Infogr.am, which has built a platform for easily creating infographics which can be embedded on sites, has secured a $1.8 million (€1.34 million) investment led by Point Nine Capital with participation from Connect Ventures and HackFwd (the accelerator fund which closed last year but continues as an investment vehicle for former Xing founder Lars Hinrichs). The cash will be used for expansion in the U.S. via a new sales and marketing office. The announcement was made at TechChill, the new startup conference for the Baltics in Riga, Latvia. The funding appears to be the largest to date from a company based out of Latvia.
Clearly this is on-trend. Visually, the startup, which is best-known as an infographic marketplace, raised $8.1 million in Series A funding only last month.
The startup is poised to launch real-time data support and Google Drive integration allowing infographics to be created based on live data: handy for financial sites. Other plans include developing a video info graphic generator.
Companies that have used the platform include The Wall Street Journal, The Washington Post, Al Jazeera and Yahoo.
The service has both free and paid versions and claims about 1 million users who have created over 1.7 million ‘infograms’.
Competitors include PictoChart and Tableau though the latter would perhaps be best described as more complex and harder to learn
Infogr.am was founded 2 years ago by engineers Uldis Leiterts, Raimonds Kaze and Alise Semjonova.