After Raising $100 Million, Russia’s Amazon (OZON) Acquires Russia’s Zappos (Sapato)

Robin Wauters

Robin Wauters is the European Editor of tech blog The Next Web and lead editor of Virtualization.com. He was a senior staff writer at TechCrunch until his departure in February 2012. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in... → Learn More

Wednesday, February 15th, 2012
sapato

OZON, often dubbed the ‘Amazon of Russia’, has acquired 100% of Sapato.ru, often dubbed the ‘Zappos of Russia’. I hope I don’t really need to remind you that Amazon acquired Zappos back in 2009.

The acquisition of the online shoe and accessories retailer, which had been whispered about for the past few days after e-commerce giant OZON was given the go-ahead for the deal by the Federal Antimonopoly Service (FAS) of the Russian Federation, was confirmed by early Sapato.ru investor Fast Lane Ventures in a press release issued earlier this morning. Sadly, financial terms of the acquisition were not disclosed.

Read more at TechCrunch Europe.


Company: Sapato.ru
Website: sapato.ru
Launch Date: June 2010
Funding: $20M

The online store offers users a professional and seamless service and access to a wide range of shoes by the world’s most famous brands. In addition to shoes, Sapato.ru also has a wide range of accessories including bags, gloves and shoe care products. Sapato.ru delivers anywhere in Russia and guarantees the protection of personal customer data, order information and payments. Sapato’s daily traffic exceeds 200,000 site visits with sales growing by five times over the first six months of...

→ Learn more
Company: OZON.ru
Website: ozon.ru
Launch Date: 1998
Funding: $121M

Ozon is the most popular internet shop selling Russian language goods – Books, Movies, Music, and Software. They have been operating from Russia since 1998 and sell worldwide to customers in 56 different countries.

→ Learn more