Apple Agrees To License Iconic Swiss Federal Railways’ Clock Design Used In iOS 6

Natasha Lomas

Natasha is a reporter for TechCrunch, joining September 2012, based out of London. She arrives after a stint reviewing smartphones for CNET UK and, prior to that, more than five years covering business technology for silicon.com (now folded into TechRepublic.com). At silicon she focused on mobile and wireless, telecoms and networking, and IT skills issues, and has also freelanced... → Learn More

Friday, October 12th, 2012
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Late last month Apple was accused of copying the design of the iconic 1940s Swiss Railway Station Clock owned by SBB (Swiss Federal Railways) for the clock design used in iOS 6. Now Cupertino has agreed to license the design from SBB (h/t to the Verge for spotting SBB’s release).

The release notes that Apple and SBB have reached an agreement to license the design “for use on devices like iPad and iPhone”. Further terms of the deal — such as how much Apple is paying SBB to use its design — have not been disclosed. An SBB spokeswoman said: “The parties have agreed that the amount of the licensing fee and any further details of the licensing arrangement will remain confidential.”

The licensing deal with Apple is only the third the company has entered into for the clock design — its other licensing deals are with Mondaine, which manufactures SBB-watches, and Mobatime, which produces and maintains the official clocks at SBB’s train stations.

The original Swiss Railway Clock was designed in 1944 by engineer and designer Hans Hilfiker. Notable features include the use of marks rather than numbers around the dial, and a striking red second hand.


Company: Apple
Website: apple.com
Launch Date: April 1, 1976
IPO: NASDAQ:AAPL

Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apple’s product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook Air) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod, the...

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