Amazon, eBay Among Latest To Add Pinterest Buttons

Matt Burns

Matt is a Senior Editor at TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail side of... → Learn More

Wednesday, April 11th, 2012
amazon

The Pinterest-ing of the web continues at Amazon and eBay. Ryan Spoon pointed out that the massive online retailers recently added tiny Pinterest buttons to their deck of social media sharing options on product pages. And why not? With Pinterest being the fast-growing social network, these buttons give users easy ways to share while at the same time allowing the retailers to cash-in on the pinning craze.

The two site’s implementations are very similar. Both use Pinterest’s tiny social sharing button, which act as expected, triggering a popup for easy pinning. See Amazon’s here on the right column under the buying options boxes.

The move works nicely with Pinterest’s focus on products. Pinterest is arguably more relevant for retailers than blogs or new outlets. But watch out, spammers will no doubt utilize the button paired affiliate links. As paidContent notes, the only thing missing is a Pinterest Android app for even more Amazon integration.


Company: Pinterest
Website: pinterest.com
Launch Date: 2009
Funding: $338M

Pinterest is a social networking site with a visually-pleasing “virtual pinboard” interface. Users collect photos and link to products they love, creating their own pinboards and following the pinboards of other people whom they find interesting. The site has experienced rapid growth in recent months.

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