NextVR Announces Multi-Year Partnership With Fox Sports

No matter which type of sportsball they’ve been streaming, NextVR has managed to make their live sporting event VR broadcasts some of the most engaging virtual reality experiences available on the Samsung Gear VR platform.

For those who’ve enjoyed seeing the company’s live boxing matches, basketball games, soccer matches etc., there’s more where that came from. Today, the company announced that it has signed a 5-year partnership with Fox Sports to live stream sporting event content through the service.

For its part, Fox Sports is likely hoping that by getting involved with VR early and establishing relationships with companies like NextVR, they’ll be able to get a leg up on competing networks. While the viewership may not be all that notable now, as more consumer headsets hit the market virtual reality could prove to serve as a major boost for fans’ at-home experience.

“It’s all about delivering something new and exciting for our viewers,” said FOX Sports President and COO Eric Shanks in a statement. “Virtual reality is the next great frontier in immersive experiences for fans across a wide variety of sports. It’s a rapidly changing technology, and this deal with NextVR positions us to be on the front lines for years to come.”

NextVR, which has received $35.5 in funding, always seems to have a new event type on deck that they’re looking to experiment shooting different methods of VR content with. Next for the company to tackle is Sunday’s Daytona 500 NASCAR race on Fox.

“We have worked with FOX Sports for over a year to test live, virtual reality programming across several sports,” said NextVR’s executive chairman Brad Allen. “This wide-ranging agreement is proof that our technology provides an exciting and compelling option to witness great sporting events in virtual reality.”