Sure, UberConference took home the Disrupt Cup and its accompanying $50,000 (giant) check. But it could be argued that Incident, makers of the gTar, had already won. The company’s Kickstarter project skyrocketed from $10,000 in funding before stepping on the Disrupt stage, to a current $220,000.
This is big, considering that Disrupt is a web/software conference and a hardware startup went all the way to the very end. Even Michael Arrington was impressed, which says quite a bit. But none were more impressed or intrigued than myself, which is why I wrangled the Incident guys together backstage and begged and pleaded to play the gTar.
Kindly, they obliged. I have no experience playing the guitar whatsoever, and my greatest claim to musical fame would be completing Free Bird on expert in Guitar Hero. Now, I won’t say my rendition of Blackbird a la gTar is the best in the world, but for having absolutely no practice or experience, my few moments with the hardware should be a testament to the gTar’s potential.
I also spoke with the founders about the difficulties of distribution, and more importantly, music licensing. Eventually the gTar app will come with a content store, from which you can buy different songs. For now however, this is a bare bones iteration that is sure to improve over time.
If you move now, you can get the gTar on Kickstarter for $50 off the expected retail price, at just $399.
The gTar is a fully digital guitar that makes it easy for anybody to play music, regardless of experience. All you have to do is dock your iPhone in the body, load up the gTar app, and an array of interactive LEDs along the fretboard will show you how to play.