stores alongside data from 34… Read More

  • Rhinobird Enters The Live Streaming Race With Its Collaborative, Hashtag-Powered App

    Rhinobird Enters The Live Streaming Race With Its Collaborative, Hashtag-Powered App

    Though it’s still unclear how many competitors the live-streaming app market can viably host, that hasn’t stopped a number of startups from taking on the top contenders, Twitter-owned Periscope and independent alternative Meerkat. The latest to join in the fray is Rhinobird, which is touting a number of technical advantages over the incumbents as its point of differentiation. Read More

  • Jay Z’s Tidal Catches Up To Competition With Launch Of A Family Plan

    Jay Z’s Tidal Catches Up To Competition With Launch Of A Family Plan

    Jay Z’s hyped music streaming service Tidal, which focuses on high-fidelity streams and exclusive content – including most recently, Prince tunes – is attempting to catch up to the competition today with the debut of  its own “Family” plan. The plan, which is comparable to that from Spotify, lets additional family members sign up and receive 50 percent off… Read More

  • Capital One Acquires Oakland-Based Design And Development Firm Monsoon

    Capital One Acquires Oakland-Based Design And Development Firm Monsoon

    Capital One has now made another acquisition aimed at improving its product design capabilities with today’s announcement that it has bought Oakland, California-based Monsoon, a design studio, development shop, marketing house and strategic consultancy. The 40-person Oakland team, which has done work developing apps and sites for companies like Yammer, Zazzle, the NBA, HP, Cisco… Read More

  • Netflix Moves Into Original Feature Films, Starting This October

    Netflix Moves Into Original Feature Films, Starting This October

    Netflix is ready to become a home for feature films, giving the industry a new outlet for movie production in an era of declining ticket sales – a trend that has led to a large influx of what studios’ believe will be sure-fire hits, like remakes and sequels. The first film out of the gate is indicative of the kind of film that could potentially be a critical favorite, but may not… Read More

  • Showtime’s Over-The-Top Streaming Service Goes Live

    Showtime’s Over-The-Top Streaming Service Goes Live

    Showtime’s recently announced over-the-top streaming service aimed at cord cutters has now gone live. The service, which provides on-demand access to the network’s content as well as live TV feeds, is priced at $10.99 for those who purchase a subscription directly for use on Apple mobile devices including iPhone, iPod touch and iPad, as well as Apple TV, Roku and PlayStation Vue. Read More

  • Binge Watchers Quick To Abandon Shows After One Bad Experience, More Than Half May Not Return

    Binge Watchers Quick To Abandon Shows After One Bad Experience, More Than Half May Not Return

    Though an undisputed and hugely popular trend when in comes to streaming video consumption, opinions on binge-watching run the gamut from those who lament how the all-you-can-eat model makes series seem like obligations rather than entertainment, to those who have, increasingly, more positive feelings about the activity. That being said, the behaviors and motivations of those who binge-watch… Read More

  • Whipclip Raises Over $40 Million For Its TV Show And Music Video Clipping App

    Whipclip Raises Over $40 Million For Its TV Show And Music Video Clipping App

    Whipclip, the makers of a mobile application that lets you quickly – and legally – share clips from favorite TV shows and music videos, has closed on $40 million-plus in Series C financing, the company is announcing today. The oversubscribed round was led by asset management firm, Eminence Capital, and included participation from existing investors, Institutional Venture Partners… Read More

  • Twitter Officially Launches Its Mobile Ads Manager

    Twitter Officially Launches Its Mobile Ads Manager

    Twitter today officially announced the launch of its new mobile Ads Manager, which allows users of Twitter’s smartphone applications to track their ad campaigns’ performance – including their impressions, engagements, spend, cost per engagement, and engagement rate – while on the go. The button was recently spotted in the wild, ahead of a formal announcement from… Read More

  • Hulu’s Living Room Viewing On The Rise As PC Viewing Declines

    Hulu’s Living Room Viewing On The Rise As PC Viewing Declines

    While the rise of standalone streaming services has been fueled, in part, by increased connection speeds combined with the ubiquity of smart mobile devices, video consumption is still often taking place in the living room. And in the case of Hulu’s over-the-top streaming video service, living room viewing is actually on the rise. Today, living room viewing accounts for over 58 percent… Read More

  • Microsoft’s New Tossup App Lets You Poll Your Friends, Plan Events

    Microsoft’s New Tossup App Lets You Poll Your Friends, Plan Events

    A number of apps over the years have attempted to make it easier for friends to get together offline by helping them to plan everything from casual get-togethers to more formal events. Now Microsoft is taking a shot at this space with a new social polling app called Tossup. The app lets a group of friends vote on things like where and when to meet, what restaurant to choose, as well as RSVP. Read More

  • Amazon Debuts Dedicated Mobile Apps For Its Dropbox Competitor, Cloud Drive

    Amazon Debuts Dedicated Mobile Apps For Its Dropbox Competitor, Cloud Drive

    Amazon has quietly expanded its Cloud Drive service – a competitor to Dropbox, Google Drive and other online file hosting services – to mobile platforms, with the release of dedicated apps on iTunes, Google Play, and the Amazon Appstore. The apps offer a simplified folder list and a way to view and share files, as well as play the music and videos you have stored on Cloud… Read More

  • In Wake Of Apple Music, SoundCloud Update Focuses On Music Discovery, Better User Experience

    In Wake Of Apple Music, SoundCloud Update Focuses On Music Discovery, Better User Experience

    All the buzz this week may be about the launch of Apple Music, but another popular streaming music application, SoundCloud, has also now rolled out a notable update to its mobile application. The update – which delivers new features including related tracks, shuffle, direct playlist editing, and more – is aimed at both improving music discovery and the overall user… Read More

  • Media Server Company Plex Hacked – Forum Servers Affected, But Payment Info Safe

    Media Server Company Plex Hacked – Forum Servers Affected, But Payment Info Safe

    Plex, a popular application that lets users organize and stream their media collections across devices, has been hacked. However, the attackers were only able to compromise the servers hosting the company’s forums and blog – not account information or users’ financial data, the latter which Plex says is not stored on its own servers at all. That being said, many Plex users… Read More

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