Eric Schmidt: Google Hasn’t Submitted A Native Google Maps App To Apple (Yet)

Drew Olanoff

Drew Olanoff has over 10 years of marketing, PR, customer service and support, relationship building and management, product management, and technical support experience in multiple verticals. Online, including mobile. He prides himself on being a connector. Connecting people, stories, information. He has worked under some amazingly talented and gifted PR pros while working for startups as a “Director of Community”,... → Learn More

Tuesday, September 25th, 2012
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According to Reuters, Google Executive Chairman Eric Schmidt told a group of reporters in Japan that the company, in essence, has not submitted a native Google Maps app to Apple as of yet.

He stated that Google and Apple do talk “daily”, however.

Just what the two companies talk about daily is anyone’s guess. There could be software and hardware discussions, legal back and forth, hellos from old friends or discussions about search, maps and more. From reading Schmidt’s quotes, he doesn’t seem to be in a hurry on anything:

“We have not done anything yet.”

“We’ve been talking with (Apple) for a long time. We talk to them every day.”

There’s really nothing to reach out to Google on as far as clarification or statement, since Schmidt holds his current role. Consumer reports fluttered out today discussing concerns with the location-guidance app that Apple released with iOS 6.

Here’s what Schmidt had to say about Apple’s decision on removing Google Maps in the first place:

We think it would have been better if they had kept ours. But what do I know? What were we going to do, force them not to change their mind? It’s their call.

Schmidt stayed loose and even showed off some new map functionality on the Nexus 7 and said: “Take that Apple.” He quickly followed that up with “That was a joke by the way.”

As I said before, this could turn into a crazy game of poker. Let Apple suffer a bit and wait a few months. When I visited the Google Maps team in Mountain View last Friday, everyone had their poker faces on about a native Maps app. Publications had reported, incorrectly, that an app was already submitted and sources told Alexia that there’d be an app by December.

It seems like Vegas to me, will Apple lose it all when it comes to Maps? Apple bet on an extremely important core functionality of its device, and I hope it’s worth it.

h/t The Next Web


Company: Google
Website: google.com
Launch Date: September 7, 1998
IPO: NASDAQ:GOOG

Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...

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Company: Apple
Website: apple.com
Launch Date: April 1, 1976
IPO: NASDAQ:AAPL

Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apple’s product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook Air) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod, the...

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