The Super Bowl is just around the corner, but unfortunately most of us won’t be able to attend the big game. Parties are fun and all, but there’s nothing like leaving the stadium with arms full of jerseys, footballs, foam fingers and the like. How else are you supposed to relive the excitement over and over without any mementos? (In a non-serial killer kind of way, of course.)
Well, the good news is that Shazam and Delivery Agent have partnered yet again to let you buy Super Bowl XLVI goods from your phone, PC, or tablet while you watch the game. You may remember a similar situation with the TV show Covert Affairs, which we reported on in November.
The Super Bowl version works in the same way. If you’re using the Shazam app during the big game, the app will serve you contextual promos for certain products that you’d only be able to buy if you were in the stadium. It’s pretty simple, since you can purchase the product straight from your device.
Cablevision customers will be able to buy straight from their remote, with products becoming available within the channel guide. Then, once the Giants beat the Patriots (go New York!), a whole new assortment of merchandise will be made available.