Sarah Perez

Sarah Perez
Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. CrunchBase profile →

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  • Digital Loyalty App Chatterfly Partners With San Mateo Chamber Of Commerce

    Digital Loyalty App Chatterfly Partners With San Mateo Chamber Of Commerce

    The San Mateo Chamber of Commerce has partnered with digital loyalty app Chatterfly to create a neighborhood rewards program for its 1,000 members. Participating local businesses will leverage the app to reward customers for visting their business, making in-store purchases or sharing news of their visit on social networking sites like Facebook and Twitter. Read More

  • Microsoft And Nokia Release Windows Phone Porting Guides For Symbian Developers

    Microsoft And Nokia Release Windows Phone Porting Guides For Symbian Developers

    Microsoft and Nokia have teamed up on a package of new tools aimed at getting Nokia developers prepared for the transition to Windows Phone. Announced today are three jointly developed tools and guides, the most notable being the addition of Symbian Qt to the Windows Phone API mapping tool. Read More

  • Card.io’s SDK Comes To Android

    Card.io’s SDK Comes To Android

    Card.io, the mobile commerce company started by two former AdMob employees, Mike Mettler and Josh Bleecher Snyder, is launching a software development kit (SDK) for Android today. The SDK for iOS launched in June, allowing mobile app developers to retrieve credit card information from cards held up in front of the phone’s camera. As of today, the company says that card.io is… Read More

  • Google Launches Hangouts API For Developers

    Google Launches Hangouts API For Developers

    In addition to the slew of new Hangout-related features announced today on the official Google blog, the Google+ team also announced the launch of the Google+ Hangouts API for developers. This API (application programming interface) will be available as a “Developer Preview” starting today – meaning it’s not a fully-cooked product, but one that’s available… Read More

  • New Startup Accelerator Advise.me Launches

    New Startup Accelerator Advise.me Launches

    Advise.me is a newly launched startup accelerator and incubator with locations in the San Francisco and New York areas. However, through its “Global Startup Initiative,” the group is encouraging companies to apply no matter where in the world they are located. Advise.me says it will structure things appropriately to work where the startup is based, or it will help the company… Read More

  • Amazon Kindle Library Lending Program Launches Into Quiet Beta

    Amazon Kindle Library Lending Program Launches Into Quiet Beta

    As reported earlier this year, Amazon and digital content distribution service OverDrive are teaming up to bring Kindle library lending to thousands of public libraries across the U.S. That partnership, rumored to be launching this month, has apparently now gone live in select locations. According to postings on Amazon’s Kindle Forum, some users are already seeing this option in… Read More

  • Appsbar Launches Free, DIY App-Building Toolkit For Bands

    Appsbar Launches Free, DIY App-Building Toolkit For Bands

    DIY mobile app creator appsbar is launching a new toolkit for garage bands and other budding artists today called “Discography.” With this option, available in the “create new page” section of appsbar’s free app builder, artists can enter in their Artist ID from iTunes or set up a separate payment service to be used for selling their songs. Included with the… Read More

  • Appcelerator Launches Open Mobile Marketplace, An App Store For App Components

    Appcelerator Launches Open Mobile Marketplace, An App Store For App Components

    Mobile cloud platform company Appcelerator, makers of the cross-platform Titanium platform for building mobile, tablet and desktop applications, is today announcing the launch of the “Appcelerator Open Mobile Marketplace.” The new store, which was announced at the company’s Codestrong Developer Conference this afternoon, includes mobile app modules, templates, design… Read More

  • Local Recommendations App Alfred Hits iPad, Plans To Add Deal Curation Soon

    Local Recommendations App Alfred Hits iPad, Plans To Add Deal Curation Soon

    Local recommendations mobile app Alfred has arrived in a new, iPad-optimized format (iTunes) which includes deeper integration with Facebook. The optional Facebook Connect sign-in feature enables Alfred to better learn about its users’ preferences by mining Facebook data for likes and check-ins. Alfred, which comes from a startup called Clever Sense, is focused heavily on its use… Read More

  • Mobile Ad Networks’ Fill Rates Drop, Windows Phone Tops CTRs

    Mobile Ad Networks’ Fill Rates Drop, Windows Phone Tops CTRs

    Mobile ad optimization platform Smaato, Inc. released the results of its latest mobile advertising report today, for Q2 2011. The findings include a look at mobile ad adoption, fill rates and the overall effect on mobile ad network performance. Smaato’s Mobile Metric Report, based on over 80 million ad requests and over 60 connected ad networks across 230 countries, found that ad… Read More

