Twitter + Sports = Stat.us

Automated Insights, the venture-backed digital media company formerly known as StatSheet, automatically transforms data into content – think interactive applications and things like data-driven news articles, charts and whatnot.

Lately, Automated Insights’s been making waves with its extensive network of sports-related websites. For an example, check out the StatSheet MLB website.

Today, the company is debuting a website in an effort to showcase “all the cool stuff they are doing with Twitter”. Dubbed Stat.us (amusingly, the name @Jack Dorsey gave Twitter before it became Twitter), the new website aims to allow sports fans to follow just what they are interested in.

The site was born partially out of frustration with Twitter’s limited filtering capabilities, Automated Insights founder Robbie Allen told me. Basically, Stat.us aggregates Twitter accounts for every NFL, NBA, MLB, NCAA Basketball and NCAA Football team in the United States, and populates them with live play-by-play updates, score updates, statistics and analysis.

Another cool part of Stat.us is the Twitter Fantasy Tracker, where users can create a Twitter list with the specific accounts from the players on their Fantasy football team. Here’s Allen’s list if you’d like to get a better idea of what Automated Insights is trying to do.

At present, StatSheet’s Twitter network boasts over 250,000 followers, and Allen tells me Automated Insights has gathered over 2 billion relevant statistics in a proprietary database to date.

The statistics for Stat.us are provided by StatSheet’s official stats provider, sports wire service The Sports Network.