Sarah Perez

Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • Clear: Why This Simple To Do List App Has Everyone Talking

    Clear: Why This Simple To Do List App Has Everyone Talking

    Clear, the heavily-anticipated touch-based to-do list app, is launching in the iTunes App Store tonight. And by heavily anticipated, I mean this app was getting tech blog coverage based on demos, previews and teaser videos. Why the big draw for what’s typically been a rather ho-hum app category, the lowly to-do list? Clear is pure eye candy, for starters. But it’s also… Read More

  • Netflix To Announce Second Original Series, “Orange Is The New Black”

    Netflix To Announce Second Original Series, “Orange Is The New Black”

    Following this month’s debut of Lilyhammer, Netflix’s first scripted series, word is that the company is now preparing to launch a second original show. The company has ordered 13 episodes of Orange is the New Black, a comedy from Jenji Kohan, the creator of Showtimes’s Weeds. The show is based on the memoir of a communications exec who served time for drug charges in… Read More

  • The Number Of Mobile Devices Will Exceed World’s Population By 2012 (& Other Shocking Figures)

    The Number Of Mobile Devices Will Exceed World’s Population By 2012 (& Other Shocking Figures)

    Despite its long and boring name, Cisco’s “Visual Networking Index (VNI) Global Mobile Data Traffic Forecast Update” is one of the more fascinating data-filled reports you’ll read this year. The report examines the dramatic growth we’re seeing in the mobile Internet space, including the massive demands for mobile data, the growth of mobile video, and the rise of… Read More

  • Going After Parents, Pet Owners, Foodies & More, Fab.com Launches Weekly Shops

    Going After Parents, Pet Owners, Foodies & More, Fab.com Launches Weekly Shops

    Design-focused startup Fab.com is launching a new type of shopping experience today with the debut of what it’s calling “Weekly Speciality Shops.” These new stores will be targeted across five of Fab.com’s well-performing verticals: Kids, Pets, Foodie, Vintage Modern and Fashion. These are not Fab.com’s top verticals, however, but are those that appeal to… Read More

  • Walnuts Launches Its Facebook Scrapbook Maker Just In Time For V-Day

    Walnuts Launches Its Facebook Scrapbook Maker Just In Time For V-Day

    Oh crap, it’s Valentine’s Day. Did you just remember, too, courtesy of that clever Google Doodle? The blogosphere will be filled today with last-minute gift ideas and other such ephemera related to this mushy holiday, and while I’m refusing the V-Day pitches as a general rule, there is a startup announcing its launch today that’s actually kind of fun. The company is… Read More

  • No Name, No Email, No Problem: nFluence Media Raises $3M For Anonymous Deal-Targeting Tech

    No Name, No Email, No Problem: nFluence Media Raises $3M For Anonymous Deal-Targeting Tech

    Seattle and London-based nFluence Media emerged from two years of stealth mode to announce it has raised $3 million for a deal-targeting technology whose first application will be a daily deal aggregating iPhone app, due out later this month. However, the company is not necessarily just another player in the overly crowded “daily deals” space. Instead, the technology being funded… Read More

  • Pressly Goes DIY: Will Turn Tumblr, WordPress & Twitter Into Touch-Friendly Websites

    Pressly Goes DIY: Will Turn Tumblr, WordPress & Twitter Into Touch-Friendly Websites

    Following its November debut, HTML5 publishing platform (and TechCrunch Disrupt finalist) Pressly, is preparing to launch its self-serve platform for bloggers. Planned to go live this spring, the platform will allow publishers of any kind – big or small –  to transform their WordPress sites, Tumblr blogs, Twitter updates and other social feeds into tablet and touch-friendly… Read More

  • Majority Of Google TV App Install Base From Pre-Loads

    Majority Of Google TV App Install Base From Pre-Loads

    New data from app search firm Xyologic released this morning paints a picture of the relative success (or lack thereof) of the Google TV platform. By examining the install base for the apps exclusive to the Google TV platform, it’s clear that the Google media center product is still only attracting a niche crowd of early adopters. Of the nearly 4.8 million installed apps that are… Read More

  • Google Apps Backup Service Spanning Gets Sexy: Launches All-New Look & Admin Dashboard

    Google Apps Backup Service Spanning Gets Sexy: Launches All-New Look & Admin Dashboard

    Austin-based cloud apps startup Spanning, which provides a backup service for Google Apps, just launched a new version of its service (Spanning 3.0) which includes a feature I.T. admins are sure to love: a health monitor for Google Apps. The new dashboard shows the status of a company’s Google Apps system, including problems, errors, possible causes and suggested fixes. Day-by-day… Read More

  • CruiseWise Launches A Dedicated Travel Site For Booking Cruises

    CruiseWise Launches A Dedicated Travel Site For Booking Cruises

    CruiseWise, a new online travel agency dedicated to booking cruises, is opening its doors today. The startup aims to simplify the online cruise booking process, bringing it up to par with what you find now when booking hotels or flights. With site’s online search engine, customers can compare prices, routes, cabin choices and other options across multiple cruise lines and see the full… Read More

