Dyson Turns Up The Heat, Releases The Dyson Hot AM04 Air Multiplier

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No common household product is safe from a Dyson disruption. This time around the company is taking on the household space heater and just announced an air multiplier fitted with a ceramic heating element. The result is a heater that not only looks freakin’ awesome but also one that draws in surrounding air and recirculates it without the traditional choppy air effect or spinning blades. A handy remote allows for operation from afar and a temperature gauge allows you to precisely dial in the desired temperature.

Heating is optional. The AM04 also possesses all the goods as Dyson’s traditional Air Multipliers, which gives owners a valid excuse to keep this functional conversation piece in their room year round. Just like the other models, the fanless design allows for easy cleaning and safe operation but Dyson included a tip-over sensor that automagically cuts the power if the 5 lbs heater is tipped over.

The new AM04 is available for $399 in either iron/blue or white/silver. The company just announced the models so local retailers might not have them in stock, but you can be sure these heaters will eventually occupy prime retail locations well before the holiday spending season kicks off.

So what’s next for Dyson? The company already reinvented vacuums, hand dryers, household fans and now with this announcement, heaters. I hope toasters are next. I love toasters.