Love or hate him, there is no denying that Steve Jobs was a control freak. As Walter Isaacson’s magisterial biography of Jobs notes, Steve’s control freakery was so intense that he couldn’t stand sharing the stage while he was making one of his beloved whiteboard presentations. So what was the impact of this on Apple and how did it shape the company’s products and organization?
“Sometimes,” Walter Isaacson told me last week when he came into our San Francisco TechCrunch TV studio, “it’s nice to be in the hands of a control freak.” That’s because, he explained, “promiscuity leads to crappy products.” And it’s that obsessive end-to-end control of products – from chip manufacture to the retail experience – that most defined Steve’s remarkable tenure as Apple CEO.
- Founded April 1976
- Ticker NASDAQ:AAPL
- Overview Apple is an American multinational corporation headquartered in Cupertino, California that designs, develops, and sells consumer electronics, computer software and personal computers. It was founded by Steve Jobs, Ronald Wayne and Steve Wozniak. Some of Apple’s best-known hardware products are the Mac line of computers, the iPod music player, the iPhone smartphone, and the iPad tablet computer. …
- Founders Armas Clifford Markkula, Jr
- Website http://www.apple.com
- Full profile for Apple
- Bio Steve Jobs was the co-founder and CEO of Apple and formerly Pixar. Steve Jobs was born in San Francisco, California to Joanne Simpson and a Syrian father. Paul and Clara Jobs of Mountain View, California then adopted him. In 1972, Jobs graduated from Homestead High School in Cupertino, California and enrolled in Reed College in Portland, Oregon. One semester later, he had dropped out, later taking …
- Full profile for Steve Jobs
- Current Companies The Aspen Institute
- Bio Walter Isaacson is the president and CEO of the Aspen Institute, a nonpartisan educational and policy studies institute based in Washington, DC. He has been the chairman and CEO of CNN and the editor of TIME magazine. He is the author of Steve Jobs (2011), Einstein: His Life and Universe (2007), Benjamin Franklin: An American Life (2003), and Kissinger: A Biography (1992), and coauthor of The Wise …
- Full profile for Walter Isaacson
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