Roi Carthy

Israeli Correspondent

Roi Carthy is the Managing Partner at Initial Capital.

Previously, Roi has worked at companies such as Soluto, Zend Technologies and 888.com.

Roi has been covering the Israeli startup scene for TechCrunch since 2007.

Born in Israel, Roi has spent many years abroad living in both the US (Boston, Olivet, DC) and in Europe (Budapest, Zurich).

Today, Roi works out of Tel-Aviv and lives in near-by Givatayim.

February 28th, 2013

Nielsen Launches $25M Chief Scientist Backed Early Stage Investment Fund In Israel

Nielsen Innovate

Nielsen is today announcing the launch of ‘Nielsen Innovate‘, a $25M Israeli fund dedicated to early stage investments in web, media, research, measurement, and advertising startups. Heading the new fund is Esther Barak-Landes, who has ran investment activities at Partam High Tech since 2006. → Read More

February 20th, 2013

Mobli Adds Auto-Edit Feature, Location Filters, Social Sharing And Speed In New Version Of Media-Sharing App

Mobli

Mobli is launching a new version of its photo- and video-sharing app, pushing into the next generation of this competitive space with a revamped news feed of based on the people and channels the user follows, a new way to auto-edit uploaded photos, and filters specific to cities and other locations. Although it’s going up against competitors ranging from Instagram to Vine, the Israeli and… → Read More

January 8th, 2013

Cuckoo for Instagram Likes? Then Download Firegram, Like, Now. UPDATE: Instagram Has Shut Down Its API Access

Firegram

Grab on to your filters Insta-kooks, because you’re going to go all double-tap for Firegram.

Designed to help users promote their Instagram snaps. It delivers as advertised. How the heck it works though has left me scratching my head. → Read More

December 20th, 2012

1M User Strong, PlanetSoho Makes it Easy for Small Businesses to ‘Get Paid’ On-the-Go

PlanetSoho - GetPaid

PlanetSoho.com, formerly ‘SohoOS,’ is today announcing a new iPhone app called ‘Get Paid‘ (iTunes link), designed to help small businesses get paid on the go by being able to invoice and collect payments at customer locations. → Read More

December 18th, 2012

With $15M In Funding, EXAI Makes It A Snap To Convert Facebook Pages To Full-Blown Websites

EXAI

For companies that choose to go ‘Facebook first’ a new product by EXAI makes it a snap to go ‘website second’ by auto-magically converting their Facebook Pages into full-blown websites — with mobile versions to boot!

If you haven’t heard of EXAI you’re not alone… → Read More

November 29th, 2012

If You’re A Restaurant Owner, PerfectMenu is Probably Perfect for Your Online Menu Needs

PerfectMenu

Writing about billion-dollar valuations and companies flush with cash is certainly fun, entertaining, and hopefully enlightening, but it’s always fun to come across a teeny-tiny startup solving a small, but real problem for a clientele you know almost nothing about.

No better example than PerfectMenu.com and its dead-simple solution that helps eateries get their menus online and easily maintain… → Read More

November 19th, 2012

Mobli May Be The Promised Land’s Most Promising Startup

mobli

In the past months I keep hearing the same two themes about Mobli. The first, that the company has been head-hunting product and technologists rather aggressively across the local industry here in Israel. The second, that the company has received two acquisition offers.

In short? All Mobli cylinders are firing! → Read More

November 13th, 2012

Search4BBM: The Killer App BlackBerry Would Be Crazy To Bake Into BB10

Search4BBM

I have a confession to make… I’ve never-ever used a BlackBerry. I’ve been an iPhone owner since Gen 1, and frankly, can’t even figure out how to operate an Android device (I tried). BlackBerry was never even a consideration to the point that I never bothered to take its platform seriously.

This is why when a friend told me about a BlackBerry app developed by an Israeli startup that he… → Read More

November 8th, 2012

INTV is Showcasing the Israeli Startups Innovation (Web) TV

intv

Having built a reputation over the past three decades as the ‘Startup Nation,’ in recent years Israel has also begun to establish a name for itself as a TV format exporting powerhouse.

The most notable shows with Israeli origin are ‘Homeland’ and ‘In Treatment,’ along with the likes of ‘Traffic Light,’ ‘The Ex-List’ and ‘Phenomenon’.

In an effort to encourage more innovation, the Keshet… → Read More

October 30th, 2012

With Nearly 1M Users, SohoOS is On Its Way to Crossing Its Chasm

SohoOS

It was nearly a year ago that SohoOS announced a second round of financing to the tune of $8M. The company has since been quiet on the PR front, so I I decided to check in with Ron Daniel (CEO) to see why.

The one-word answer: Growth. Micro-businesses using the platform have exploded to 940,000, with 1500 being added every day.

