• Ngmoco And TinyCo Partner To Bring TinyCo Games To Mobage

    Thursday, November 10th, 2011

    Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. → Learn More

    tinyco
    tinyco

    Social games outfit ngmoco, now a DeNA-owned company, is partnering with indie mobile game developer TinyCo in order to bring TinyCo’s games to Android and the Mobage social gaming platform. The first two titles to be ported over are Tiny Chef and Tiny Nightclub.

    Mobage, as you may remember, arrived in an English version on Android in summer 2011 following Toyoko-based DeNA’s December’s acquisition of ngmoco for $400 million. The social gaming platform now serves over 30 million users with more than 1,000 game titles for smartphones, feature phones and PC’s. DeNA is now working to expand Mobage globally by building up a presence in the U.S., European and Asian markets.

    Currently, Mobage offers developers shared currency, a virtual goods bank system, a payment API, plus advertising management and analytics tools.

    San Francisco-based TinyCo is an up-and-comer in mobile gaming, having raised $18 million in Series A funding in February in a round led by Andreessen Horowitz. At the time, Marc Andreessen detailed TinyCo’s “impressive execution,” saying it took “the best elements of Facebook gaming—continuous product updates and content additions, virtual currency and goods, and constant, relentless review of user data to improve the overall experience—and optimizes them for mobile devices.”

    TinyCo has several App Store top 10 titles now, including Tiny Zoo Friends, Tiny Pets, Tap Resort and VIP Poker.


    Company: TinyCo
    Website: tinyco.com
    Launch Date: 2009
    Funding: $18M

    TinyCo makes beautiful, fun and engaging games that can be played anywhere on mobile devices. Their mission is to make millions of people happy five minutes at a time. TinyCo was co-founded by Suli Ali and Ian Spivey in 2009 and is headquartered in San Francisco.

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    Company: ngmoco
    Website: ngmoco.com
    Launch Date: June 26, 2008
    Funding: $44.8M

    ngmoco (“Next Generation MObile COmpany”) is creating and producing games for the iPhone. CEO Neil Young is a former executive from Electronic Arts, where he oversaw the development of several hit titles. Another EA vet and partner at Kleiner Perkins, Bing Gordon, sits on the board. Kleiner is an investor through its iFund.

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    Company: DeNA
    Website: dena.jp
    Launch Date: March 4, 1999
    IPO: 1254

    Tokyo-based DeNA started in 1999 as an e-commerce company and transformed into a web service provider for PCs and cell phones since then, now employing over 500 people. The company name is a combination of “DNA” and the “e” from e-commerce. DeNA is engaged in the online advertising and affiliate business, e-commerce (mobile and PC web) and mobile portal services. The company’s biggest success is called Mobage-town, a combination of a virtual world, social network and gaming platform for...

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