• Mobile Payments Company BilltoMobile Launches One-Click Checkout For The Mobile Web

    Wednesday, January 18th, 2012

    Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. → Learn More

    danal
    danal

    Mobile payments company BilltoMobile, which now has relationships with all four major carriers in the U.S. (Verizon, AT&T, Sprint and T-Mobile), is today launching one-click processing for mobile web transactions. Previously, users had to enter in their mobile number manually, sometimes a zip code, then wait for a verification code that was sent to their phone through an SMS text. Now, the company says it’s able to identify a user’s mobile number automatically thanks to deeper integration with the carriers’ networks.

    The first time a user goes to purchase something via the mobile web using BilltoMobile’s checkout process, they’ll be asked to accept the Carrier’s Terms of Use by way of an opt-in checkbox. They then have to opt in a second time on the same screen to the amount being charged to the phone number BilltoMobile has identified as associated with that device.

    Merchants who want to transition their customers to this new checkout process don’t have to make any changes on their end – the same RESTful APIs they used before will now be used to enable this speedier transaction flow.

    As for security, BilltoMobile’s payment gateway is tied directly to those belonging to its carrier partners for billing, authentication and customer care purposes. Purchases made through the system then show up on the customer’s next wireless bill, without additional interest charges or subscriber fees. These direct carrier relationships are important to BilltoMobile, as they allow the company to greatly reduce the typical transaction fees than historically ranged from 30%-40%.

    The first to use BilltoMobile’s new one-click mobile transaction processing is the social gaming community MocoSpace. Initially, the option will be available on just one, yet to be named carrier partner, but BilltoMobile VP of Sales Paris Leung says the company expects to roll out to the service to the other three top U.S. carriers soon.


    Product: BilltoMobile
    Website: danalcorp.com
    Company Danal

    How it works: When users surf merchant sites and wish to buy goods online, they select “BilltoMobile” as their payment option when they check out. They then input their mobile phone number and their own personal identification number (either their voicemail password or last-4 digits of social security number). A six-digit number is sent to their cell phones via text as a One Time Password. They enter this authentication code online, and see the charges in the next month’s...

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