Trulioo recently announced that it has raised $6 million in Series A funding.
The round was led by Tenfore Holdings, with participation from BDC Venture Capital and previous investor Blumberg Capital. Trulioo has now raised a total of $8.3 million.
When I wrote about the company in 2012, it was analyzing Facebook profiles and estimating the likelihood that they belonged to human beings, not bots, so that businesses can focus their marketing efforts on real people. The platform now includes Google and LinkedIn as well, and the company says it has performed more than 100 million verifications.
“The new funds will be used for hiring some new executives, to expand our reach into international markets like the UK where we have had some early success already, and further invest to enhance our product with support for [international] additional social networks like VK, Qzone, and Renren,” CEO Stephen Ufford told me via email.