Liftopia Founders On How Their Ski Trip Planning Startup Stays Busy In The Off-Season [TCTV]

Colleen Taylor

Colleen Taylor is based in San Francisco where she is a reporter for TechCrunch and TechCrunch TV. Previously she worked as a reporter for GigaOM, the Financial Times’ Mergermarket newswire, and the semiconductor industry newsletter Electronic News. Disclosure: Colleen holds a small amount of shares in AOL, which were awarded as part of her employment contract with TechCrunch. She personally... → Learn More

Thursday, August 23rd, 2012


Last week I got an email from ski lift and mountain resort activity ticket e-retailer Liftopia about a big deal it inked to be the exclusive tech platform for the Mountain Collective, a new partnership of four elite ski resorts: Alta, Aspen/Snowmass, Jackson Hole, and Squaw Valley/Alpine Meadows.

That news was interesting, but almost more interesting was the fact that Liftopia was doing business and reaching out to press in August — somehow I’d assumed this would be the off-season for the company. In fact, though, Liftopia tells me that its summers have become just as bustling as its winters.

Liftopia co-founders Evan Reece and Ron Schneiderman are always fun to talk to, so I asked them to swing by TechCrunch TV for an interview. Watch the video above to hear about Liftopia’s growth story, from when it was run out of their apartments in 2005 to its status today as a venture-backed business that is up and running year-round.


Company: Liftopia
Website: liftopia.com
Launch Date: 2005
Funding: $2.3M

Liftopia is a complete online ski marketplace, offering the largest source of discount ski lift tickets online with added deals on rentals, lessons, dining and other mountain-related activities and products. With deals at more than 150 resorts across North America, Liftopia offers skiers and snowboarders the ability to buy date-specific lift tickets and other on-mountain activities online and in advance for up to 80% off the ticket window prices. Liftopia takes the hassle out of planning a ski trip...

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