Let me jot your memory: SohoOS offers a collection of business… → Read More

October 16th, 2012

And the 2012 Start TWS Competition Startups Are…

Start-TWS

It’s that time of the year for one of the Israeli startup community’s staple events, TWS. This year the event’s founder, and Pops CEO, Yaron Orentstein is collaborating with Israel’s most popular tech blog, Newsgeek.co.il to showcase some up and coming Israeli early-stage startups (and a couple from Europe).

Here are the startups presenting on-stage in Tel-Aviv this morning:

Overwolf adds… → Read More

July 26th, 2012

WisePet is Kickstarting Connected Toys — Who’s In?

Wisepe

Occasionally I get to meet entrepreneurs with really wild and far reaching visions. Occasionally I even think they’re not all that nuts either. This happened a few months ago when I was introduced to three co-founders, Andrey Shirben and brothers, Lior and Liran Akavia. Together, the three want to bring robotics to every household. No biggie.

As a first step they’re trying their luck with… → Read More

July 10th, 2012

TechCrunch Disrupt Hearts Argentinian, Brazilian & Israeli Startups – Pavilions FTW!

Pavilion Love

Our hair-brained idea to pilot a Brazilian Pavilion at the upcoming TechCrunch Disrupt has taken a life of its own!

We expected 10 startups to show interest. Boy did we underestimate… There are now — wait for it — 76 Brazilian startups that have signed-up to take part in the Pavilion! This is on top of the 23 Israeli startups that have lined-up for their own Pavilion.

But the… → Read More

July 8th, 2012

Tmura: The Non-Profit that Uses Israeli Startup Exits to Do Good

Tmura

Tmura, an Israeli non-profit, is closing on its 10-year anniversary. In a decade’s worth of work it has contributed a whopping $6.3M+ to educational programs.

The extraordinary amount isn’t the result of efficient fundraising, rather, of having been allotted small amounts of options by early-stage startups. Tmura then exercises these options when the startups see a liquidation event.

Out… → Read More

July 4th, 2012

Tudo Bem? Disrupt SF to Feature Both Israeli AND Brazilian Pavilions, Vamos?!

Israeli & Brazilian Pavilions

It was at TechCrunch Disrupt San Francisco in 2011 where a fine tradition began, namely, the Israeli Pavilion.

No less than 20 early-stage Israeli startups flew-in from Israel to demo and network themselves to the bone for three non-stop days.

The inaugural Pavilion was such a success, we decided to have another one at the past Disrupt in NYC. It too was a huge success with yet another 20… → Read More

June 5th, 2012

on{X}: The Coolest Thing to Happen to Android. Courtesy of… Microsoft Israel?

onX

Look at your Android phone! Now back at this post!

Imagine you could program your Android to text your wife when you left work. Now imagine your Android reminding you in the morning to grab your umbrella if it’s going to rain later in the day.

Now look back at your Android Phone! Now look at Microsoft! Wait, what? Microsoft?

That’s right, your favorite Redmond techno-giant is sitting on… → Read More

May 13th, 2012

Qmerce Brings Brand-Customizable Social Games to Facebook

Qmerce

With $450K behind it in funding, Israeli-based Qmerce is helping business large and small add social games to their communities, particularly on Facebook.

The premise behind Qmerce’s value proposition isn’t new. That is, branded social games aimed at driving user engagement via rewards, achievements and consequently, loyalty.

With over 40 customers to date, including Crocs and Pizza Hut (the… → Read More

May 9th, 2012

Brazil’s Startup Industry: Impressions, Insights & Lessons from Israel (Part II)

Brazil

This post is co-written with Daniel Cunha, my partner at Initial Capital.

In Part I, we outlined some of the challenges facing the Brazilian startup community as it sets-out to reap the massive opportunity the local market has to offer. In Part II below, we’re going to suggest a course of action, and how it could benefit through the experience of the Israeli startup industry.

Step One… → Read More

May 8th, 2012

Viewbix Raises $2M To Bring Interactive Videos To SMBs

Viewbix

Israeli-based Viewbix is announcing a Round A of $2M led by Canaan Partners, with participation by Longfellow Venture Partners.

Viewbix makes it really easy and quick to create interactive videos. These are videos that are augmented by various features such as eBay listings, Skype buttons, and Twitter feeds.

The company is also offering 250 TechCrunch readers a free trial of its premium… → Read More

May 8th, 2012

Brazil’s Startup Industry: Impressions, Insights & Lessons from Israel (Part I)

Brazil

Initial Capital was launched in 2011 as an investment firm targeting early stage startups in Israel and Brazil. The unlikely investment focus is the result of three friends — two Israeli and one Brazilian — turned professional investors.

