Googlighting, Microsoft’s Latest Viral Attack On Google Docs [Video]

“Wait, you want us to be your lab rats?” “Pioneers”

If you need more proof that Microsoft and Google hate each other, just watch the video above. It’s a direct message from Microsoft to businesses everywhere. And it raises some very valid points.

Change is hard for everyone. Switching from Office to Google Docs isn’t an easy switch. Many features are still missing from Google’s productivity suite. It’s not a direct replacement. Typing in the cloud is fantastic but so is a reliable auto-spell check and fool-proof offline editing. Microsoft Office might be disappearing from some shops but others rely on it as much as the office’s coffeepot.

Google will no doubt fire back with its own quirky advert. You can always count on Microsoft and Google’s marketing department for a good show.