How to watch the live stream for today’s Apple keynote

Apple is holding a keynote today on its campus in Cupertino, and the company is expected to talk about new services. Don’t expect any new device; today’s event should be all about content. At 10 AM PT (1 PM in New York, 5 PM in London, 6 PM in Paris), you’ll be able to watch the event as the company is streaming it live.

Rumor has it that the company plans to unveil multiple new services. The most anticipated one will be a new video-streaming service that should compete with Netflix, Amazon Prime Video and others. In addition to that service, Apple will unveil an Apple News subscription to access magazines and premium articles for a flat monthly fee.

But we also might hear about a mysterious credit card and a gaming subscription service. Details are still thin, so it’s going to be interesting to hear Apple talk about all those services.

If you have an Apple TV, you can download the Apple Events app in the App Store. It lets you stream today’s event and rewatch old ones. The app icon was updated a few days ago for the event.

And if you don’t have an Apple TV, the company also lets you live-stream the event from the Apple Events section on its website. This video feed now works in all major browsers — Safari, Microsoft Edge, Google Chrome and Mozilla Firefox.

So to recap, here’s how you can watch today’s Apple event:

  • Your favorite web browser on the Mac or Windows 10.
  • An Apple TV with the Apple Events app in the App Store.
  • Google Chrome on your Android phone.
  • And here’s the link to the live stream.

Of course, you also can read TechCrunch’s live blog if you’re stuck at work and really need our entertaining commentary track to help you get through your day. We have a team in the room.