Android Saw Twice As Many Buyers As iPhone Over The Past 3 Months

Greg Kumparak

Greg Kumparak is the Mobile Editor at Techcrunch. Greg has been writing for the TechCrunch network since May of 2008. Greg was born just outside of San Jose, and now lives in the East Bay of California. → Learn More

Monday, September 26th, 2011
Nielsen iPhone

Head down into the bunkers and lock the door, friends — there be flamewars a comin’.

Nielsen released a new mobile research report this morning, with at least one big landmark stat within: over the past 3 months, Android has pulled in twice as many new smartphone buyers as the iPhone.

The new-buyers breakdown, over the past 3 months:

  • 56% of those buying a new smartphone bought an Android device
  • 28% bought an iPhone
  • 9% bought BlackBerry
  • 6% bought “Other” (which contains Windows Phone, amongst others)

Of course, these stats really should have a little asterisk tucked somewhere inside. The iPhone is one phone (or two, counting the 3GS), by one manufacturer. Android is, at this point, hundreds of models, across dozens of manufacturers. That’s not said to knock Android in any way — but it’s worth noting that when the pie is split so many ways across so many manufacturers and models within, the iPhone is probably making exponentially more money for Apple than Android phones are for anyone.

Also worth noting, but immeasurable: how many would-be iPhone buyers held off with the knowledge that a new iPhone was not only on the way, but was actually behind its normal release schedule? It’ll be interesting to see these numbers for the next three months.


Company: Apple
Website: apple.com
Launch Date: April 1, 1976
IPO: NASDAQ:AAPL

Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apple’s product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook Air) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod, the...

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Product: Android
Website: code.google.com
Company Google

Android is a software platform for mobile devices based on the Linux operating system and developed by Google and the Open Handset Alliance. It allows developers to write managed code in Java that utilizes Google-developed software libraries, but does not support programs developed in native code. The unveiling of the Android platform on 5 November 2007 was announced with the founding of the Open Handset Alliance, a consortium of 34 hardware, software and telecom companies devoted to advancing open standards...

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