  • Opera Acquires Mobile App Store Handster

    Opera Acquires Mobile App Store Handster

    Mobile browser maker Opera Software today announced the acquisition of Handster, Inc., a mobile application store platform company. Handster, based in Illinois with operations in Odessa, Ukraine, supports Google Android, Java, Symbian, Windows Mobile, BlackBerry, as well as netbook and tablet applications. It offers a white label version of its app store to mobile operators in addition to… Read More

  • Bitcasa Final Startup Battlefield Presentation

    Finally! Bitcasa CEO Explains How The Encryption Works

    TechCrunch Disrupt finalist Bitcasa, a new cloud storage provider, was met with a healthy dose of skepticism last week when it claimed to be able to provide “infinite storage.”  How does it do that? It can’t do what it promises! That’s not how encryption works! And so on. VC firm Andreessen Horowitz, along with First Round Capital, Pelion Venture Partners, and… Read More

  • The New Social Network: Who’s Nearby, Not Who You Know

    The New Social Network: Who’s Nearby, Not Who You Know

    There’s a new concept for social networking services taking root, and it’s not about re-creating your offline social graph on the Web, like Facebook does today. It’s about discovering the people who are nearby you now – the ones you probably would like to meet. This type of discovery mechanism is already being made possible by a number of services, including the… Read More

  • Moprise Is Launching A “Flipboard For The Enterprise”

    Moprise Is Launching A “Flipboard For The Enterprise”

    Moprise is launching a new iPad application it’s calling a “Flipboard for the Enterprise.” The app is a tablet-optimized version of the company’s currently available Coaxion iPhone application. The Flipboard analogy isn’t quite right, however. Flipboard is about reading news and articles, browsing photos and viewing updates from your social networks in a… Read More

  • Latakoo Moves HD Video Fast, Works Great For Newsrooms

    Latakoo Moves HD Video Fast, Works Great For Newsrooms

    Austin-based video startup latakoo has a funny name (it’s some kind of lark), but a great idea: make it easier to transfer HD video. Built by a group of journalists and technologists to solve the real-world problem of video-sharing in the newsroom environment, the company has already attracted 40 paying customers, including many TV station groups. With latakoo’s tool called… Read More

  • Main Street Power Partners With AlsoEnergy On New California Solar Project

    Main Street Power Partners With AlsoEnergy On New California Solar Project

    Main Street Power, a national solar financier, is partnering with AlsoEnergy for a nearly three megawatt distributed generation solar project in California. AlsoEnergy, an energy monitoring and financial management software solutions provider, will provide the energy monitoring software for the project, which will be spread throughout the state of California. Read More

  • Live Streaming Video Platform IntercastNetwork Brings Real-Time Feedback To Online Broadcasters

    Live Streaming Video Platform IntercastNetwork Brings Real-Time Feedback To Online Broadcasters

    IntercastNetwork is a rich-media interactive platform that allows brands to connect to audiences using a combination of live-streaming video, real-time polling, live chat, Q&A, payment processing and more. The resulting platform works well for live broadcasters, who can track audience engagement levels and feedback during in real-time, and adjust their message accordingly. Unlike… Read More

  • Meteocontrol North America And Princeton Solar Solutions Form Partnership

    Meteocontrol North America And Princeton Solar Solutions Form Partnership

    Meteocontrol North America, a global provider of solar performance monitoring software and hardware, bankable energy yield reports, technical due diligence and operations management services for photovoltaic installations, has partnered with Princeton Solar Solutions (PSS), a top N.J.-based solar provider. Read More

  • ThingLink Adds Rich Media Tags To Online Images

    ThingLink Adds Rich Media Tags To Online Images

    TechCrunch Disrupt Startup Alley participant ThingLink is a Helsinki, Finland and U.S.-based startup that lets you add rich media tags to online images. These tags appear as small dots when you hover your cursor over the image, and can link out to a number of services, including Amazon, iTunes, YouTube, EventBrite, Facebook, Twitter, Vimeo, Flickr, SoundCloud, Spotify, Wikipedia and… Read More

  • Fanzila Upgrades Facebook Pages, With Apps For Blogs, Forums, Contests And More

    Fanzila Upgrades Facebook Pages, With Apps For Blogs, Forums, Contests And More

    Fanzila is a new startup that lets brands upgrade Facebook pages with blogs, forums, competitions and more. The company announced this week that it raised $1 million in Series A funding in round led by Blumberg Capital, who joins previous investors, Dr. Yossi Vardi, Shiomo Nechama and the Haaretz Newspaper Group. The announcement was timed perfectly to coincidence with Fanzila’s spot in… Read More