Hot on the heels of inking a partnership with MyVoucherCodes, OpenTable-owned restaurant-booking service Toptable has snagged another big win: it’s been named as the exclusive restaurant reservation partner for lastminute.com in the U.K.
The Toptable-powered booking system went live on lastminute.com at the start of this month — providing users with real-time restaurant booking across more than 3,500 restaurants in the U.K. The booking system is fully integrated with Lastminute’s restaurant offers so users can both book a table and gain any site-specific discounts being offered.
Toptable’s scale appears to have been a key factor in gaining the business. Cumulatively, toptable and OpenTable have seated more than 20 million diners in the UK, according to the company.
“The restaurant category is a key product line for lastminute.com,” noted Tim Bishop, lastminute.com Lifestyle Director, in a statement. “The breadth of restaurants served by toptable, combined with their best-in-class booking platform, made it a natural partner for our site.”
Brent Hoberman joined forces with entrepreneurial dynamo ‘in-the-making’ Martha Lane-Fox to start lastminute.com in April 1998. Anything from theatre tickets to holidays was available to the public. lastminute.com has grown into a worldwide business employing 1981 staff and is one of the most successful travel corporations on the planet. In March 2000, lastminute.com floated on the London Stock Exchange. The funds raised were used to fund an acquisition shopping spree, which included: France’s leading travel company Degriftour Group Car...
Toptable is an online restaurant booking website covering the UK as well as major cities in Europe and New York City. Toptable was founded in 2000 allowing restaurant owners to advertise their venues and book customers directly.