Roi Carthy

Roi Carthy
Roi is Managing Partner of Initial Capital (http://initial.vc) and is well known in the Israeli and Brazilian startup communities as a connector and advisor. He is also Head of Special Projects at EverythingMe. Previously, Roi was the Israeli correspondent for TechCrunch. His relationship with the Web goes quite a way back. In fact, it goes back to the days before the Web… Email has been in his life for over 30 years, and his first chat session was in 1984. Since becoming a professional in the industry, Roi has advised startups in areas ranging from Investment and Profitability Strategies, to Beta & General Availability Launch Programs, to Product Strategy. Roi has also worked at companies such as Zend Technologies, and at Soluto, as Head of Products. Roi has an extensive network of contacts, locally in Israel and in the US, ranging from leading technology companies and startup executives, to tier-1 media outlets. CrunchBase profile →

Latest from Roi Carthy

  • Brazil’s Startup Industry: Impressions, Insights & Lessons from Israel (Part I)

    Brazil’s Startup Industry: Impressions, Insights & Lessons from Israel (Part I)

    Initial Capital was launched in 2011 as an investment firm targeting early stage startups in Israel and Brazil. The unlikely investment focus is the result of three friends — two Israeli and one Brazilian — turned professional investors. Our Israeli investment network was rather mature when we launched, so we were able to hit the ground running and in the nine months since our… Read More

  • McCann Invests $4M In Israeli Incubator ‘thetime’

    McCann Invests $4M In Israeli Incubator ‘thetime’

    With a $4M investment, McCann Worldgroup has bought a 15% stake in Israeli incubator ‘thetime‘. This move isn’t a particularly surprising considering ‘thetime’ was founded by Ilan Shiloah, who for the past 10 years has been chairman of McCann Erickson Israel. ‘thetime’ was also co-founded by angel investor, Nir Tarlovsky. Uri Weinheber, previously of… Read More

  • Microsoft Israel’s Best & Brightest on Parade at ThinkNext Tel-Aviv

    Microsoft Israel’s Best & Brightest on Parade at ThinkNext Tel-Aviv

    Slowly but surely, Microsoft Israel is making itself more and more relevant for the local startup community. In fact, we recently covered its latest major push, the Windows Azure Accelerator. Then there’s the annual ThinkNext conference which has become one of the local tech community’s staple events. The more interesting portion of the event (in my opinion at least) is the demo… Read More

  • DiCaprio-Backed Mobli Pushes Major Revamp for SXSW

    DiCaprio-Backed Mobli Pushes Major Revamp for SXSW

    Not to miss an opportunity to make an impression upon hipsters, Mobli is going to squeeze all the juice it can get out of SXSW with a major app revamp, and a party in Austin to boot. Mobli, which counts Leonardo DiCaprio as one of its investors ($4M funding to date), is dubbing the new version, ‘Mobli 2.0′. Personally I feel they should have gone with ‘The New… Read More

  • Serial Entrepreneur & GetTaxi Co-Founder’s ‘Loyalize’ Acquired for $5M

    Serial Entrepreneur & GetTaxi Co-Founder’s ‘Loyalize’ Acquired for $5M

    Loyalize, a social TV audience platform, has been been acquired by Function(X) for $5M in cash and stock. The company intends to integrate Loyalize into Viggle, a television loyalty product designed for iOS devices. Loyalize was founded by serial-entrepreneur Shahar Smirin whose current flagship project is GetTaxi, which former TechCrunch Editor Sarah Lacy called ‘Way Beyond… Read More

  • NewsFlash For iOS Proves That An Anti-UX Can Be A Great UX

    NewsFlash For iOS Proves That An Anti-UX Can Be A Great UX

    Our industry lauds cutting-edge UX. Look no further than the exceptional work of Path. One either swoons over it, or one is blind. But what if that sends a wrong signal? Don’t get me wrong, I feel very strongly about the importance of UX, but since I’ve played around with NewsFlash, a feature-stripped free news app for iOS (iTunes link), I’ve asked myself whether more often… Read More

  • SohoOS’s Small Business Management Suite Gets An $8M Vote Of Confidence

    SohoOS’s Small Business Management Suite Gets An $8M Vote Of Confidence

    A year ago, Mangrove Capital Partners invested $1.75 million in SohoOS and its small-business management service. Today the company is announcing that Morgenthaler Ventures is leading a second round of financing to the tune of $8 million (it’s also the firm’s first investment in an Israeli-based startup). All existing investors, including Mangrove Capital Partners, Kima Ventures… Read More

  • Smart Magazine Is my6sense’s Flipboard With Digital Intuition

    Smart Magazine Is my6sense’s Flipboard With Digital Intuition

    Back in May, my6sense raised another $1.1 million to continue pushing its digital intuition technology to market. Today, the company is releasing a brand new product called ‘Smart Magazine’ which can be best described as a Flipboard for iPhone with added digital intuition that helps brings relevant content to its users ‘automagically’. Except that the company elected… Read More

  • The Hottest Israeli Investment In Years Is A Facebook Performance Marketing Platform

    The Hottest Israeli Investment In Years Is A Facebook Performance Marketing Platform

