Sarah Perez

Sarah Perez
Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. CrunchBase profile →

Featured Picks from Sarah Perez


Latest from Sarah Perez

  • New Android App Smozzy Lets You Surf The Web Without A Data Plan

    New Android App Smozzy Lets You Surf The Web Without A Data Plan

    Smozzy is a new Android application that lets you search the Web on your mobile phone without a data plan. The app works only in the U.S., only on T-Mobile phones and requires that you have a messaging plan (unless you want to be charged). Despite these restrictions, the app itself is pure genius – it cleverly uses SMS and MMS to send requests and receive the content. And to the end… Read More

  • Who Needs An API? Powerinbox Adds Google+ Client To Its Email Platform

    Who Needs An API? Powerinbox Adds Google+ Client To Its Email Platform

    Powerinbox, the new email platform that lets you run apps for Facebook, Twitter, and Groupon inside your inbox has today added support for Google+. Despite not having access to an official Google+ API (application programming interface), the company was able to analyze the Google+ protocol by tracking the requests between the official Google+ client and server. Powerinbox then created its… Read More

  • GE And Others Invest $22 Million In Green Builder Project Frog

    GE And Others Invest $22 Million In Green Builder Project Frog

    GE is leading a $22 million investment in San Francisco-based green builder Project Frog, which helps speed up and reduce the cost of traditional construction by using a combination of new technologies. The company improves on current methods by combining semi-custom designs with a pre-engineered kit of energy-efficient building materials. The end result are building that use at least 25%… Read More

  • DreamIt Ventures Launches Its Fall 2011 Philadelphia Class

    DreamIt Ventures Launches Its Fall 2011 Philadelphia Class

    Startup accelerator DreamIt Ventures is introducing its Fall 2011 Philadelphia class today, which includes five minority-owned companies selected in collaboration with Comcast Ventures. In May, DreamIt and Comcast teamed up to provided seed funding, training and mentoring to minority-led startups, starting with DreamIt’s fall program. Read More

  • Taptu Receives $3.5 Million in Series B, Will Launch White Label Social News Aggregator Tapform

    Taptu Receives $3.5 Million in Series B, Will Launch White Label Social News Aggregator Tapform

    Taptu, a social media and social search company, announced today its plans to expand beyond its current lineup of mobile apps in order to include a new, white label offering called Tapform. As the name implies, Tapform is a platform for publishers, developers and hardware manufacturers interested in building their own social news aggregator. The launch will be made possible by way of… Read More

  • Watch Out Amazon: GetJar Launches A Full Catalog Of Premium Android Apps For Free

    Watch Out Amazon: GetJar Launches A Full Catalog Of Premium Android Apps For Free

    Today, third-party mobile application store GetJar is publicly launching its GetJar Gold service, which has been in beta testing for the past month. The new service presents a viable challenge to Amazon’s Appstore and its time-limited “free app of the day” by offering an entire catalog of premium Android applications for free. The apps are high quality, ad-free and are… Read More

  • Three Leading NFC Mobile Marketing Firms Form Global Alliance

    Three Leading NFC Mobile Marketing Firms Form Global Alliance

    Today, three NFC (near field communication) specialists are announcing a global alliance to help promote the use of the technology as a viable mobile marketing tool. The firms involved in the NFC World Alliance each represent a different geographic region, and include Blue Bite (America’s region), Proxama (EMEA) and Tapit (Asia-Pacific). All three already have experience in running… Read More

  • Facebook Adds Microformats To “Download Your Info” Feature

    Facebook Adds Microformats To “Download Your Info” Feature

    Facebook has quietly added support for Microformats to its “Download Your Information” feature, it appears. The addition provides developers with a way to parse the profile information, posts, photos and videos contained in a Facebook user’s account. Although the change doesn’t have a direct impact on what a mainstream user can do with their Facebook data – you… Read More

  • Local Business Data Provider Locu Raises Seed Round

    Local Business Data Provider Locu Raises Seed Round

    Locu, a data-focused startup founded by MIT graduates and computer science researchers, is closing a seed round of over $600,000 from East and West coast investors, including Factual founder Gil Elbaz, Google’s Bruno Bowden, Cloudera founder Jeff Hammerbacher, Hubspot’s Dharmesh Shah, Twitter VP of Engineering Michael Abbott, Facebook co-founder Andrew McCollum, MIT’s… Read More

  • Incentivized Installs Not All Bad, Says New Study…But Consider The Source

    Incentivized Installs Not All Bad, Says New Study…But Consider The Source

    Mobile users acquired through “incentivized” installs can be valuable, according to a new study, if managed properly. The term refers to users who download a mobile application in exchange for something else – usually in-game virtual currency or goods. Traditionally, these sorts of users are thought of as somewhat disposable, simply serving as a way to boost an… Read More

