Wall Street is responding with enthusiasm to Facebook’s earnings. Shares (NASDAQ:FB) are currently trading 22 percent above yesterday’s price. During the earnings call, the company announced that 14 percent of ad revenue are now coming from mobile ads. It is both a meaningful part of Facebook’s revenue and a shift investors were waiting for.
Pre-market went as high as 24.12. Yet, trading at 23.83 a share is still much below the $38 IPO level. It’s a two-month high and an optimistic indicator based on numbers — and numbers don’t lie. Facebook’s market capitalization gained around 10 billion dollars overnight.
The first quarterly earnings are very important for a public company. It all comes down to listening to investors, inspiring confidence and showing signs of growth. Facebook’s revenue is growing and following a good trend.
But with one billion users, the ability to monetize those eyeballs is the question on everyone’s lips. In particular, the company has to transform itself to become a mobile first company. Usage numbers are soaring on mobile platforms and the company is dedicated to take advantage of that.
Lock-up expirations are coming up soon as well. On November 14, 777 million shares will become available for trading. It could go either way for the stock price.
Facebook is the world’s largest social network, with over 1 billion monthly active users. Facebook was founded by Mark Zuckerberg in February 2004, initially as an exclusive network for Harvard students. It was a huge hit: in 2 weeks, half of the schools in the Boston area began demanding a Facebook network. Zuckerberg immediately recruited his friends Dustin Moskovitz, Chris Hughes, and Eduardo Saverin to help build Facebook, and within four months, Facebook added 30 more college networks. The original...