Mark Suster

Latest from Mark Suster

  • On Bubbles … And Why it Will All be Fine

    On Bubbles … And Why it Will All be Fine

    Editor’s Note: This is a guest post by (@msuster) Mark Suster, a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable Bubble. There, I said it. We’re definitely in some stage of it – whether early in the cycle or the end of it nobody can say. And it will all be fine. People get too worked up over the word. I’m no great scholar on… Read More

  • What To Do When A Tech Giant Decides To Eat Your Lunch

    What To Do When A Tech Giant Decides To Eat Your Lunch

    Editor’s Note: This is a guest post by (@msuster) Mark Suster, a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable Any company who develops products reliant on iOS spends weeks crapping their pants before WWDC. No vacation schedules allowed for weeks before or weeks after. The announcements come out in one day and then even if you survive the… Read More

  • Why Startups Should Raise Money at the Top End of Normal

    Why Startups Should Raise Money at the Top End of Normal

    Editor’s Note: This is a guest post by (@msuster) Mark Suster, a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable It’s 2011 but you could forgive yourself for thinking you’ve gone back in a decade old time capsule to a time with frothy valuations and easy money. I know, I know. It’s not the same market. There are more users now… Read More

  • Startup Mantra: Hire Fast, Fire Fast

    Startup Mantra: Hire Fast, Fire Fast

    Editor’s Note: This is a guest post by (@msuster) Mark Suster, a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable There is an old management adage that says, “Hire slowly, fire fast.” The idea has become conventional wisdom. It says that you need to take due care in selecting team members. It also says that you need to act quickly when… Read More

  • You Need to Win the Battle for Share of Mind

    You Need to Win the Battle for Share of Mind

    Editor’s Note: This is a guest post by (@msuster) Mark Suster, a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable Are we headed for a long era of innovation in which startups are the new norm? Are we seeing a time in which pre-revenue companies are more valuable than our offline institutional brands? Yes, there is unprecedented innovation. The era… Read More

  • A Few Key People Really Can Make a Huge Difference

    A Few Key People Really Can Make a Huge Difference

    Editor’s Note: This is a guest post by Mark Suster (@msuster), a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable I’m in Seattle this week. Seattle should be the envy of any non Silicon Valley tech community in the country. Great lifestyle, great cost of living, motivated people and only the crap weather on the negative side. They have had… Read More

  • The Future of Advertising Will Be Integrated

    The Future of Advertising Will Be Integrated

    Editor’s Note: This is a guest post by Mark Suster (@msuster), a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable Banner Ads. They first started in 1994 and are therefore almost as old as the Web itself. They were very effective back then, with the original ad garnering a 78% click-through rate (CTR)! I guess from there we had nowhere to go… Read More

  • What Should You Do With Your Crappy Little Services Business?

    What Should You Do With Your Crappy Little Services Business?

    Editor’s Note: This is a guest post by Mark Suster (@msuster), a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable There’s a line of thinking in Silicon Valley that you should build product businesses rather than services businesses. This thinking is largely driven by the venture capital industry who are in search of high margin, highly… Read More

  • 9 Women Can’t Make a Baby in a Month

    9 Women Can’t Make a Baby in a Month

    Editor’s Note: This is a guest post by Mark Suster (@msuster), a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable I’m a very big proponent of the “lean startup movement” as espoused by Steve Blank & Eric Ries. The part of the movement that resonates the most with me is that entrepreneurs should keep their capital… Read More

  • Why Startups Need to Blog (and what to talk about …)

    Why Startups Need to Blog (and what to talk about …)

    Editor’s Note: This is a guest post by Mark Suster (@msuster), a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable Blogs. We all read them to get a sense of what is going on in the world, peeling back layers of the old world in which media was too scripted. By definition, if you are reading this you read blogs. But should you actually write one… Read More

  • Whom Should You Hire at a Startup? (Attitude over Aptitude)

    Whom Should You Hire at a Startup? (Attitude over Aptitude)

