What if Mad Men’s Don Draper has presented Timeline instead of Mark Zuckerburg? Would we be worrying about privacy, or instead balling our eyes out at the nostalgia generated from our past lives, leaving us wanting more?

That’s the idea behind a video put together by Chicago-based Eric Leist. The original presentation saw Draper present the Kodak Carousel slide machine – a smash hit in the 1950s – but Leist has cleverly adapted the idea.

As he says: “Reminiscing is a social activity. It always has been, and now Facebook is bringing that activity online.”

I dare you to watch this and not be even slightly moved.

Via DesignTaxi.