Sarah Perez

Sarah Perez
Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. CrunchBase profile →

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  • Wikets, The Social Commerce App With $1.5M In Funding, Rewards Users For Recommendations

    Wikets, The Social Commerce App With $1.5M In Funding, Rewards Users For Recommendations

    In September, Wikets, Inc., announced it had raised $1.5 million from venture firms Andreessen Horowitz and Battery Ventures, as well as from six angel investors, to build a new iPhone application that allows users to rate products and share those recommendations with friends. Today, the app has gone live in iTunes. The resulting product is deceptively simple. You make a recommendation… Read More

  • Google Won’t Allow Contests And Promotions On Google+ Pages

    Google Won’t Allow Contests And Promotions On Google+ Pages

    Yesterday, Google launched brand Pages on Google+. Like Facebook Pages, Google+ Pages allow brands, products, companies, groups and others to create a professional presence on the social network. However, according to Google+’s Policies, it appears that Google will not allow brand Page owners to host contests or promotions directly on the on the social network itself. Read More

  • Startup Weekend EDU Receives $250,000 Grant From The Bill & Melinda Gates Foundation

    Startup Weekend EDU Receives $250,000 Grant From The Bill & Melinda Gates Foundation

    The Bill & Melinda Gates Foundation has pledged $250,000 to the Startup Weekend EDU series of events, the dedicated education-focused vertical within the non-profit. The Startup Weekend organization, which is supported by the Kauffman Foundation and the social learning startup Grockit, offers intense 54-hour events where entrepreneurs come together to share ideas, form teams, build… Read More

  • DreamIt-Backed ElectNext Launches An “eHarmony For Voters”

    DreamIt-Backed ElectNext Launches An “eHarmony For Voters”

    ElectNext, a graduate from DreamIt Ventures’ Fall 2011 class, is launching out of beta today to match voters with the political candidates that best reflect their values. The site, which likes to describe itself as an “eHarmony for voters,” offers a familiar concept, thanks to the dozens of politically themed quizzes that attempt to suss out what political party best fits… Read More

  • Luxury Car-Sharing Service HiGear Launches “Swap Club,” Allows Vehicle Owners To Trade Cars

    Luxury Car-Sharing Service HiGear Launches “Swap Club,” Allows Vehicle Owners To Trade Cars

    Luxury car-sharing service HiGear is announcing a new product called “Swap Club,” which will allow its existing car owners the opportunity to swap cars among each other in exchange for HiGear points. To participate in the “Swap Club,” vehicle owners will either need to accumulate points by renting out their cars on HiGear or they can optionally purchase points via… Read More

  • The Winners & Losers Of Google’s Freshness Update Revealed

    The Winners & Losers Of Google’s Freshness Update Revealed

    Search analytics provider Searchmetrics spent the weekend examining the effects of last week’s changes to the Google algorithm – changes that Google said would affect around one in three Web searches. According the company’s initial analysis, sites with fresher, more-up-to-date content, including many news sites, blogs, broadcasters and brand sites, have indeed seen a boost… Read More

  • Adobe Launches “Project Adthenticate” To Test Online Ads

    Adobe Launches “Project Adthenticate” To Test Online Ads

    Today, Adobe is launching a hosted service for online ad testing which it’s calling Project Adthenticate. Available to publishers, rich media vendors and creative agencies, the service will help to test, validate and optimize ads based on the IAB’s 2011 Rich Media Creative Guidelines. These guidelines provide a list of requirements for online advertising units, including things… Read More

  • Streaming Music Service MOG To Be Pre-Loaded On AT&T’s New LTE Phones

    Streaming Music Service MOG To Be Pre-Loaded On AT&T’s New LTE Phones

    Unlimited streaming music service MOG is expanding its footprint yet again with a new AT&T deal that will see its mobile application pre-installed on AT&T’s first new LTE smartphones: the Samsung Galaxy S Skyrocket and the HTC Vivid. The app will be pre-loaded onto these two AT&T 4G (LTE) phones, and customers will be able to try the service for free for a week. In addition… Read More

  • Siri Experiencing Extended Outage

    Siri Experiencing Extended Outage

    Maybe we need a new website, IsSiriDownForEveryoneOrJustForMe.com, because it looks like Siri is experiencing an extended outage, according to several tipsters, tweets, and our own internal tests. When you try to use Siri on the iPhone 4S right now, the usually perky virtual assistant just responds: “Sorry, I am having trouble connecting to the network” and does nothing. Read More

  • Google’s New Algorithm Update Impacts 35% Of Searches

    Google’s New Algorithm Update Impacts 35% Of Searches

    Today, Google announced a change to its search algorithm that the company says will impact 35% of Web searches. The change builds on top of its previous “Caffeine” update in order to deliver more up-to-date and relevant search results, specifically those in areas where freshness matters. This includes things like recent events, hot topics, current reviews and breaking news items. Read More