  • Microsoft Resets India Store User Passwords Following Attack, Says Credit Card Info Not Affected

    Microsoft Resets India Store User Passwords Following Attack, Says Credit Card Info Not Affected

    Following the attack on Microsoft’s online store in India, in which a team of (purportedly) Chinese hackers defaced the site and stole user credentials, the company is now alerting users via email that their passwords will be automatically reset on their behalf. According to the email, Microsoft also says the databases storing credit card details and payment information were not… Read More

  • YC-Backed SendHub Lets Businesses Text Their Customers, And Teachers Text For Free

    YC-Backed SendHub Lets Businesses Text Their Customers, And Teachers Text For Free

    Y Combinator and Start Fund-backed startup SendHub, which offers a simple SMS solution for businesses, is killing it…and it never “officially” launched. Instead, the company soft-launched a couple of months ago with zero fanfare, and already has several hundred customers, 40% of which are active monthly users, sending some 30,000 SMS text messages per month. Although… Read More

  • I Wanna Be On The StartupBus…So Freakin’ Bad (Video)

    Just a little candy to kick off your weekend:  Looking to get its state on the StartupBus radar, a group of Lousiana’s innovators met with founder Elias Bizannes this week for the Baton Rouge Area Chamber‘s February Innovation Take-Out. After Bizannes’ presentation (which he concluded by announcing the first Louisiana StartupBus!), the members of the local tech… Read More

  • 2011 API Trends: Government APIs Quintuple; Facebook, Google, Twitter Most Popular

    2011 API Trends: Government APIs Quintuple; Facebook, Google, Twitter Most Popular

    Online directory of APIs and mashups, ProgrammableWeb, just hit a big milestone this week: 5,000 APIs listed. The site has a long history of tracking the API landscape, starting with the launch of its directory back in 2005, five years after eBay created the first web API. Not surprisingly, big names like Google, Facebook and Twitter are now leading the way in terms of sheer numbers of… Read More

  • OpenLabel Exits Stealth, Raises $80K To Turn Barcodes Into Public Labels

    OpenLabel Exits Stealth, Raises $80K To Turn Barcodes Into Public Labels

    OpenLabel, a startup that wants to augment everyday products’ barcodes with crowd-sourced information that helps you decide whether to buy, has raised $80,000 in seed funding in a round led by Peter Kirwan, also an investor in IFTTT. Also participating in the round were Tim Drees and Doug Taylor. According to OpenLabel co-founder Scott Kennedy, this $80K is just the first part of a… Read More

  • Foursquare Adds NFC Support To Its Android App

    Foursquare Adds NFC Support To Its Android App

    In addition to the updated “Explore” feature that rolled out to Foursquare’s Android and iPhone applications this week, the social discovery service also added a special feature to its Android app that sort of flew under the radar: support for NFC. NFC, or near field communication, allows devices to exchange data over short distances, typically with a wave or a tap. In… Read More

  • Pixloo Helps You Sell Your Home With Free Virtual Tours, Exports To Zillow, Trulia & More

    Pixloo Helps You Sell Your Home With Free Virtual Tours, Exports To Zillow, Trulia & More

    In December, Eric covered Open Home Pro, a startup that lets realtors sell homes via their iPads. Today, there comes a similar effort from Pixloo, except this service is designed for use by anyone – realtors and homeowners alike. With Pixloo, you can upload information about your home, including text, photos and even videos and then immediately export that data to major real estate… Read More

  • Cinemagram Turns iPhone Photos Into Animated Gifs In Seconds

    Cinemagram Turns iPhone Photos Into Animated Gifs In Seconds

    Remember when the iPhone app GLMPS launched last summer, seemingly heralding the start of a new image format that blended static photos and video? No? That’s OK. Today, there’s a new twist on the idea of reinventing the mobile photo, this time by turning static photos into animated ones. With the newly launched app called Cinemagram, you can turn your iPhone pics into animated gifs… Read More

  • Fab.com Rolls Out New Mobile Apps With Browse By Color & “Fab Shops”

    Fab.com Rolls Out New Mobile Apps With Browse By Color & “Fab Shops”

    After hitting 2 million members at the end of last month, design shopping startup Fab.com is today rolling out new iOS applications that offer a number of new features and improvements. In addition to an updated layout, search and navigational elements, one of the apps’ biggest new features is the inclusion of the recently launched new storefronts called “Fab Shops.” Read More

  • Nielsen: Cord Cutting And Internet TV Viewing On The Rise

    Nielsen: Cord Cutting And Internet TV Viewing On The Rise

    According to a new report from Nielsen, the number of U.S. homes that have broadband Internet, but only free, broadcast TV, is on the rise. Although representing less than 5% of TV households, the number has grown 22.8% over the past year. In addition, the behaviors within these homes are unique. These broadband/broadcast-only households stream video twice as much as the general population… Read More