Kid’s learning startup MeeGenius launched in 2010, with the idea of helping children learn by introducing highly curated apps full of licensed and original e-books. The app is available on the iPhone, iPad, and a wide range of Android devices, and has been downloaded more than 1.5 million times. Now it’s closed a $2.4 million round of funding to help it expand and add even more kids content.
The MeeGenius app is free to download and provides a single place for kid lit, where parents can buy titles and children can read them, all in one place. It has more than 700 titles available for purchase, and there’s no confusing flipping between a store for purchasing and downloading books and one for reading them.
It’s also very much a curated experience, providing high-quality content from a variety of sources. MeeGenius works directly with publishers, as well as authors, to bring their titles on board. The startup is also producing its own titles, working with writers, editors, and illustrators to create unique new stories. To date, MeeGenius has sold millions of titles to
MeeGenius was founded in April 2010 by Wandy Hoh, a mom of three and a former VP at Pomona Capital. And MeeGenius’s investors are equally passionate about serving kids. The $2.4 million round included investment from Sonja Perkins through Broadway Angels and Sunrise Capital Partners, among others. In addition, Perkins and Sunrise Capital principal Hemang Mehta are on MeeGenius’s board.
The app was one of the first to debut on the iPad, and has since expanded to a number of other platforms. It’s got an iPhone and Android app, as well as one for Google TV and the Chrome Web Store. The Chrome app was made to target the education market, and as such, comes with a free 20-book library for educators that have purchased Chromebooks. The startup is based in New York City, and has fewer than ten employees today. Still, it employs a number of freelance writers, editors and consultants, which it will use to add new titles and expand to new markets.