Mark Zuckerberg is on stage at Disrupt talking about the potential for Facebook to get serious about creating a search engine, saying “we’re basically doing 1 billion queries a day and we’re not even trying.” He followed up noting “Facebook is pretty uniquely positioned to answer the questions people have. At some point we’ll do it. We have a team working on it.”
He explained that users really do look to the social network to answer questions, such as where to eat sushi. This is what people want out of search, not a pile of results. “Search engines are really evolving to give you a set of answers, ‘I have a specific question, answer this question for me.’”
This is something that Google is fully aware of, and it’s no surprise that the company has turned to socialize its products with Google+. What would a Facebook search engine look like? It’s interesting to think about, and I see it to be something like an automated Quora, if that makes sense.
If you think about all of the connected information that Facebook possesses, the company is certainly in a better position than any new startup, when it comes to building a search engine. Once you have all of that information ready to pull up in response to user’s questions, it’s just a matter of how those responses will be displayed.
Since Facebook has a strong relationship, including investment, with Microsoft, it will be interesting to see if the social network works with the Bing team at all, as it works on its own product.
Check out our full coverage of Mark Zuckerberg’s chat at Disrupt SF below.
Mark Zuckerberg is the founder and CEO of Facebook, which he started in his college dorm room in 2004 with roomates Dustin Moskovitz and Chris Hughes. Zuckerberg is responsible for setting the overall direction and product strategy for the company. He leads the design of Facebook’s service and development of its core technology and infrastructure. Mark studied computer science at Harvard University before moving the company to Palo Alto, California. Earlier in life, Zuckerberg developed a music recommendation system called...
Facebook is the world’s largest social network, with over 1 billion monthly active users. Facebook was founded by Mark Zuckerberg in February 2004, initially as an exclusive network for Harvard students. It was a huge hit: in 2 weeks, half of the schools in the Boston area began demanding a Facebook network. Zuckerberg immediately recruited his friends Dustin Moskovitz, Chris Hughes, and Eduardo Saverin to help build Facebook, and within four months, Facebook added 30 more college networks. The original...