    The hottest deal in Israel is turning out to be a company whose name I first heard only a few of months ago. I can’t go to any industry networking event these days without being asked what I know about the company, which has managed to keep a low profile since its founding a couple of years ago. Why are VCs in hot pursuit for a company they know so little about? First and foremost… Read More

  • Coachya: Athlete Management Made Easy for Personal Trainers

    Coachya: Athlete Management Made Easy for Personal Trainers

    With no shortage of products and services that target small businesses in a generic way, some verticals really do need dedicated solutions. Personal trainers are one such group. Never having really thought about it myself, I asked a few of my friends to find out what tools their personal trainers use to manage their day-to-day operations. The answers ranged from old-school methods like… Read More

  • Videos Not Interactive Enough For You? Make Them Go Up to 11 With Viewbix

    Videos Not Interactive Enough For You? Make Them Go Up to 11 With Viewbix

    I love finding services that bring value to small businesses. Viewbix falls squarely into that category. ViewBix comes from the founders of Qoof, who gave agencies and advertisers a way to easily create interactive videos. The need for customization, however, tended to bring a lot of friction to the selling process. For SMBs, it was pretty much completely out of scope. This was frustrating… Read More

  • With 400,000 Users Under Its Belt, SohoOS Plans Major Revamp

    With 400,000 Users Under Its Belt, SohoOS Plans Major Revamp

    SohoOS is on a tear. Users are growing at a rate of 30% month-over-month, just recently shooting past 400,000. And soon, the company will make a hard bet on a brand-new design — a complete revamp — aimed at singeing it into the backbone of the small businesses it serves. Some background: SohoOS offers small businesses a utility suite of applications, for example, invoicing, CRM… Read More

  • Pops Is Android Notifications On Steroids – Get Ready To Love To Hate

    Pops Is Android Notifications On Steroids – Get Ready To Love To Hate

    Humanity has poor taste. Correction: The worst. For proof, look no further than the person sitting next to you … That’s right, wait until their phone rings and blasts the latest Shakira mega-hit (Full respect to bf Gerard Piqué. Visca Barça!). Coupled with humanity’s bad taste, is humanity’s uncountable urge to spend money on said bad taste, and in the case here… Read More

  • He Took On The Video Star, Now Kutiman Takes On Democracy

    He Took On The Video Star, Now Kutiman Takes On Democracy

    What can I say, I just dig Kutiman. I first covered the work of the Israeli-born artist back in 2009 with the release of ‘Thru You,’ a seven-track music project created by splicing and dicing YouTube clips. It was back in March when I covered the release of a new, jazzier sounding tune of his called, ‘My Favorite Color‘. Well, he’s back with another one of those… Read More

  • Dear All Photo Apps: Mobli Just Won Filters

    Dear All Photo Apps: Mobli Just Won Filters

    In my previous post about Mobli, I claimed it would be the break-out photo sharing app of the year. I went to say that like Instagram, it has something special in between the pixels. I backed that up with a starting figure — users were spending an average of 33 minutes on the site. (The latest stat the company shared with me is that on average, there are 3.4 pictures added per user… Read More

  • Onavo – The Must-Have Data Shrinking iOS App – Comes To Android

    Onavo – The Must-Have Data Shrinking iOS App – Comes To Android

    It’s one thing to hear praise for an app from geeks, it’s another when you hear it from ‘normal folks’. Onavo falls in this category. The free data-shrinking app which we’ve praised in the past runs quietly in the background and dramatically reduces data consumption. I myself keep it running all the time, and on a recent trip abroad to San Francisco it helped me… Read More

  • Hello World: Israel is Out-Classing You in Civil Disobedience

    Hello World: Israel is Out-Classing You in Civil Disobedience

    In the four weeks since the social protests have begun in Israel, hundreds have been killed, dozens of women have reportedly been raped, a number of children tortured, and countless districts have been looted. The authorities have imposed a complete lock-down on all cellular networks. All access to Facebook and Twitter has been blocked. Little information is going in, or out. Except the… Read More

  • Broadcaster Or Blogger, Cent2Cent Helps Anyone Charge For Video

    Broadcaster Or Blogger, Cent2Cent Helps Anyone Charge For Video

    Generally speaking, video producers have a much easier time producing content than monetizing it. This is because the monetization side of the equation has two x-factors that are hard to get right. The first being the ‘with what to monetize’ factor–that is, the mechanism that facilitates the billing aspect of the user-flow. The second, being the ‘how to… Read More

  • UppSite Pushes Your Blog Or Forum Updates To Custom iOS, Android Apps

    If you’re a blog or forum owner, engagement is always on your mind. There’s only so much you can do, though, to pull your audience back in to read new content, right? Well, what if you could send a push notification to users when new content is posted? It’s this feature exactly that sits in the center of new Israeli upstart UppSite‘s offering. UppSite requires just a bit… Read More

  • Mark My Words – Mobli Will Be The Blowout Photo Sharing App of the Year

    There’s something about Instagram that you can’t quite put your fingers on. It’s just a fantastic, sticky, launch-a-few-times-a-day kind of app. There’s really nothing you can point to that makes it any better than the bazillion other photo sharing apps. In fact, it even under-whelms features-wise. But, but … there’s just something about it. Something… Read More