Marc Benioff

Marc Benioff is chairman and CEO of salesforce.com. He founded the company in 1999 with a vision to create an on-demand information management service that would replace traditional enterprise software technology. Benioff is regarded as the leader of what he has termed “The End of Software,” the now-proven belief that multi-tenant, on-demand applications democratize information by delivering immediate benefits at reduced risks and costs.

Under Benioff’s direction, salesforce.com has grown from a groundbreaking idea into a publicly traded company that is the market and technology leader in on-demand business services. For its revolutionary approach, salesforce.com has been lauded as one of BusinessWeek’s Top 100 Most Innovative Companies, named No. 7 on The Wired 40, and selected for the past two years as a Top Ten Disrupter by Forbes. The product has won the Software & Information Industry Association Codie Award for Best CRM for the past six years, and the Codie Award for Best On-Demand Platform in 2007, as well as multiple “Editor’s Choice” designations from PC Magazine. Benioff has been widely recognized for pioneering innovation with honors such as the 2007 Ernst & Young Entrepreneur of the Year, the SDForum Visionary Award, Alumni Entrepreneur of the Year by the University of Southern California (USC) Marshall School of Business, and being ranked No. 7 on the Top 100 Most Influential People in IT survey by eWEEK. He was appointed by President George W. Bush as the co-chairman of the President’s Information Technology Advisory Committee and served from 2003-2005, overseeing the publishing of critical reports on health care information technology, cybersecurity, and computational sciences.

Throughout his career, Benioff has also been committed to using information technology to produce positive social change. In 2000, he launched the Salesforce.com Foundation—now a multimillion-dollar global organization—establishing the “1/1/1 model,” whereby the company contributes one percent of profits, one percent of equity, and one percent of employee hours back to the communities it serves. In 2006, Benioff authored The Business of Changing the World, in which 20 great leaders reveal how businesses can go beyond writing a check and leverage the full scope of their resources to make a difference. Compassionate Capitalism, also authored by Benioff, is the first-ever best-practices guide for corporate philanthropy that illustrates the success of the integrated model. Acknowledging his commitment to building partnerships between business and society to improve the state of the world, the members of the World Economic Forum named Benioff as one of its Young Global Leaders, and in 2007 the Committee Encouraging Corporate Philanthropy presented Benioff with the coveted Excellence in Corporate Philanthropy Award.

Benioff initial investment was USD 1.2 Million, only two years later raising the needed additional funding;

Prior to launching salesforce.com, Benioff, a quarter century veteran of the software industry, spent 13 years at Oracle Corporation from 1986-1999. In 1984, he worked as an assembly language programmer in Apple Computer’s Macintosh Division. He founded entertainment software company Liberty Software in 1979 when he was 15 years old. Benioff received a Bachelor of Science in Business Administration from the University of Southern California in 1986.

June 8th, 2010

Why Japan Matters: iPad Mania, Cloud Computing, And Social Intelligence

Editor’s note: Marc Benioff, chairman and CEO of salesforce.com, really loves Japan. And if you are a startup founder or tech executive, he thinks you should too. He explains why in this guest post, culled from observations from his most recent visit.

Thousands of people lined up last week to buy iPads. And, if you didn’t notice them, it’s because they were in Tokyo.

I’ve been living in Japan for the past three weeks and couldn’t miss the madness around the introduction of the iPad here. I couldn’t believe the demand for this new “magical” computer. After all, this is the country that developed and built some of the world’s most popular PCs—and now the iPad, which was designed somewhere else, is revered. It’s bowed to. (Reportedly, about half of Japanese business and technology magazines are featuring the iPad on their covers.) I expect that out of the 10 million iPads sold this year, at least 500,000 to one million will be sold in Japan.

Something else amazing in Apple-mania happened last week. Apple’s market cap passed Microsoft. I suggested in a post last April, “The end of Microsoft. A door opens to a new cloud”, that this seminal event was about to happen. Steve Jobs described it as being “Surreal”. I agree. It is surreal—both unbelievable and fantastic. This is a milestone that signifies a dramatic change of computing: Windows is on the decline, and new technologies such as iPads and iPhones, Android and Google Search, and Cloud Computing are on the way up. → Read More

March 29th, 2010

Hello, iPad. Hello, Cloud 2.

The first piece of software I ever wrote was on the TRS-80 Model 1. It was called “How To Juggle”, and it had 4K of memory. It was my version of “Hello World”, what every programmer first writes on a new piece of hardware. CLOAD Magazine purchased it for $75, they distributed it to their subscribers on a cassette (there weren’t disks for the TRS-80 yet). It was 1979. I was 15 years old, and I was a software entrepreneur. I still am.

Just five years later, I was an intern at Apple writing some of the first native assembly language on the Mac and working in a building called Bandley 4 with a pirate flag on the roof. Guy Kawasaki hired me to help developers write software on the Mac without using its predecessor, the Lisa (something that had been required when the Mac launched). My first example of how to write for the MDS 68000 development system manifested itself in a video game called “Raid on Armonk.” It was an allusion to IBM’s headquarters. They were the anti-Mac and we clicked and destroyed them. (Turns out they eventually clicked on themselves.) → Read More

March 10th, 2010

The Facebook Imperative Cannot Be Stopped

Two weeks ago on TechCrunch I posted “The Facebook Imperative,” which posed a simple question, “Why isn’t all enterprise software like Facebook?” It was the next iteration of the question I asked in 1999 that spawned salesforce.com, “Why isn’t all enterprise software like Amazon.com.” If you have read my book, Behind The Cloud, you are well aware how that one question launched a company, and a movement. Its been an exciting decade. But the real excitement is just starting.