  • Google Offers Expands to Austin, Boston, D.C., Denver And Seattle

    Google Offers Expands to Austin, Boston, D.C., Denver And Seattle

    After its debut in June of this year, Google’s deals service Google Offers is now expanding to five more cities: Austin, Boston, D.C., Denver and Seattle. It’s already up-and-running in the original test market of Portland, plus the Bay Area and New York City. As of today, each of the new cities has at least one offer available, including those for local restaurants, retail… Read More

  • Google Now Lets You Export Google Voice Data

    Google Now Lets You Export Google Voice Data

    Google Takeout, the recently launched “data liberation” service that lets you export files, photos and data from Google services like Picasa and Buzz, now includes support for Google Voice. With the update, users of Google’s Internet-telephony service Google Voice are able to export call history, voicemail messages, greetings, call recordings, phone numbers and text messages. Read More

  • Spanning Adds Gmail Backup To Its Google Apps Backup Service

    Spanning Adds Gmail Backup To Its Google Apps Backup Service

    Austin, Texas-based startup Spanning launched a new version of its Google Apps backup service today, which now includes business-grade backup for Gmail. Previously, the company provided backup for other Google Apps products, including Google Calendar, Docs, and Contacts, but, says, Spanning Cloud Apps founder and CEO Charlie Wood, “Gmail backup has been, by far, the most requested… Read More

  • Wibbitz Raises Seed Funding To Turn Articles Into Video Summaries

    Wibbitz Raises Seed Funding To Turn Articles Into Video Summaries

    Wibbitz, a new service that functions as sort of a “play button” for the Web, has just raised a seed round of approximately half a million. The service is similar to former TechCrunch Disrupt winner Qwiki, in that it, too, automatically generates videos on the fly using the content found on a given website. But unlike Qwiki, Wibbitz is positioned as a tool designed specifically… Read More

  • Google+ API Launch Still Months Away

    Google+ API Launch Still Months Away

    Developers anxiously awaiting the Google+ API (application programming interface) will have to wait a little while longer, we’re told. Although Google is hard at work on building the tools which would enable developers to build third-party applications for the new social networking service from the search giant, the API’s launch is still “months” away, putting its… Read More

  • New Startup JPEGmini Reduces Photos’ Size, Not Their Quality

    New Startup JPEGmini Reduces Photos’ Size, Not Their Quality

    Photographers, take note. A startup called JPEGmini is introducing a new photo compression technology for JPEG photos which reduces the overall file size (by up to 5 times), while preserving the photo’s quality and resolution. The technology is designed specifically with the Web in mind, as more photographers, both amateur and professional, use online storage for photo archival purposes. Read More

  • Chicago-Based Bidmyway Launches Hyperlocal Mobile Deals App

    Chicago-Based Bidmyway Launches Hyperlocal Mobile Deals App

    Bidmyway is a newly launched local deals app operating in the Chicago market. As opposed to being a deals aggregator for more popular brands like Groupon or Living Social, the app offers exclusive deals made with local merchants. What’s unique about Bidmyway is its interface and how the deals are presented to end users. Consumers “dial up” local deals using a click wheel… Read More

  • Instagram Adds 50 Million Photos In August, Now Over 200 Million Total

    Instagram Adds 50 Million Photos In August, Now Over 200 Million Total

    Instagram is growing like crazy. In June, we noted when the service hit the 5 million user milestone, with 95 million photos uploaded. At the beginning of August, Instagram hit 150 million photos. And now the service has surpassed yet another milestone: 200 million photos. Given that our last measurement was at the beginning of August, and the site is now well beyond 200M, that means… Read More

  • Amazon.com’s Big Redesign Is Arriving Soon For All

    Amazon.com’s Big Redesign Is Arriving Soon For All

    For days, our inboxes have been filled with tips and screenshots about Amazon.com’s redesign, which offers a cleaned up Amazon homepage, without the old site’s iconic blue and orange navigation. Instead, the new site features a much bigger search bar, bigger buttons, and less clutter – all changes that practically scream “tablet-optimized!” The changes, of… Read More

  • Google Abandons “Maps API For Flash”

    Google Abandons “Maps API For Flash”

    In more news of Flash’s impending decline, Google is announcing that it’s “deprecating” the Google Maps API (application programming interface) for Flash. This API previously allowed developers to add Google Maps functionality within their Flash-based applications. However, as of today, use of the API is limited, says Google, with only a small number of applications… Read More