Sarah Perez

Sarah Perez
Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. CrunchBase profile →

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  • HomeSnap Is Not A Boring Real Estate App

    HomeSnap Is Not A Boring Real Estate App

    Sawbuck Realty, an online real estate broker, has just launched a new app called HomeSnap which lets you discover information about any home nationwide just by taking a photo of it. Using a combination of mobile phone sensors to determine location and orientation as well as MLS and public records data, HomeSnap can tell you everything about a home, including how many square feet it has, number… Read More

  • Ask.com Does Q&A Again, This Time With Mobile, Social Polls

    Ask.com Does Q&A Again, This Time With Mobile, Social Polls

    Ask.com, which refocused its efforts on Q&A back in 2010, is rolling out another mobile application in the Q&A genre today. And no, it’s not that Ask.com Q&A app. It’s another one. The new app is called PollRoll, and, as the name implies, it allows you to quickly create polls on your iPhone, then post them to Facebook and Twitter. Read More

  • Yes, Apple Is Actually Just Calling It ‘iPad’

    Yes, Apple Is Actually Just Calling It ‘iPad’

    Wondering what to call the newly announced iPad hardware, demonstrated at this morning’s Apple event in San Francisco? Well, it’s not going to be the “iPad 3,”  the “iPad HD,” or even the “iPad 2S.” Nope, the new iPad will just be called “iPad.” That’s not confusing at all. Read More

  • Apple’s iCloud Now Supports Movies

    Apple’s iCloud Now Supports Movies

    At this morning’s Apple’s event in San Francisco, the company announced an update to its iCloud service, which will now support – at last – movies! The movies you purchase on iTunes will be stored in the cloud and made available for re-download to any of your iOS devices – the iPhone, iPad or iPod Touch. Read More

  • D.C.’s Newest Tech Accelerator “The Fort” Debuts Inaugural Batch

    D.C.’s Newest Tech Accelerator “The Fort” Debuts Inaugural Batch

    Hot, new Washington D.C. tech accelerator known as The Fort is debuting its inaugural class of startups today. The organization grew out the efforts from early stage VC firm Fortify Ventures LLC, also known as Fortify.vc (that’s its URL, too), which had previously invested in nearly dozen D.C.-area tech companies. Over the past 9 months, The Fort’s co-founders, Jonathon Perrelli… Read More

  • What’s Next For Google Play? Audiobooks And Magazines

    What’s Next For Google Play? Audiobooks And Magazines

    Yesterday, Google announced the launch of Google Play, a rebranded Android Market which consolidates all of Google’s media offerings, including apps, music, movies and e-books, into one portal. But it appears that Google’s ambitions to create its own iTunes-like experience won’t stop there. In the Help Center for the new Google Play, empty pages titled “Audio… Read More

  • All The Location Apps You Have To Use At The SXSW Royal Rumble

    All The Location Apps You Have To Use At The SXSW Royal Rumble

    It’s turning into a battle of apps at SXSW – the sheer number of location-based networking apps hoping to emerge from the conference as this year’s breakout hit is nearly overwhelming. What’s worse, the apps are often so similar in nature, it’s hard to discern the advantages of one over another. Is the app for business networking or making new friends? Does it… Read More

  • INTRO Wants To Be The LinkedIn Of The Ambient Location Apps

    INTRO Wants To Be The LinkedIn Of The Ambient Location Apps

    Just when you thought this space couldn’t get any more saturated, yet another ambient location app throws its hat into the ring as SXSW prepares to kick off. Introducing INTRO. But wait, before you groan “enough already!“, you should know that INTRO at least has a unique take on the location-based social introductions market. Unlike the majority of this year’s crop… Read More

  • Mobile App Marketplace Verious Announces New Platform, Partnerships & Developer Network

    Mobile App Marketplace Verious Announces New Platform, Partnerships & Developer Network

    Mobile component marketplace (and Disrupt finalist) Verious is announcing the launch of its App Services platform and Mobile Developer Network today, as well as a number of new partnerships. With the new platform, the company is introducing several pre-built software modules created with APIs from its new partners, which can be used by app developers in their mobile applications. This… Read More

  • Cleantech-Focused Incubator Greenstart Now Offering Startups An Extra $100K

    Cleantech-Focused Incubator Greenstart Now Offering Startups An Extra $100K

    Remember Greenstart, the San Francisco-based startup accelerator trying to make cleantech sexy? Well, today, it’s taking a big leap in that direction. The organization announced it’s bumping up the amount of funding its companies will receive. In addition to the $15,000 in seed funding the incubator provides, startups now also have the opportunity to receive a… Read More

