Congresswoman Anna Eshoo Enlists Reddit Users To Rebrand Net Neutrality

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Today in a video and accompanying post, Congresswoman Anna Eshoo asked Reddit users to help come up with new branding for net neutrality.

The term ‘net neutrality,’ while useful, is being misused by some, according the Congresswoman. A new phrase — or word, perhaps — could clear the air, and help the average person grok just what it is we in tech are talking about.

The average person isn’t going to give half a care about the current ‘notice of proposed rulemaking’ to decide the legal foundation for new ‘net neutrality’ rules, or whether ‘paid prioritization’ is such a bad idea after all.

Internet fast lanes. See? That’s a slogan.

The contest rules are “simple,” according to the Congresswoman’s post:  “The most popular entry on this Reddit post will be declared the winner on September 8, 2014.” Reddit users are asked to “refrain from using vulgar or otherwise inappropriate language.” That’s funny.

What is winning so far? Sorting the Reddit thread by ‘Top’ doesn’t yield much that is any good: “The Net Amendment,” and “Freedom to Connect (F2C)” fail to raise the temperature of my blood.

If, however, something that was simpler to get than net neutrality is proposed, voted highly, and ‘wins,’ that could be a positive result for the current debate. I do not have particularly high hopes, however.

Here’s the Congresswoman:

IMAGE BY FLICKR USER ZOE RUDISILL UNDER CC BY 2.0 LICENSE (IMAGE HAS BEEN CROPPED)