Apple Announces The New iPod nano: 2.5″ Display, Home Button, 38% Thinner, 7 Colors

Jordan Crook

Jordan Crook studied English Literature at New York University before entering the tech space. Prior to joining TechCrunch, Crook dabbled in mobile marketing and mobile apps as well as doing device reviews for MobileMarketer and MobileBurn. Crook is fascinated with alternative energy production and greentech. She is now a writer for CrunchGear. Hello → Learn More

Wednesday, September 12th, 2012
X1Xmx

Of course all eyes are on the brand new iPhone, but everybody loves a good iPod refresh. Today, the company has announced a new batch of iPod models, not least of which is the brand new iPod nano.

The iPhone may have taken the cake in recent months, but the iPod is the most popular music player of all time, according to Apple. And with the iTunes refresh today, there’s no better time to learn about brand new iPods. But no more fodder, let’s get down to business.

iPod nano

Last year the revamped iPod nano wasn’t all that revamped — it was the same design as the 2010 model. But Apple has made some changes this year, re-introducing the display, and making it larger at 2.5-inches.. It looks a bit like a small phone.

It’s the thinnest iPod nano to date, at 5.4mm thick, 38 percent thinner. There are physical controls along the side of the device.

It also has a home button just like the iPhone.

It comes in 7 different color flavors, black, white, pink, green, blue, yellow, and red. The company has an FM tuner integrated with live pause, along with widescreen video. No letter boxing this time.

A fitness and pedometer have also been included, to compete with the likes of the Nike Fuel Band, and Moto ACTV. And as connectivity continues to be more and more important, the company has included Bluetooth.

As expected, Apple is putting the brand new lightning connector on the bottom of the device, and expanded the battery life to 30 hours of music.

In related news, Apple is announcing new color flavors for the much-loved iPod shuffle.

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Company: Apple
Website: apple.com
Launch Date: April 1, 1976
IPO: NASDAQ:AAPL

Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apple’s product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook Air) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod, the...

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