Suddenly ‘social discovery’ is all the rage with apps like Highlight and Glancee being thoroughly tested during SXSW by 30,000 hot and sweaty social media gurus. But the past-masters at this for the last couple of years has been Badoo, which long ago created a location-based app and now has more users than any of the newcomers behind. Meanwhile, brand new startup Luluvise has created a (somewhat controversial, but all the same fascinating) niche social network built around so-called “girl time”. And they too now plan a mobile app. At London Web Summit I caught up with Alexandra Chong (Luluvise) and Jessica Powell (Badoo) to talk about this new wave of apps and also building a startup outside Silicon Valley from London.
Lulu is the smart girl’s app for private reviews and recommendations of guys.
Badoo is the largest, fastest growing Social Network for Meeting New People in the world, very popular in Southern Europe, South America and Eastern Europe. With over 170 million users in over 180 countries using the site in 40 languages, Badoo is a truly global, multi-lingual, location-based, “Meeting Network,” focused on chatting, flirting and meeting new people. Badoo was launched in 2006, by a small international group of young, forward thinking programmers and tech entrepreneurs. Their vision was to use...
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