Report: Apple’s Share Of U.S. Smartphone Market Now Over 33%, RIM Drops To Under 10%

comScore_Inc

The latest data from online analytics company comScore shows that Apple’s share of the U.S. smartphone market has grown to just over 33%. That’s up 2% since April 2012. The study, which surveyed over 30,000 U.S. mobile phone subscribers, unsurprisingly found that Google’s Android continues to lead among smartphone platforms with over 52% market share, an increase of 1.4% since April.

Apple And Google Up, RIM And Microsoft Down

The biggest loser among smartphone platforms is RIM, which also doesn’t come as a surprise. RIM is now ranked third with 9.5% share. Microsoft’s efforts in the mobile space aren’t exactly panning out either, though. Instead of gaining market share in the last few months, Microsoft’s smartphone platform was actually down 0.4% and now commands just 3.6% of the market.

As for manufacturers, Samsung continues to lead among smartphone and non-smartphone OEMs, with 25.6% of the market (down 0.3% since April), followed by LG (18.4%) and Apple (16.3% and up 1.9% since April).

Users are also starting to make more use of their phone’s capabilities. According to comScore’s data, the number of mobile phone owners (including those without smartphones) who use text messaging, download apps, access social networking sites and used a mobile browser are all up since April.


Company: Apple
Website: apple.com
Launch Date: April 1, 1976
IPO: NASDAQ:AAPL

Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apple’s product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook Air) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod, the...

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Company: Google
Website: google.com
Launch Date: September 7, 1998
IPO: NASDAQ:GOOG

Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...

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Company: Blackberry
Launch Date: 1984
IPO: NASDAQ:BBRY

BlackBerry (formerly Research in Motion) is a Canadian designer, manufacturer and marketer of wireless devices and solutions for the worldwide mobile communications market. The company is best known as the developer of the BlackBerry smart phone. Blackberry technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. Blackberry was founded in 1984. Based in Waterloo, Ontario, the company has offices in North America, Europe and Asia Pacific....

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