Sarah Perez

Sarah Perez
Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. CrunchBase profile →

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  • Flurry: Largest Addressable Markets For Mobile Developers In 2012 Include India, China, Japan & U.S.

    Flurry: Largest Addressable Markets For Mobile Developers In 2012 Include India, China, Japan & U.S.

    Mobile analytics firm Flurry is closing out the year with a look into the forthcoming shift in mobile installed bases expected in 2012. Using data from the firm’s dataset of over 140,000 apps running worldwide, it was able to calculate smartphone penetration in established markets like U.S. and Europe. Then, using additional data from the IMF in combination with Flurry’s own data… Read More

  • Last-Minute Gift Guide 2011: iOS Apps

    Last-Minute Gift Guide 2011: iOS Apps

    Looking for a quick last-minute gift? Not feeling up to fighting the holiday traffic, crowds and checkout lines? Just too lazy busy to shop? Then you may want to consider giving the gift of an iOS app. You can gift any paid app from iTunes on your computer or from the app’s description page on your iPhone, iPad or iPod Touch. Just scroll down past the screenshot and look for the… Read More

  • VideoCam3D For iOS Lets You Shoot & Convert Movies To 3D

    VideoCam3D For iOS Lets You Shoot & Convert Movies To 3D

    NXP Software, developer of the CineXPlayer mobile application, is launching a new iOS app for recording and converting video into 3D. The app, VideoCam3D, lets you record in both blue/red and split screen 3D and works in conjunction with the CineXPlayer video viewing app, which also supports 3D movie playback. Read More

  • Motorola Mobility Acquires Video Guide Startup SetJam

    Motorola Mobility Acquires Video Guide Startup SetJam

    Today, SetJam, a company that describes itself as “building the future of TV,” has announced it has been acquired by Motorola Mobility. The company’s products currently include a customizable TV and movie widgets designed for embedding on websites, plus developer-friendly tools like a REST API and XML download of the SetJam database. Read More

  • Verizon To Launch a Home Media Server In 2012, Plans To Eliminate Set-Top Box

    Verizon To Launch a Home Media Server In 2012, Plans To Eliminate Set-Top Box

    Verizon will be rolling out a new Media Server product for its FiOS customers late next year, which will be a single hardware device that will eventually eliminate the need for a set-top box altogether. The server will be capable of streaming HD TV to all devices in the home, including the TV, of course, but also gaming systems, mobile devices and tablets like the iPad. Although the company… Read More

  • Evernote’s Skitch Arrives On iPad…iPhone Version Still “In The Works”

    Evernote’s Skitch Arrives On iPad…iPhone Version Still “In The Works”

    Skitch, the popular photo editing Mac app acquired by Evernote in August, is now available on the iPad. The release follows the launch of the Skitch for Android app earlier this year, and is the first iOS-compatible version available. Using the new app, you can annotate just about anything – a new photo, one from your camera roll, a screenshot, a map or you can just draw on a blank… Read More

  • SpotMe Payments: A Great App For Settling Up

    SpotMe Payments: A Great App For Settling Up

    SpotMe, a handy little tool for sharing expenses in groups, is now a top 10 mobile app in the finance category and a featured app in Apple’s App Store Rewind 2011. Zornitza Stefanova, the CEO of SpotMe’s maker Boomerang Digital, describes the app as “a social messenger for payments.” What that means is that the app takes over the often uncomfortable job of having to… Read More

  • No Boys Allowed: Women Innovate Mobile Accelerator Is Just For Women

    No Boys Allowed: Women Innovate Mobile Accelerator Is Just For Women

    Today, a new startup accelerator for women, the Women Innovate Mobile (WIM) Accelerator, is opening its doors for applications. The program will start off small, offering two to five companies seed funding of $18,000, plus mentoring, support, and free office space in New York during the course of its three-month program. Read More

  • Zappos Founder’s Customer Rewards App RNKD Now On Android

    Zappos Founder’s Customer Rewards App RNKD Now On Android

    RNKD, the customer rewards app and brainchild of Zappo’s founder Nick Swinmurn, is today arriving on Android. With the new mobile application, users can snap photos of the clothes and accessories they own, upload them to the RNKD website and receive rewards directly from brands. The idea with RNKD is that customers should get rewards for the things they actually bought, not just the… Read More

  • Evernote’s Clearly Comes To Firefox

    Evernote’s Clearly Comes To Firefox

    Evernote’s new browser extension called Clearly has arrived on Firefox. The add-on, which offers a better reading experience on the web by removing ads, links, navigational elements and other clutter from websites, was first released for Chrome users back in November. Now the extension comes to its second platform, along with three built-in themes, and, of course, the ability to… Read More