    Startups. We know the mantra: Team matters. Is this philosophy exaggerated? Overrated? Cliché? No. Team is the only thing that matters. Whatever you’re working on now it’s irrelevant unless you continue rapid innovation. Why? Either you’re in an interesting market or your not. If you’re in an interesting market and if you start to prove value then you’ll have… Read More

  • This Post Has Nothing to do with #SXSW

    This Post Has Nothing to do with #SXSW

    For the next four days if you’re in the tech industry you’re going to hear a non-stop stream of information about SXSW. It’s the time of year when many new startups are struggling to rise above all the noise and be heard. And when everybody is shouting it becomes overwhelming. I’m actually in Austin at the moment. It turns out this is “the year of group… Read More

  • What Every Entrepreneur Could Learn from Justin Bieber

    What Every Entrepreneur Could Learn from Justin Bieber

    I know what you’re thinking – link bait title, right? Wrong. I will stand 100% behind my assertions in this post. Justin Bieber is unbelievably entrepreneurial and most of you will never know it because he serves a target demo that doesn’t include you. I promise you can learn from him and this movie.  I’m also betting that in 10 years he’ll be a mainstream… Read More

  • What’s The Real Deal With AngelList?

    Editor’s Note: This is a guest post by Mark Suster (@msuster), a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at Bothsidesofthetable There’s lots of discussion out there about a new and much-loved service called AngelList that connects entrepreneurs to angel investors. I was reluctant to write about AngelList because the debate on pros / cons is pretty nuanced. Read More

  • How Many Investors Are Too Many?

    Editor’s Note: This is a guest post by Mark Suster, a 2x entrepreneur who has gone to the Dark Side of VC. He started his first company in 1999 and was headquartered in London, leaving in 2005 and selling to a publicly traded French services company. He founded his second company in Palo Alto in 2005 and sold this company to Salesforce.com, becoming VP of Product Management. He joined… Read More

  • Can You Really Build A Great Tech Firm Outside Silicon Valley?

    Editor’s Note: This is a guest post by Mark Suster, a 2x entrepreneur who has gone to the Dark Side of VC. He started his first company in 1999 and was headquartered in London, leaving in 2005 and selling to a publicly traded French services company. He founded his second company in Palo Alto in 2005 and sold this company to Salesforce.com, becoming VP of Product Management. He joined… Read More

  • Improving Sales: The Excuse Department Is Closed

    Improving Sales: The Excuse Department Is Closed

    Editor’s Note: This is a guest post by Mark Suster, a two-time entrepreneur who has gone to the Dark Side of venture capital at GRP Partners. Suster writes a blog at Bothsidesofthetable and can be found on Twitter at @msuster. Most technology startups seem to be funded by product people or business people. Specifically what is often not in the DNA of founders are sales skills. Nor do… Read More

  • Should You Really Be A Startup Entrepreneur?

    Editor’s Note: This is a guest post by Mark Suster, a 2x entrepreneur who has gone to the Dark Side of VC. He started his first company in 1999 and was headquartered in London, leaving in 2005 and selling to a publicly traded French services company. He founded his second company in Palo Alto in 2005 and sold this company to Salesforce.com, becoming VP of Product Management. He joined… Read More

  • How I Use Visualization To Drive Creativity

    This is a guest post by Mark Suster, a 2x entrepreneur turned VC.  He sold his second company to Salesforce.com, becoming VP of Product Management. He joined GRP Partners in 2007 as a General Partner focusing on early-stage technology companies. Read more about Suster on his blog at Bothsidesofthetable and on Twitter at @msuster. Read More

  • Social Networking: The Future

    Social Networking: The Future

    Editor’s note: This is the third of a three-part guest post by venture capitalist Mark Suster of GRP Partners on “Social Networking: The Past, Present, And Future.” Read Part I and Part II first. In my first post I talked about the history of social networking from 1985-2002 dominated by CompuServe, AOL & Yahoo! In the second post I explored the current era which… Read More