Now With Sound — Social Collections Platform Booklets Integrates With SoundCloud

Steve O'Hear

Steve O’Hear is probably best known as a technology journalist, currently at TechCrunch where he focuses mainly on European startups, companies and products. He was previously co-founder and CEO of expertise platform Beepl where he helped the company navigate its first VC round, along with seeing the product through development, private alpha and a high profile public launch. In November... → Learn More

Tuesday, July 10th, 2012
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Booklets, the ‘social collections’ platform that enables users to create and share HTML5-powered collections of text, images and — now — sound, has added integration with neighbouring SoundCloud (both startups are headquartered in Berlin).

In addition, a new private sharing feature has been unveiled, making it possible to share collections with select friends-only.

Targeting both consumers and companies, Booklets provides a browser-based tool that makes it easy for anybody to present any kind of information in a visually attractive layout. The resulting ‘booklets’ play well with mobile devices in particular, thanks to their HTML5 underpinnings. Examples cited include “a song booklet for a band, a look book for designers, private holiday memories or a gallery catalogue”.

Overall, the startup is tapping into a trend to make the Web more beautiful, thanks to the latest browser and hardware technologies which create new possibilities — think: tablets, for example — and a greater emphasis on design that in turn is driving consumer expectation.

Since the service launched in private beta in April this year, users have created just over 400 collections, which are designed to be shared via QR code, SMS, URL, and through various social networks.

Booklets was founded in July 2011 by Michael v. Roeder, Dominik Faber, and Paul Meinhard. It’s funded to the tune of €500k.


Company: bookletmobile
Launch Date: 2012
Funding: €500k

Booklets (www.bookletsworld.com) is a free service for desktop PCs and mobile devices, allowing users to quickly create well-designed collages. The mission of Booklets is to redefine the combination of texts, images and audio files for the Smartphone generation. Via QR code, SMS, link, or social network, booklets can be shared easily and presented to either the booklet community or other target groups. Based on HTML5 technology all booklets are viewable on any device and suitable for smartphones, tablets as...

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Company: SoundCloud
Website: soundcloud.com
Launch Date: October 2008
Funding: €62.5M

SoundCloud is the world’s leading social sound platform where anyone can create sounds and share them everywhere. Recording and uploading sounds to SoundCloud lets people easily share them privately with their friends or publicly to blogs, sites and social networks. It takes just a click to share sounds to Twitter, Tumblr, Facebook and Foursquare. SoundCloud can be accessed anywhere using the official iPhone and Android apps, as well as hundreds of creation and sharing apps built on the SoundCloud platform. SoundCloud offers free...

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