Brenden Mulligan

Latest from Brenden Mulligan

  • Apple Might Finally Solve Photo Storage Hell

    Apple Might Finally Solve Photo Storage Hell

    We take a bazillion photos with our phones and digital cameras. The digital images mostly just sit, clogging up our hard drive(s). This has been a problem for as long as digital photography has existed and it’s getting worse. Camera resolutions are getting bigger and with it, the file sizes of our digital photos are growing. Read More

  • How Google Can Leverage Facebook’s Biggest Weakness

    How Google Can Leverage Facebook’s Biggest Weakness

    When Google launched Plus, it was clear they just wanted users to move their sharing over from Facebook. Google+ didn’t give users a new way to interact, they just copied Facebook’s model. As a result, Google social network never truly took off. Few people actively share on it. No one checks it. Most, in general, ignore it. Read More

  • The Right Way To Ask Users For iOS Permissions

    The Right Way To Ask Users For iOS Permissions

    Cluster is the first native mobile app I’ve designed, and the experience has taught me a lot about things to consider that aren’t necessarily a concern on the web. When creating a web app, you’re just building a page a user visits. But when creating a native experience, you’re not only asking them to download something but also probably asking them to give you access… Read More

  • How To Run Live User Testing, Part 3: The Debrief

    How To Run Live User Testing, Part 3: The Debrief

    We’ve focused on getting the tests setup, which includes deciding on a specific thing to test, when and where to conduct the user study and what type of users to study. We then covered actually running the tests. This final installment will focus on taking all that amazing feedback you just gathered and parsing it into useful, actionable intelligence. Read More

  • How To Run Live User Testing, Part 2: Test Day

    How To Run Live User Testing, Part 2: Test Day

    In Part 1 of this series, I wrote about getting user tests set up, which includes deciding on a specific thing to test, deciding when and where to conduct the user study, deciding what type of users to study, recruiting participants with Craigslist, trimming the candidates list, prioritizing and scheduling candidates, and getting the right equipment. Read More

  • How To Run Live User Testing, Part 1: Setup

    How To Run Live User Testing, Part 1: Setup

    At Cluster, we’re big fans of iteration and experimentation. Since we launched publicly in February 2013, we have rapidly iterated the product on both iOS and Android. In the first eight weeks of being live in the Apple App Store, we launched 10 updates. On Android, there was a week that we pushed out five releases in five days while we did some heavy A/B testing. Read More

  • MySpace Squandered the Only Thing It Had Left

    MySpace Squandered the Only Thing It Had Left

    Editor’s Note: Brenden Mulligan created Onesheet, a tool that enables musicians to create beautiful web presences in two minutes. MySpace. Or is it Myspace. Or is it My______. Truth is, it doesn’t matter. What matters is that MySpace has made increasingly bad decisions for too many years to every hope that they’ll become relevant again. Their latest bad decision shows how… Read More

  • Avoiding Unnecessary Charges While Traveling Internationally With An iPhone

    Avoiding Unnecessary Charges While Traveling Internationally With An iPhone

    Editor’s Note: Brenden Mulligan is an avid traveler and entrepreneur who created Onesheet, Webbygram, TipList, ArtistData, MorningPics, and PhotoPile. You can find him on Twitter at @mulligan.  In my opinion, the smartphone is the greatest travel tool ever created. They enable you to be in a completely foreign place, yet immediately have access to maps, directions… Read More

  • CoCoon, The Newest Home For Startups In Hong Kong

    CoCoon, The Newest Home For Startups In Hong Kong

    Editor’s note: Brenden Mulligan is an entrepreneur who created Onesheet, TipList, ArtistData, MorningPics, and PhotoPile. He’s a mentor for 500 Startups and several startups. You can find him on Twitter at @mulligan. I recently returned from a trip where I embedded myself in a few Asian cities and worked as if I were home. The goal was to explore how technology has enabled… Read More

  • How Apple And Google Could Make QR Codes Mainstream

    How Apple And Google Could Make QR Codes Mainstream

    Editor’s Note: Brenden Mulligan is an entrepreneur and product designer who created Onesheet, Webbygram, TipList, ArtistData, MorningPics, and PhotoPile. You can find him on Twitter at @mulligan. QR codes are everywhere. Frustratingly everywhere in my opinion. Countless companies put them on marketing materials, but not a single person I know actually scans them. I’m friends with… Read More

  • Path’s Consistency Of Tone

    Path’s Consistency Of Tone

    Admittedly, I have a negative bias towards overhyped startups. If a company gets a lot of attention before they do anything significant, I’m less likely to try their product and when I do, less likely to have a positive feeling about it. I realize this is a weakness I need to overcome, but it’s the way my mind works. There are few better examples over the past few years of… Read More

  • Munchery Is Trying to Reinvent The Personal Chef, And Early Signs Are Promising

    Munchery Is Trying to Reinvent The Personal Chef, And Early Signs Are Promising

    There are plenty of people who can make great home cooked meals (ex: homemakers) and plenty of people who would probably pay a reasonable price for someone to cook for them (ex: young professionals / bachelors). There’s an opportunity somewhere in there. Munchery is one of the latest startups to go after it. The company’s tagline is “Reinventing the Personal Chef… Read More

  • Dirty Pillows: The Unsolved Problems Of Sharing Services

    Dirty Pillows: The Unsolved Problems Of Sharing Services

    When my wife and I travel, we rarely stay in hotels. We usually either stay in hostels or apartments. The apartments are usually found and booked on Airbnb. We’re big fans of the service, and think it’s one of the best ways to experience a foreign city. However, some recent events have made me think a bit deeper about this maturing marketplace and the whole spectrum of… Read More

  • Why Highlight Wasn’t A Breakout Success At SXSW

    Why Highlight Wasn’t A Breakout Success At SXSW

    Highlight is one of the most talked about apps out there. It was touted to be the breakout app at this year’s SXSW. But it wasn’t. In fact, almost everyone I’ve talked to who used it ended up turning it off or uninstalling it. (The same probably goes for Glancee, Sonar, etc.. but I only really tried and talked about Highlight.) I’ve had many discussions about the app… Read More

  • The Foundations Of A Startup Community

    The Foundations Of A Startup Community

    For the past few months, my wife and I have been traveling and meeting startups around the world. We’ve met entrepreneurs in Tokyo, Thailand, India, Israel, and Istanbul. In the next week we’ll be meeting with a community leader in South Africa. It’s been fascinating. In addition to meeting with the teams, we have been leading Q&A sessions with larger groups. The… Read More

  • Reduce Friction, Increase Happiness

    Reduce Friction, Increase Happiness

    There has been a reoccurring theme on my mind recently as I’ve advised startups on areas of focus. It revolves around the goal of reducing friction. Reduced friction in a product leads to less user frustration, high conversion, and overall user happiness. I’d like to use a few examples to illustrate what I mean. Let’s start with Uber, the startup that lets you order a black… Read More

  • Startup Japan: A Silicon Valley Entrepreneur Visits Onlab, A Young Japanese Incubator

    Startup Japan: A Silicon Valley Entrepreneur Visits Onlab, A Young Japanese Incubator

    Editor’s Note: This is a guest post by Brenden Mulligan, entrepreneur and creator of Onesheet, who is currently traveling around the world meeting startups with his wife and IDEO designer Elle Luna. You can follow him on Twitter here: @bmull. Before coming to Japan, we asked everyone we knew for advice on how to connect with the startup community in Tokyo. Every recommendation pointed at… Read More