Foundation: Foursquare’s Product Future

In our latest Foundation interview, I sat down with Dennis Crowley at Foursquare’s New York headquarters. Dennis was on our Foundation series in 2011, and we discussed some of the exciting changes that have taken place since then, including the debut of Swarm. We also explored the direction consumer reviews are taking, and Foursquare’s focus on refining personalized local search.

Dennis on his product vision:

“The version of Foursquare we have now is probably the best one we’ve ever built. The unique opportunity for Foursquare is notifications. What does a personalized local search app look like when you don’t have to think about using it all of the time, one that teaches you a little bit about the world everyday?”

Editor’s note: Kevin Rose is a venture partner at Google Ventures. You can watch Kevin’s prior Foundation episode, an interview with Squarespace founder Anthony Casalena, here.