Frankly, I’ve been amazed by the huge amount of responses, tweets, and comments (aka “the ruckus across the blogoshere,” as Joe McKendrick calls it). It only strengthens my conviction that we are about to see the greatest revolution in enterprise software, ever. Well, really, the most exciting revolution in computing, ever.

Editor’s note: This guest post is written by Marc Benioff, chairman and CEO of salesforce.com. → Read More

February 24th, 2010

The Facebook Imperative

This guest post is written by Marc Benioff, chairman and CEO of salesforce.com.

I quit my job at Oracle in 1999 because I couldn’t stop thinking about a simple question: “Why isn’t all enterprise software like Amazon.com?” Why couldn’t applications be run from a simple website, without software or hardware to install, and pricy consultants to hire? Why couldn’t we just compute in the Internet, or the cloud, and get away from the data center and all its complexity. Simply put, I wanted to simplify the enterprise. It was a pretty straight-forward idea, but from the confines in which I sat, there wasn’t anything close to a straight-forward solution.

That vision led to the founding of salesforce.com. But the enterprise world wasn’t ready for Amazon.com, or eBay, or Yahoo, or any of the innovative services that were changing the way consumers bought, sold, or communicated. I tell this story in my book Behind the Cloud and can’t help but note that the factors at play 10 years ago—an inspiring service, wide skepticism, and phenomenal potential—mirror where we are today. But it’s no longer Amazon that frames the questions or gives us the answers.

In this decade, I’ve become obsessed with a new simple question: “Why isn’t all enterprise software like Facebook?” → Read More

August 1st, 2008

Welcome to Web 3.0: Now Your Other Computer is a Data Center

This guest post is written by Marc Benioff, chairman and CEO of salesforce.com. He has been widely recognized for pioneering innovation with honors such as the 2007 Ernst & Young Entrepreneur of the Year, the SDForum Visionary Award, Alumni Entrepreneur of the Year by the University of Southern California (USC) Marshall School of Business, and being ranked No. 7 on the Top 100 Most Influential People in IT survey by eWEEK. For almost ten years now, we have been witnessing a decisive shift from client-server software to software as a service. Google, eBay, and Amazon.com established the value of multi-tenant internet applications in the consumer market, and salesforce.com, Google, and others have been proving that this same multi-tenant model is winning in the enterprise as well. This shift to Web-based applications has generated two powerful waves so far. Now, we are seeing a third wave—one that we are calling Web 3.0—and it may prove to be the most significant and disruptive yet to the traditional software industry. While the world doesn’t need another buzzword, I feel that both the emerging generation of entrepreneurs and developers, as well as traditional software ISVs, need to grasp the enormity of Web 3.0 and its potential to create change, disruption, and opportunity. Web 3.0 is about replacing existing software platforms with a new generation of platforms as a service. To put Web 3.0 into perspective, we need to look at all of the major waves in the history of the Web. They are not defined by distinct periods of time, but are best seen as overlapping waves of adoption. Continue reading on TechcrunchIT… → Read More

August 1st, 2008

Welcome to Web 3.0: Now Your Other Computer is a Data Center

This guest post is written by Marc Benioff, chairman and CEO of salesforce.com. He has been widely recognized for pioneering innovation with honors such as the 2007 Ernst & Young Entrepreneur of the Year, the SDForum Visionary Award, Alumni Entrepreneur of the Year by the University of Southern California (USC) Marshall School of Business, and being ranked No. 7 on the Top 100 Most Influential People in IT survey by eWEEK. For almost ten years now, we have been witnessing a decisive shift from client-server software to software as a service. Google, eBay, and Amazon.com established the value of multi-tenant internet applications in the consumer market, and salesforce.com, Google, and others have been proving that this same multi-tenant model is winning in the enterprise as well. This shift to Web-based applications has generated two powerful waves so far. Now, we are seeing a third wave—one that we are calling Web 3.0—and it may prove to be the most significant and disruptive yet to the traditional software industry. While the world doesn’t need another buzzword, I feel that both the emerging generation of entrepreneurs and developers, as well as traditional software ISVs, need to grasp the enormity of Web 3.0 and its potential to create change, disruption, and opportunity. Web 3.0 is about replacing existing software platforms with a new generation of platforms as a service. To put Web 3.0 into perspective, we need to look at all of the major waves in the history of the Web. They are not defined by distinct periods of time, but are best seen as overlapping waves of adoption. Web 1.0: Anyone Can Transact Web 1.0 was about the emergence of the “killer app” from companies like eBay, Amazon.com, and Google. Although we thought of them as Web sites at the time, they were really amazing applications with a level of functionality, ease of use, and scale that had rarely been seen before by the average consumer. Transactions, not just of goods but of knowledge, became ubiquitous and instant. The efficiency and transparency that was once the domain of global financial markets was now at the command of individual consumers and businesses. Web 1.0 remains a huge driving force today and will continue to be for some time. Web 2.0: Anyone Can Participate Web 2.0 is about the next generation of applications on the Internet, featuring user-generated content, collaboration, and community. Anyone can participate → Read More

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