T-Mobile CMO Mike Sievert is pumped about Samsung’s new Galaxy S5 smartphone: Today, the executive tweeted that Samsung’s latest flagship is a record-breaker at the carrier, with over 100,000 pre-registrations in under 48 hours since its announcement.
Pre-registrations are notably not pre-sales – they represent just consumer interest in an upcoming device, not a commitment to buy. Still, Sievert says that this indicates the launch of Samsung’s upcoming phone will “be big,” according to another tweet.