Apple Introduces The iPad Air

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Apple Announces 170M iPads Sold, With 81% Tablet Usage Share And 475K Apps

Apple Introduces The iPad Air

Three years ago, Apple unveiled the original iPad, boxy and thick and heavy by comparison. Four iPads later, we’re here, welcoming the fifth generation iPad into the world.

And boy is it a beauty!

You’ve been waiting long enough, through a summer of rumors, so let’s just get right down to business on the new Apple tablet.

New Design

For the first time since the iPad 2, we’re seeing a brand new design for the iPad (fifth generation).

The new iPad sports the same 9.7-inch display as all of its predecessors, but with an updated shape following the design language of the iPad mini. It weighs just one pound, making it the lightest full size tablet in the world. It’s .4 lbs lighter than previous generations. Also, the iPad Air only 7.5mm thick, which is 25 percent thinner than previous iPads.

Screenshot 2013-10-22 14.46.17

The bezel is 43 percent thinner on the sides and the edges of the device are tapered the same way the iPad mini drastically curves along the sides, as opposed to the gradual slope of older iPads.

Unfortunately, there’s no TouchID on this bad boy.

Processor

Apple has updated the new iPad’s processor to the A7, the same you’ll find in the iPhone 5s. It’s 8x faster than the first generation and graphics are 72 times faster than then the first generation iPad. Of course, it would be interesting to hear stats on fourth generation iPad comparison, but you can’t always get what you want from an Apple announcement.

Screenshot 2013-10-22 14.46.56The new processor is also accompanied by that M7 motion co-processor that was used in the iPhone 5s, which focuses on computing information generated from the sensors to make the device smarter all around.

The new A7 processor runs on a 64-bit architecture, like all the new Apple products, with more than 1 billion transistors. Apple also tossed in MIMO technology to help with reliable Wifi, and all that with 10 hours of battery life, according to Apple.

Camera

Screenshot 2013-10-22 14.47.19The camera technology on current iPad models is incredibly outdated, to the point where it’s laughable to see someone hold up their iPad like a camera.

That said, Apple has decided to pay a little more attention to the iPad camera this time around, with an updated 5-megapixel iSight camera, with 1080p FaceTime camera in the front and dual-mics for video chat.

Pricing and Availability

The iPad (fifth generation) will be available in black, white, silver, and space gray (no gold, for some reason), and will replace the current generation (fourth) iPad at a $499 starting price. Wifi + Cellular starts at $629.

Meanwhile, the iPad 2 will remain in the line up for $399.

New iPads will be available on November 1, just in time for the holidays.

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This post is being updated as information is available, so please refresh.