Travel Data Startup Duetto Raises $2.1M From Trinity, Marc Benioff, Many More

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Duetto Research, a startup bringing a “big data” approach to the travel industry, has just raised $2.1 million in seed funding.

The company hasn’t launched yet, but co-founder and CEO Patrick Bosworth says the goal is to build applications around customer demand data from large travel companies. It’s starting out by serving small- and medium-sized lodging businesses (who could, for example, use the data to help with pricing and distribution strategies), and Bosworth plans to go live for Duetto’s first customers this summer. Eventually, he says he wants to help “companies in all travel verticals respond to changing market conditions and market demand.”

Bosworth previously worked as director of yielding and business strategy at Wynn Las Vegas, where his co-founder Marco Benvenuti was executive director of enterprise strategy. Duetto’s third co-founder, Craig Weissman, was CTO at Salesforce.com until June of last year.

There’s a big list of impressive investors. The round was led by Dan Scholnick from Trinity Ventures, with participation from Battery Ventures and Benchmark Capital. Individual investors include Salesforce.com CEO Marc Benioff, his co-founder Parker Harris, Expedia co-founder Rich Barton, entrepreneur and author Steve Blank, and many others. Here’s the full list:

Travel Investors

Mark Lomanno: former CEO of Smith Travel Research (STR)
Quest Hospitality Ventures: investor in Nor1, Hipmunk, bCODE, newBrandAnalytics, ID90T
Brad Gerstner: Board Member at Nor1, Orbitz, Hotel Tonight, Room 77, Off & Away
Paul Reeder: Board Member, current or former, at ITA, Orbitz and USAirways
Rich Barton: former CEO/Co-Founder of Expedia, venture partner at Benchmark Capital
Michael Reichartz: CMO at Allegiant Air, former executive at Expedia
Sam Shank: CEO/Founder at Hotel Tonight
Ash Kapur: Vice President of Revenue Management at Starwood Capital Group
Nikhil Srivastava

Technology Investors

Marc Benioff: Chairman/CEO at Salesforce.com
Steve Blank: Founder at e.Piphany, entrepreneurship author, lecturer at UC Berkeley
Parker Harris: Founder at Salesforce.com
Todd McKinnon: Founder/CEO at Okta, formerly at Peoplesoft, Salesforce.com and Facebook
Ross Fubini: Founder/CTO at CubeTree, Advisor at Palantir, Investor at Kapor Investments
Harlan Robins: biotech entrepreneur