German Clone King Faces Battle With Former Staff, And Satirical Dance Track Of His Memos

Mike Butcher

Mike Butcher is the European Editor for TechCrunch. A former grunge rock drummer, he became a long time journalist, and has since written for UK national newspapers and magazines including The Financial Times, The Guardian, The Times, The Daily Telegraph and The New Statesman. Mike is also a co-founder and shareholder of TechHub, a co-working space/service/community with several locations... → Learn More

Thursday, January 19th, 2012
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Rocket Internet, the Berlin-based incubator most famous for slavishly cloning US companies like Zappos, AirBnB and now Pinterest in Germany, now faces a new competitor – in the form of some of its key employees. As we reported recently the core team of Rocket, lead by Oliver Samwer and his two other brothers, left to set up something new, and now we know what it is.