  • DealFind Launches Its Version Of Groupon Now: “Everyday Deals”

    DealFind Launches Its Version Of Groupon Now: “Everyday Deals”

    Toronto-based deal provider Dealfind is on the move, having recently gone mobile, and, as of today, is launching something called “Everyday Deals.” The feature is somewhat similar to GrouponNow in that it allows you to find deals you can buy and use right now. But really, the site is more of a deals database, where deals are searchable by location, category and redeemable time. Read More

  • StartupBus Doubling To 12 Buses In 2012, But You Have To Vote Your Region In

    StartupBus Doubling To 12 Buses In 2012, But You Have To Vote Your Region In

    StartupBus, the hackathon/road trip combo started by Elias Bizannes nearly three years ago, is doubling the number of events it runs in 2012. There will be a maximum of twelve buses that run in the new year, up from six previously. But here’s the fun part: the organization will determine which regions get their own Startup bus through an online competition requiring hopefuls to… Read More

  • Fingerprint’s Educational Apps For Kids Are Hot: 2M+ Minutes Played This Month

    Fingerprint’s Educational Apps For Kids Are Hot: 2M+ Minutes Played This Month

    San Francisco-based Fingerprint Digital, a startup building educational apps for kids, is blowing up. The company released its first apps into iTunes on December 1st, and already, it has seen over 270,000 game playing sessions for a combined total of over 2 million minutes played. And, according to CEO Nancy MacIntyre, its apps are about to reach download numbers in the six figures. In just… Read More

  • Startups Return To Reality TV: Producer Of Bloomberg’s TechStars Readies New Show

    Startups Return To Reality TV: Producer Of Bloomberg’s TechStars Readies New Show

    Startup founders are the new reality TV stars. No, really! Today, the exec producer of the TechStars TV show on Bloomberg TV, Cameron Casey, is announcing his plans to film a second startup-focused reality show. This time, the show will follow a group of entrepreneurs out in L.A., courtesy of a partnership with the StartEngine accelerator. But here’s the big news: this time, the show… Read More

  • “Twitter For Audio” App Spreaker Now Live On Android

    “Twitter For Audio” App Spreaker Now Live On Android

    About a month after its iOS debut, the self-described “Twitter for audio” app Spreaker is now publicly launching Android. The app, which lets users broadcast live over the Internet, is a DIY broadcasting/podcasting solution with social sharing mechanisms built in. You connect the app to your Twitter and Facebook accounts to broadcast live as a status update. Afterwards, you can… Read More

  • StartApp’s Search Monetization Solution Downloaded 10 Million Times

    StartApp’s Search Monetization Solution Downloaded 10 Million Times

    StartApp, a newly launched monetization and distribution platform for Android applications, has now been installed in over 450 mobile applications, the company is announcing today. You may remember StartAp from its September launch – it’s the one that bundles a “search” icon with the Android app download which is installed directly to a user’s homescreen. When… Read More

  • Distimo’s Year-End Report Shows Why Developers Love iOS: iPhone 4x Android Revenue, iPad 2x

    Distimo’s Year-End Report Shows Why Developers Love iOS: iPhone 4x Android Revenue, iPad 2x

    There are now over a million mobile applications available across the top seven major app stores, according to mobile analytics firm Distimo in its year-end report for 2011. And, not surprisingly, the iTunes App Store is still the one to beat, especially if you’re a developer looking to make a profit. The iPhone App Store generates about four times the revenue that is generated by the… Read More

  • Bonnes Nouvelle! Word Lens Parle Français

    Bonnes Nouvelle! Word Lens Parle Français

    Remember Word Lens? That crazy, awesome mobile application that translated words inside of images, like road signs, posters, menus, and the like, from Spanish to English (and vice versa)? Well, now the app has added a third language to its repertoire: French. With the most recent app update, Word Lens can translate from English to French and back again, but not between French and Spanish. Read More

  • Sunday Is The Best Day To Launch Your Mobile App

    Sunday Is The Best Day To Launch Your Mobile App

    According to new research from mobile analytics service Mobilewalla, Sunday is the best day to release a mobile app, but Wednesday is the most popular day among developers. The company studied the apps released in the iTunes App Store and Android Market over a 17-week period between May 16th and September 8th, 2011, to determine its findings. During this time, there were 91,754 iOS apps… Read More

  • Market Research Tool AskYourTargetMarket Goes Free

    Market Research Tool AskYourTargetMarket Goes Free

    TC50 DemoPit company from the long-ago times of 2009, AskYourTargetMarket, is now making its market research tool available for free. With the service’s most recent update, companies, startups and individuals will be allowed to send an unlimited number of surveys for free, when the recipient is a peer, client, or friend or follower on a social networking site. However, when a… Read More