  • Just In Time For SXSW, Social Discovery Service Sonar Arrives On Android

    Just In Time For SXSW, Social Discovery Service Sonar Arrives On Android

    Social discovery service (and TechCrunch Disrupt alumni) Sonar has some big news today, and just in time for SXSW: it’s arriving on Android. According to founder Brett Martin, support for the Android platform has long been users’ most frequent request for the service. But that’s not the only thing that’s new. Along with the Android launch, the company is also making… Read More

  • The Everything Project: Building A Google For The Mobile Web App Ecosystem

    The Everything Project: Building A Google For The Mobile Web App Ecosystem

    One of the biggest challenges we’re facing as we move into the post-PC era is the challenge of navigating through a disconnected web of applications. Bought and sold as self-contained packages of code, apps are independent little creations, boxes you tap for specific functions. Single purpose beings. Unlike the web, apps are not connected to each other through links (although they could… Read More

  • Crosswa.lk, The App Discovery Service Better Than iTunes Genius, Is Now An App

    Crosswa.lk, The App Discovery Service Better Than iTunes Genius, Is Now An App

    Mobile application discovery service Crosswa.lk has just debuted its much anticipated native counterpart, in the form of a new iPhone application. The app soft-launched over the weekend, allowing users to see what apps their friends are using as well as those that are popular on the wider Crosswa.lk network. It also allows users to quickly rate apps and receive recommendations of apps they… Read More

  • Everything, Everywhere, All The Time

    Everything, Everywhere, All The Time

    The web is a blessing and a curse: there is simply too much information. And it’s coming at us too quickly. Meanwhile, the tools we have to process the data flow are failing miserably, and yet, very few people are building us better ones. Instead, these days, it’s far easier to build the next great photo-sharing app than it is a better Gmail. It’s more fun to build a new… Read More

  • DealBoard For iPhone Finds Offers You Like, So You Can Kill The Daily Deal Emails

    DealBoard For iPhone Finds Offers You Like, So You Can Kill The Daily Deal Emails

    DealBoard, a recently launched iPhone app from Seattle and London-based nFluence Media, has just emerged as a new player in the crowded “daily deals” space. But this app isn’t yet another Groupon clone, it’s a daily deal aggregator. However, what makes dealBoard unique – and why the company has $3 million in funding – is how the app goes about aggregating… Read More

  • Female-Focused Accelerator “Women Innovate Mobile” Announces Its First Participants

    Female-Focused Accelerator “Women Innovate Mobile” Announces Its First Participants

    Women Innovate Mobile (WIM), the new accelerator aimed to help promote companies started by female entrepreneurs, is ready to debut its first class. Like other incubators, WIM provides mentoring, support, free office space, and seed funding. Participants in the program receive $18,000 to help get their companies get off the ground. Except unlike the majority of other programs, WIM requires… Read More

  • Retailers Getting Into Mobile Payments, Citing Security Concerns, Wanting User Data

    Retailers Getting Into Mobile Payments, Citing Security Concerns, Wanting User Data

    Consumers may be ready for mobile wallets, but the marketplace is not. Especially if stuff like this keeps happening. Apparently, some two dozen retailers, including big names like Walmart and Target, are working together to create their own mobile payments system, according to sources at the WSJ. That means in addition to mobile wallets provided by banks, mobile operators (Isis), credit… Read More

  • Tumblr On Its Self-Harm Blog Ban: Support Is OK, Glorification Is Not

    Tumblr On Its Self-Harm Blog Ban: Support Is OK, Glorification Is Not

    Tumblr is clarifying its sticky position regarding the new policy to ban certain blogs from its network. You may remember last week, when the company took the bold stance that blogs promoting self-harm, including anorexia, bulimia, self-mutilation and suicide, would no longer be allowed on its network. Today, the company is following up on the policy change to explain that it’s not… Read More

  • One Year Post-Pivot, Fab.com Is On Track To $100M In Revenue In 2012

    One Year Post-Pivot, Fab.com Is On Track To $100M In Revenue In 2012

    One year after the infamous Fab.com “reset” from a social network for gay men to a powerhouse design shopping site, CEO Jason Goldberg is taking a look back on the company’s progress. Staying true to the startup’s “one thing” as he calls it (design, obviously), the company has grown to more than 2.5 million members, up from 1.5 million at the end of last year. Read More

  • After Code-Copying Allegations Ansca & PapayaMobile Are Still Biz Partners, Not BFF’s

    After Code-Copying Allegations Ansca & PapayaMobile Are Still Biz Partners, Not BFF’s

    Remember how, earlier this month, mobile development company Ansca Mobile accused its partner PapayaMobile of ripping off parts of its SDK for use in Papaya’s Social Game Engine? Well, it seems things are still tense between the two companies, even though they are keeping their business partnership in place for now. PapayaMobile is chalking up the whole situation to a… Read More