Loic Le Meur, the French entrepreneur who moved to Silicon Valley to found Seesmic back in 2007 and led it through to its sale to Hootsuite this week, has taken a long and winding road to this most recent success. Over the past five years Le Meur has changed the business direction of Seesmic more times than he can remember, moves that have led him to be pegged by some as the “king of the pivot.”
There’s obviously lots to talk about here, so it was great to have Le Meur stop by TechCrunch TV yesterday, just one day after TechCrunch broke the news of Seesmic’s sale, to have a conversation about all that’s happened over the past five years and what’s on deck for the future. Le Meur tells us he will not be moving to Hootsuite full-time, but will be shepherding his team through the transition. Otherwise, he will continue to work on expanding his very successful Le Web conference series — and is already brainstorming on new startup ideas.
Watch the video embedded above to watch our conversation in full.
Loic is the Founder and CEO of Seesmic. Seesmic is a powerful suite of social media management and collaboration tools that provide businesses and individuals with everything they need to build and manage their brands online. With applications on every platform, including mobile devices, and a marketplace of over 80 third-party plugins, Seesmic is the most comprehensive solution on the market. Loic also founded and hosts the #1 tech event in Europe, LeWeb.net, with his wife Geraldine. LeWeb gathers together...
Seesmic is a powerful suite of social media management and collaboration tools that provide businesses and individuals with everything they need to build and manage their brands online. With applications on every platform, including mobile devices, and a marketplace of over 80 third-party plugins, Seesmic is the most comprehensive solution on the market. Seesmic is headquartered in San Francisco and was founded by French entrepreneur Loic Le Meur.
HootSuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audience, and distribute targeted messages using HootSuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences with geo-targeting functionality. Invite multiple collaborators to manage social profiles securely, plus provide custom reports using the comprehensive social analytics tools for measurement. Key social network integrations include...
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