  • Google+ Rolls Out YouTube Integration, New Chrome Extensions

    Google+ Rolls Out YouTube Integration, New Chrome Extensions

    Google is shipping more Google+ features today designed to increase user engagement and sharing. These include a YouTube slider that lets you watch and share YouTube videos with your Google+ friends and two new Google Chrome extensions for sharing webpages and tracking your Google+ notifications. Read More

  • Web App Performance Solution Tracelytics Raises $600K From Google Ventures, Battery & Flybridge

    Web App Performance Solution Tracelytics Raises $600K From Google Ventures, Battery & Flybridge

    Application performance and analytics solution provider Tracelytics has just closed a seed round of $600,000 from Battery Ventures, Flybridge Capital Partners, Google Ventures, and several prominent angel investors. The Tracelytics solution, currently in a limited release, is a SaaS-based application performance management (APM) tool that’s used to  provide visibility into… Read More

  • Euclid Elements Emerges From Stealth, Debuts “Google Analytics For The Real World”

    Euclid Elements Emerges From Stealth, Debuts “Google Analytics For The Real World”

    A new startup called Euclid Elements emerged from stealth mode today to debut its customer-tracking solution for brick-and-mortar merchants it’s calling “Google Analytics for the physical world.” The name is an apt description for the new solution, which employs sensors and wireless technology to track customer behavior, as its founding team actually includes former… Read More

  • SoundCloud Debuts Its New HTML5 Widget, Looks So Much Better Than Old One

    SoundCloud Debuts Its New HTML5 Widget, Looks So Much Better Than Old One

    This morning, popular audio platform SoundCloud is debuting its brand-new HTML5 widget which will now be offered in beta format alongside its current Flash widget, but will eventually replace it. The completely redesigned widget allows SoundCloud users to embed their recordings and uploads on their blog or website, view information about the sound, its creator, the likes, comments and plays… Read More

  • Venuelabs Is Launching VenueRank, A “Klout For Storefronts”

    Venuelabs Is Launching VenueRank, A “Klout For Storefronts”

    Venuelabs, a company which got its start as Valuevine before a pivot in early 2011, is launching a new service called VenueRank this week at the Geo-Loco conference in San Francisco. VenueRank, simply put, operates somewhat like a “Klout for storefronts,” as it allows brands with multiple stores to compare those against each other or against their competitors using a single… Read More

  • New Gmail App For iPhone Is Unusable, Shows Errors Upon Launch

    New Gmail App For iPhone Is Unusable, Shows Errors Upon Launch

    Well, that was a big disappointment. Google just unveiled its first native application for the iPhone, iPad and iPod Touch this morning, and the app is a mess. It’s unusable. It doesn’t even launch properly, displaying an error message upon startup. Read More

  • Google Launches Native Gmail App For iPhone, iPad and iPod Touch, Faces Instant Backlash

    Google Launches Native Gmail App For iPhone, iPad and iPod Touch, Faces Instant Backlash

    Google is launching a new native Gmail application for the iPhone, iPad and iPod Touch today, which is now available in the iTunes App Store. As recently revealed by TechCrunch writer MG Siegler on his personal blog, one of the app’s most important features is its ability to do push notifications. The app will also include search, autocomplete, support for attachments, priority inbox… Read More

  • Ex-Google Reader Product Manager Posts Scathing Review Of Reader Redesign

    Ex-Google Reader Product Manager Posts Scathing Review Of Reader Redesign

    Former Google Reader Product Manager Brian Shih has posted a scathing, but fairly accurate, review of the update to Google Reader. The update, which removed Reader’s own social sharing features in favor of Google+, was unpopular among Google Reader’s most active users because it destroyed their niche community built up over the years. But in Shih’s opinion, that’s only… Read More

  • Womply’s New Deals Startup Loads Local Offers Onto Your Credit Cards

    Womply’s New Deals Startup Loads Local Offers Onto Your Credit Cards

    Womply’s “Efortless Offers” is a new offers platform that links local merchants’ discounts to all major credit and debit cards, including Visa, MasterCard, American Express and Discover. Live now in the D.C. area, with plans to roll out to five additional markets by early January, the service feels like a daily deal site for consumers, but works like… Read More

  • Gilt City, A Subsidiary Of Gilt Groupe, Officially Acquires BuyWithMe

    Gilt City, A Subsidiary Of Gilt Groupe, Officially Acquires BuyWithMe

    Confirming earlier reports, luxury deals site Gilt City, a subsidiary of Gilt Groupe, Inc., is acquiring the assets of failed daily deals site BuyWithMe, after the latter saw massive layoffs following its failure to raise additional funding. Terms of the acquisition were not disclosed. Former members of BuyWithMe will now have access to all of Gilt’s offerings, including… Read More