Our Israeli investment network was rather mature when we launched, so we were able to hit the ground running and in the nine months since our launch… → Read More

April 29th, 2012

McCann Invests $4M In Israeli Incubator ‘thetime’

thetime

With a $4M investment, McCann Worldgroup has bought a 15% stake in Israeli incubator ‘thetime‘.

This move isn’t a particularly surprising considering ‘thetime’ was founded by Ilan Shiloah, who for the past 10 years has been chairman of McCann Erickson Israel. ‘thetime’ was also co-founded by angel investor, Nir Tarlovsky. Uri Weinheber, previously of Lab One, acts as the incubator’s CEO. → Read More

April 22nd, 2012

Microsoft Israel’s Best & Brightest on Parade at ThinkNext Tel-Aviv

ThinkNext

Slowly but surely, Microsoft Israel is making itself more and more relevant for the local startup community. In fact, we recently covered its latest major push, the Windows Azure Accelerator.

Then there’s the annual ThinkNext conference which has become one of the local tech community’s staple events. The more interesting portion of the event (in my opinion at least) is the demo area, where… → Read More

March 10th, 2012

DiCaprio-Backed Mobli Pushes Major Revamp for SXSW

mobli

Not to miss an opportunity to make an impression upon hipsters, Mobli is going to squeeze all the juice it can get out of SXSW with a major app revamp, and a party in Austin to boot.

Mobli, which counts Leonardo DiCaprio as one of its investors ($4M funding to date), is dubbing the new version, ‘Mobli 2.0′. Personally I feel they should have gone with ‘The New Mobli’ — zing!

Besides… → Read More

February 20th, 2012

Serial Entrepreneur & GetTaxi Co-Founder’s ‘Loyalize’ Acquired for $5M

Shahar Smirin

Loyalize, a social TV audience platform, has been been acquired by Function(X) for $5M in cash and stock. The company intends to integrate Loyalize into Viggle, a television loyalty product designed for iOS devices.

Loyalize was founded by serial-entrepreneur Shahar Smirin whose current flagship project is GetTaxi, which former TechCrunch Editor Sarah Lacy called ‘Way Beyond Uber→ Read More

January 26th, 2012

NewsFlash For iOS Proves That An Anti-UX Can Be A Great UX

NewsFlash

Our industry lauds cutting-edge UX. Look no further than the exceptional work of Path. One either swoons over it, or one is blind. But what if that sends a wrong signal? Don’t get me wrong, I feel very strongly about the importance of UX, but since I’ve played around with NewsFlash, a feature-stripped free news app for iOS (iTunes link), I’ve asked myself whether more often than not users work for… → Read More

January 10th, 2012

SohoOS’s Small Business Management Suite Gets An $8M Vote Of Confidence

SohoOS

A year ago, Mangrove Capital Partners invested $1.75 million in SohoOS and its small-business management service. Today the company is announcing that Morgenthaler Ventures is leading a second round of financing to the tune of $8 million (it’s also the firm’s first investment in an Israeli-based startup). All existing investors, including Mangrove Capital Partners, Kima Ventures and The Time are… → Read More

December 15th, 2011

Smart Magazine Is my6sense’s Flipboard With Digital Intuition

my6sense

Back in May, my6sense raised another $1.1 million to continue pushing its digital intuition technology to market.

Today, the company is releasing a brand new product called ‘Smart Magazine’ which can be best described as a Flipboard for iPhone with added digital intuition that helps brings relevant content to its users ‘automagically’.

Except that the company elected to forgo iOS and launch… → Read More

December 7th, 2011

The Hottest Israeli Investment In Years Is A Facebook Performance Marketing Platform

Adotomi

The hottest deal in Israel is turning out to be a company whose name I first heard only a few of months ago. I can’t go to any industry networking event these days without being asked what I know about the company, which has managed to keep a low profile since its founding a couple of years ago.

Why are VCs in hot pursuit for a company they know so little about? First and foremost, because… → Read More

November 17th, 2011

Coachya: Athlete Management Made Easy for Personal Trainers

Coachya

With no shortage of products and services that target small businesses in a generic way, some verticals really do need dedicated solutions. Personal trainers are one such group.

Never having really thought about it myself, I asked a few of my friends to find out what tools their personal trainers use to manage their day-to-day operations. The answers ranged from old-school methods like… → Read More

October 21st, 2011

Videos Not Interactive Enough For You? Make Them Go Up to 11 With Viewbix

Viewbix

I love finding services that bring value to small businesses. Viewbix falls squarely into that category.

ViewBix comes from the founders of Qoof, who gave agencies and advertisers a way to easily create interactive videos. The need for customization, however, tended to bring a lot of friction to the selling process.

For SMBs, it was pretty much completely out of scope. This was frustrating… → Read More