King James (or LeBron, as he’s known in more familiar circles) is the hottest thing to happen to professional basketball since a pre-rape-trial Kobe Bryant. But perhaps more central to his role in this Samsung Galaxy Note II commercial are his over-sized hands.
Lately, most Samsung commercials have focused on silly Apple consumers waiting in line while “the next big thing is already here.” This video is a bit less aggressive.
LeBron goes through everyday activities and situations dealing with family, friends, and work. More importantly, the Galaxy Note II gets shown off in all its glory. The phone, its features and Lebron share the screen, with a sort of sentimental quality on par with this extended Galaxy S III ad from June.
The phone looks relatively normal-sized in Lebron’s hands, though we all know its 5.5-inch Super AMOLED display begs to differ.